由設計師 Carson Wu 創作嘅 Lidu Sorghum 1308 酒精飲料包裝係備受推崇嘅 2023 A' Design Award 金獎得獎作品，獲獎類別為包裝設計。

金包裝· 2023

Lidu Sorghum 1308 酒精飲料包裝

由 Carson Wu

客戶: Jiangxi Lidu Liquor Co., Ltd.

包裝類別嘅 A' Design Award 金獎得獎者

45,576

經驗證嘅獲獎者

驗證設計 #142652 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Lidu Sorghum 1308 酒精飲料包裝

承載著濃厚的歷史感與人文關懷。採用漸變金電鍍，體現古坑和微生物的黃金般珍貴，是利都高粱1308卓越品質的代言。並配有封蠟印章、國寶證書標籤等元素確鑿的證據。核心創意元素與輔助元素結合，形成協調平衡，展現奢華。

榮譽認可

關於A' Design Award 金獎

Lidu Sorghum 1308 酒精飲料包裝是 A' Design Award 金獎得主，這是授予一流、絕妙而傑出設計的極為崇高的認可。金獎得主是極具創新、極富遠見且璀璨奪目的創作，反映出其設計師的天才、智慧與才幹。預計Lidu Sorghum 1308 酒精飲料包裝將成為一項備受讚譽、引領潮流、氣勢恢宏的發明，帶來前所未有的價值。這件贏得 A' Design Award 金獎的設計是一個壯觀而受人敬重的項目，極大地造福並拓展藝術、科學、設計和技術的界限。Lidu Sorghum 1308 酒精飲料包裝激起強烈的渴望，喚起激情，鼓勵創造力，令我們著迷。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Lidu Sorghum 1308 carries a strong sense of history and humanistic care. The core selling point of "vintage liquor + ancient pit + traditional techniques" can be directly perceived to create a cultural sense of ceremony in the hustle and bustle of life, and to explore the poetic blankness in high-end Chinese Baijiu aesthetics. As for the bottle, the gradient gold plating of the body is an industrial aesthetic innovation; its bottom has a support that was modeled on the Yuan Dynasty pit; and its cap mimics the effect of a sealing wax seal. And the vintage liquor seal on the outer box sends an echo through time and a sincere emotion in the form of a private letter paper.
尺寸同包裝: 12CM*10CM*35CM
標籤: Baijiu, spirit, packaging
生產技術: The design of Lidu Sorghum 1308 is based on the 1308 Yuan Dynasty pit owned by Lidu as its creative core. The gradient gold electroplating is applied to represent the gold-like preciousness of the ancient pit and microbes, serving as an endorsement for the exceptional quality of Lidu Sorghum 1308. And such elements as the sealing wax seal and the national treasure certificate label are provided as corroborative evidence. The core creative element and auxiliary elements are combined to create a coordinated balance highlighting the luxurious and noble product temperament.
設計挑戰: The brand new design of Lidu Sorghum 1308 is a tribute to the long history and culture of China by the design team and Lidu Liquor Industry. The design achievement with the ancient pit in the Yuan Dynasty as the creative core is attracting more attention to the glorious history of Chinese Baijiu. Along with the National Treasure Lidu Chateau built by Lidu Liquor Industry, historical relics and ancient culture are brought to modern life.
研究: Through concrete representations of the rare vintage liquor and with top and heartfelt quality, the designer intends to draw society's attention to history and culture so that man could reshape his relationship with the times and with his fellow men.
靈感: With luxury-quality design, one of China's top liquors is introduced to the world. The ultimate consumer experience is created through industrial aesthetic innovation and design elements that symbolize identity and taste.
項目時長: January 1, 2022
Jiangxi China
操作流程: The creative design of this product gives its consumers a direct glimpse of the rich history of Chinese Baijiu, as well as the rarity of Lidu Sorghum 1308 in the huge category of Chinese Baijiu. The national treasure endorsement and design provide consumers with the possibility that it may be used in higher-end situations, and it saves them the alternative cost in the purchasing process.
團隊成員: Product Manager:Carson Wu