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Joshua Fischer, Shuyu Yao and Kai Ma 嘅作品 Vaporesso Coss 電子煙裝置包裝

由設計師 Joshua Fischer, Shuyu Yao and Kai Ma 創作嘅 Vaporesso Coss 電子煙裝置包裝 係備受推崇嘅 2024 A' Design Award 銅獎 得獎作品,獲獎類別為 包裝設計。


銅包裝· 2024

Vaporesso Coss 電子煙裝置包裝

由 Joshua Fischer, Shuyu Yao and Kai Ma

客戶: Shenzhen Smoore Technology Co.,Ltd

包裝 類別嘅 A' Design Award 銅獎 得獎者

14,802

色彩

設計

關於 Vaporesso Coss 電子煙裝置包裝

Coss係一款電子煙裝置嘅包裝設計。包裝由外套盒同內托盤組成。外套盒上疏密不一嘅穿孔構成品牌標誌圖案,並透出內裡金屬綠色嘅標誌。呢啲穿孔營造出朦朧嘅視覺效果,隱喻使用時起伏嘅呼吸節奏。外套盒上嘅彩色標籤標示產品顏色。外部部件採用紙質材料製作,內托盤則以蔗渣同竹纖維模塑而成。抽拉結構嘅側面印有產品線框圖。

榮譽認可

關於A' Design Award 銅獎

Vaporesso Coss 電子煙裝置包裝是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Vaporesso Coss 電子煙裝置包裝將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Vaporesso Coss 電子煙裝置包裝出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
The packaging evokes product sensibility through the strong brand recognition and craft visual effects. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices.
尺寸同包裝
Length:14 cm; Width:9.8cm; Height:5.2cm;
Weight:150g
標籤
Vaping characteristics, hollow design, green packaging, serialization, intuitive visual perception, artistic effect, brand responsibility.
生產技術
Different colored tags on the outer packaging differentiate the product and realize 2-in-1 of the packaging and the inner tray, reducing production costs. Environmentally friendly materials are used inside and outside the packaging: paper and moulded-fibre inner tray (made of sugarcane and bamboo fiber), which practices the brand's concept and actively assumes its social responsibility.
設計挑戰
The challenge of this packaging design is how to intuitively communicate the product and brand characteristics while maintaining the visual impact. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to reveal the metallic inner Green logo during the out of box experience, which also creates a misty artistic effect and simulates undulating breathing during use, demonstrating the features of the vaping device.
研究
Based on the eco-friendly concept and integrating the brand logo, the packaging design directly and vividly conveys the basic function and the convenient, easy-to-use, and smart features of this COSS vape, offering consumers a sense of ritual.
靈感
As a leading brand in the vaping industry, VAPORESSO delves deep into the detailed needs of each consumer to consistently make breakthroughs in every production link. As a smart integrated automatic e-liquid refilling and recharging solution, COSS can reduce frequent refilling and recharging of the compact hands-free vaping device. Together with the visualized and green outer packaging, it enhances the user experience and highlights the brand's social responsibility.
項目時長
The project started in 2023 in China and finished in July 2023 in China.
操作流程
The punched holes on the outer packaging create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices. To help consumers to understand the product more directly, a visual product wireframe diagram and selling point information are placed on the side of the slider. Different colored tags on the outer packaging indicate the color of the product, realizing 2-in-1 of the packaging and the inner tray and reducing production costs.
團隊成員
Shuyu Yao, Kai Ma, Joshua Fischer
圖片來源
Shenzhen Smoore Technology Co.,Ltd

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