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Antonia Skaraki 嘅作品 Good Life by Gina 化妝品

由設計師 Antonia Skaraki 創作嘅 Good Life by Gina 化妝品 係備受推崇嘅 2025 A' Design Award 銅獎 得獎作品,獲獎類別為 包裝設計。


銅包裝· 2025

Good Life by Gina 化妝品

由 Antonia Skaraki

客戶: A|S Strategy, Branding & Communication

包裝 類別嘅 A' Design Award 銅獎 得獎者

14,101

色彩

設計

關於 Good Life by Gina 化妝品

這款精華液包裝體現了大自然與科學的和諧融合,以希臘煉金術中代表鹽的符號作為象徵,寓意淨化。憑藉出色的天然成分含量,設計反映了產品的純淨性及與大地的連繫。設計靈感源自太陽的活力和精華液本身的色澤,標誌散發出迷人的光圈,象徵著太陽、面容和大地。包裝表達了希臘整體哲學理念,融合種子、花朵、根部和果實的元素,傳達轉化的本質和生命的能量。

榮譽認可

關於A' Design Award 銅獎

Good Life by Gina 化妝品是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Good Life by Gina 化妝品將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Good Life by Gina 化妝品出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
"The Serum" pack is a fusion of nature and science, represented by the alchemical symbol "Θ" for salt, which signifies purification. Its 99.69% natural content is reflected in the design’s purity and simplicity, while the pack itself is 100% recyclable, emphasizing sustainability. The radiant circular logo symbolizes the sun, face, and earth, uniquely capturing the holistic Greek philosophy. This design emphasizes transformation, linking the elements of nature with modern skincare innovation.
尺寸同包裝
Box dimensions, 66mm x 42mm x 152mm
標籤
Serum, cosmetics, life, glass, case, sustainable.
生產技術
The design of "The Serum" packaging was crafted using a combination of sustainable materials, including recycled paper and biodegradable plastics, ensuring environmental responsibility. We employed digital prototyping to visualize concepts rapidly and utilized 3D printing for physical models, allowing us to assess ergonomics and aesthetics effectively. Techniques such as user-centered design and iterative testing guided our process, incorporating valuable feedback from focus groups. This methodology ensured that every element, from the vial to the box, harmonized in both functionality and visual appeal, enhancing user experience while minimizing ecological impact.
設計挑戰
The hardest part of this design activity was balancing aesthetics with functionality and sustainability. While we aimed to create an elegant and visually striking package for "The Serum," we also faced challenges in selecting eco-friendly materials that could protect the serum effectively. Additionally, ensuring that the design resonated with target users while meeting their practical needs required extensive iterations and feedback. Striking this balance between beauty, usability, and environmental responsibility was a complex process that demanded careful consideration and creative problem-solving.
研究
The packaging design for "The Serum" reflects a comprehensive design research process dedicated to enhancing user experience. We conducted qualitative research to understand consumer perceptions and needs regarding skincare products. The aim was to create a packaging solution that is both visually appealing and functional.
We employed user interviews, competitive analysis, and focus groups to gather diverse perspectives. Techniques included surveys, prototyping, and usability testing; tools like Adobe Photoshop and Adobe Illustrator were utilized for design mock-ups. Our target participants included skincare enthusiasts and industry professionals. The research revealed preferences for sustainable materials and elegant aesthetics. We discovered that packaging significantly influences purchasing decisions, prompting a design that merges luxury with eco-friendliness.
This approach not only elevates The Serum's market position but also promotes sustainable practices in the beauty industry, showcasing the vital link between thoughtful design and positive societal impact.
靈感
The inspiration is drawn by the holistic Greek philosophy around nature, the healing power of the sun and the perfect balance of the circle.
項目時長
The project started in August 2022 in Athens and finished in May 2023 in Athens
操作流程
The user opens the pack as if it is a coffee table book. The book of knowledge. The product is being discovered in layers. Inside a special pocket there is a small card with a spiritual quote.
圖片來源
Image #1 : Photographer Andreas Deskas, Optional Image #1 Photographer Andreas Deskas, Optional Image #2 Photographer Andreas Deskas, Optional Image #3 Photographer Andreas Deskas.

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