由設計師 Jiwon Jung 創作嘅 Pass Train 心願禮品包裝 係備受推崇嘅 2025 A' Design Award 鐵獎 得獎作品,獲獎類別為 包裝設計。
鐵包裝· 2025
Pass Train 心願禮品包裝
客戶: Hongik University
包裝 類別嘅 A' Design Award 鐵獎 得獎者
經驗證嘅獲獎者
驗證設計 #167598 嘅獲獎狀態設計
關於 Pass Train 心願禮品包裝
通行列車是一個以火車為設計靈感的結構性包裝,象徵著堅毅不屈與向前邁進的動力。火車頭套裝(標誌性套裝)設有突起的煙囪,表達推動力與雄心壯志。車廂套裝延續火車主題,增添節奏感與連貫性。終點站套裝採用黑色,標誌最終目的地與達成目標。雙層標誌性套裝作為高級禮盒完善整套設計,慶祝成功時刻。這些組件結合在一起,創造出富有故事性的禮品體驗,完美體現旅程與成就並重的理念。
榮譽認可
關於A' Design Award 鐵獎
Pass Train 心願禮品包裝是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Pass Train 心願禮品包裝將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。Pass Train 心願禮品包裝因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- Pass Train incorporates train-inspired structural packaging, symbolizing perseverance. The Locomotive Package (Signature Package) represents momentum toward success, featuring an elevated chimney design to emphasize progress. The Passenger Train Package extends the train concept, while the Terminal Package (black) marks the final destination. The Two-Story Signature Package serves as a premium gift box, completing this unique storytelling-based design.
- 尺寸同包裝
- Signature Locomotive Package: 52mm × 148mm × 75mm
Passenger Train Package: 52mm × 148mm × 52mm
Cube Package: 105mm × 105mm × 85mm
Terminal Package: 77mm × 160mm × 120mm
Two-Story Signature Package: 77mm × 160mm × 158mm - 標籤
- Pass Train, chapssaltteok, success gift, train inspired packaging, symbolic design, motivational branding, interactive package, cultural tradition, packaging design, exam encouragement
- 生產技術
- The Pass Train package is made using eco-friendly paper materials, ensuring sustainability and durability. The 'die cut' process precisely shapes the locomotive chimney, reinforcing its identity. Double-layered reinforced paperboard enhances structure while keeping it lightweight. Offset printing with matte and gloss finishes highlights the four color variations, and the Terminal Package features a bold black color to emphasize goal achievement.
- 設計挑戰
- The key challenge was integrating the symbolic meaning of chapssaltteok with the structural characteristics of a train while ensuring functionality and durability. The elevated chimney required multiple prototypes to maintain its form and stability. Additionally, balancing cost-effective production with a premium gifting experience was crucial. The final design successfully blends cultural meaning, storytelling, and structural innovation.
- 研究
- This project explores symbolic packaging that enhances the gifting experience. Research included market analysis of success-wishing gifts, cultural significance of chapssaltteok, and packaging design trends. Surveys with students and gift buyers provided insights into emotional engagement. The result is a package that combines cultural tradition with an interactive storytelling concept, reinforcing goal achievement and encouragement through design.
- 靈感
- In Korea, chapssaltteok (glutinous rice cake) is a traditional good-luck gift, symbolizing the hope of “sticking” to one’s desired university or goal. Inspired by this, Pass Train reinterprets the tradition using the structure and symbolism of a train. Just as a train steadily moves forward, students advance toward their dreams. This package transforms a simple good-luck gift into a symbolic journey of encouragement, delivering heartfelt wishes for success.
- 項目時長
- The project started in Seoul in March 2024 and was completed in Seoul in October 2024.
- 操作流程
- The Pass Train package offers an immersive unboxing experience that symbolizes the journey toward success. The Pass Train Ticket marks the departure, leading to the Locomotive Package at the front, setting the stage for progress. The Passenger Car Package extends the journey, while the Cube Package allows for easy single-serving consumption. The Terminal Package represents reaching the final goal, and the Two-Story Signature Package serves as a premium set, enhancing the gifting experience.
- 專利
- This work is all original images not copyrighted.
- 團隊成員
- Design Director : Jiwon Jung
- 圖片來源
- This work is all original images not copyrighted.
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