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Paul Robb and Moira Bartoloni 嘅作品 Rotary Sans 字體

由設計師 Paul Robb and Moira Bartoloni 創作嘅 Rotary Sans 字體 係備受推崇嘅 2025 A' Design Award 銀獎 得獎作品,獲獎類別為 平面設計。


銀平面· 2025

Rotary Sans 字體

由 Paul Robb and Moira Bartoloni

客戶: S6 Foundry

平面 類別嘅 A' Design Award 銀獎 得獎者

85,885

色彩

設計

關於 Rotary Sans 字體

Rotary Sans 係一款 OpenType 無襯線字體,具有幾何結構同細微嘅形態變化。佢包含梨形墨阱設計,有助提升易讀性,亦增添獨特嘅視覺元素。呢款字體提供完整嘅拉丁字形集,並附有替代字符同連字,適用於各種排版用途。佢嘅設計注重清晰度同一致性,適合品牌設計等應用場景。Rotary Sans 提供多種字重同款式,可用於數碼同印刷格式,適合需要高易讀性同統一外觀嘅場合。

榮譽認可

關於A' Design Award 銀獎

Rotary Sans 字體是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Rotary Sans 字體將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Rotary Sans 字體是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
Rotary Sans is a modern OpenType sans-serif typeface that blends contemporary aesthetics with strong geometric contrasts. Its most distinctive feature is the pear drop-shaped ink traps, which add a unique visual character while enhancing legibility. Designed with versatility in mind, Rotary Sans includes an extended Latin glyph set, complete with alternative characters and ligatures, making it well-suited for a wide range of typographic applications.
尺寸同包裝
The outer box 25 x 155 x 215 was digitally printed and then silver foil printed. The 20 postcards were printed on 300gsm natural paper cmyk.
標籤
Type design, Typeface, Specimen
生產技術
The font was meticulously designed and digitally crafted, offering support for over 200 Latin-based languages. To celebrate its launch, a limited-edition specimen box was digitally printed, showcasing the typeface’s versatility and strength across various applications.
設計挑戰
The development of Rotary Sans presented several key design challenges, requiring a careful balance between form, function, and originality. One of the primary hurdles was achieving a distinctive aesthetic while maintaining the clarity and versatility expected of a contemporary sans-serif. The typeface needed to feel fresh and modern yet still be highly functional across a range of applications, from branding to editorial use.
研究
The initial research for Rotary Sans focused on striking a balance between geometric precision and functional versatility. The design process began with an in-depth study of mid-century modern typography, particularly the clean, efficient letterforms found in grotesque and neo-grotesque typefaces. These styles, known for their straightforward and utilitarian approach, served as a foundation for Rotary Sans, but the goal was to introduce a contemporary refinement that would make it more adaptable to modern branding and communication needs.
靈感
Rotary Sans draws inspiration from the interplay of geometry and functionality found in mid-century modern design, where clean lines and purposeful details create a sense of clarity and efficiency. The typeface takes cues from classic grotesque and neo-grotesque sans-serifs but reinterprets them with a contemporary twist—most notably through its distinctive pear drop-shaped ink traps. These ink traps not only enhance legibility but also introduce a subtle organic contrast to the structure.
項目時長
Location Italy. The research project began in late 2023 and progressed through development, culminating in its production and launch in July 2024.
操作流程
The presentation box was gifted to the first ten companies that purchased the complete typeface family.
團隊成員
Paul Henry Robb
Moira Bartoloni
圖片來源
Paul Henry Robb

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