由設計師 A4DH Branding Services 創作嘅 Amores 美容會所 係備受推崇嘅 2025 A' Design Award 銀獎 得獎作品,獲獎類別為 平面設計。
銀平面· 2025
Amores 美容會所
客戶: A4 Design House
平面 類別嘅 A' Design Award 銀獎 得獎者
經驗證嘅獲獎者
驗證設計 #169511 嘅獲獎狀態設計
關於 Amores 美容會所
Amores係杜拜一間高級美容會所,透過融合現代與文化傳承嘅品牌形象體現優雅格調。設計旨在吸引多元客群,尤其針對尊貴嘅阿聯酋女性,其視覺語言取材自經典美容行業元素,如鏡子、梳子、皇冠同剪刀,以復古風格重新演繹。靈感源自阿拉伯建築同海灣地區圖案,例如棕櫚樹同羚羊,傳達優雅同傳統。大地色調反映阿聯酋景觀,而訂製標誌字體則喺所有應用點突顯女性氣質。
榮譽認可
關於A' Design Award 銀獎
Amores 美容會所是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Amores 美容會所將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Amores 美容會所是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- Amores identity design is influenced by Arabic architecture, incorporating motifs from Dubai landmarks and natural elements from the Gulf region, such as palm trees and the graceful gazelle. These visuals, symbols of beauty and femininity, align with the cultural context of the GCC region. The result is a harmonious blend of elements that create engaging patterns, effectively conveying the brand story and emotions.
- 尺寸同包裝
- Amores color palette combines trending beauty industry hues with warm, nude and earthy tones inspired by the UAE natural landscapes. Shades reminiscent of deserts, golden sands, and sunlit vistas shape a brand identity that feels modern yet deeply connected to its geographical roots.
- 標籤
- branding, brand identity, identity design, logo design, visual language
- 生產技術
- Amores also offered a range of beauty products, including skincare and haircare items, creams, and gift sets. Naturally, we extended the visual identity to these packaging designs, creating a cohesive aesthetic across the entire product line.
- 設計挑戰
- The creative direction drew inspiration from iconic elements of the beauty industry; mirrors, combs, crowns, and scissors; yet reimagined them through the lens of classical and vintage styles. This artistic choice evoked a sense of nostalgia and authenticity, allowing the audience to feel a genuine connection to the brand spirit.
- 研究
- Amores, a premium beauty lounge located in the heart of Dubai, stands as a beacon of elegance in one of the most historic and culturally rich neighborhoods. The primary objective in crafting the visual identity of Amores was to create a brand that harmoniously blends modernity with a profound sense of heritage, capturing the essence of Arab culture. The brand was envisioned to resonate with a diverse audience of premium clients, and a particular focus on attracting noble Emirati women who embody grace and tradition.
To achieve this vision, a dynamic approach was adopted in the visual identity design. - 靈感
- Amores logo design uses elegant capital letters with delicate curves for the logotype, symbolizes the presence of some women together, showcasing femininity, elegance, and confidence. Each figure embodying charm, sophistication, and an understated allure.
- 項目時長
- The project started in Jun 2024 in Dubai and finished in Aug 2024 in Dubai, and was launched in Jan 2025.
- 操作流程
- Amores identity extended and integrated into every physical and digital touchpoint of the brand, from product packaging to its presence across social media and the website. Wherever the name Amores appears, its unique visual signature is sure to leave a lasting impression.
- 團隊成員
- Creative Director: Mehdi Javadinasab
Design Director: Amir Asgharzadeh
Graphic Designers: Mehdi Javadinasab, Nasrin Dashti, Mohammad Rajabi, Sepideh Chamani, Matin Etedal
Design QC: Vida Valizadeh
Motion Designer: Pariya Tabrizi
Ui/Ux Designer: Fatemeh Abbasi
Photographer: Ali Moradi
Project Manager: Zahra Hashemi
Account Director: Baha Khatambakhsh
Account Executive: Ghazal Babajani - 圖片來源
- Photographer Ali Moradi, Amores, 2024.
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