由設計師 Antonia Skaraki 創作嘅 Hellenic Routes 可重用酒樽 係備受推崇嘅 2026 A' Design Award 銀獎 得獎作品，獲獎類別為 包裝設計。
銀包裝· 2026
Hellenic Routes 可重用酒樽
客戶: Elgeka
包裝 類別嘅 A' Design Award 銀獎 得獎者
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經驗證嘅獲獎者
驗證設計 #176528 嘅獲獎狀態設計
關於 Hellenic Routes 可重用酒樽
Hellenic Routes係一個可重用嘅酒樽，設計成一件文化紀念品。呢個長方形玻璃樽採用扁平、似書本嘅造型，方便攞取同收納。標籤以郵票風格設計，展示同希臘釀酒產區相關嘅地區民俗服飾。優質紙材配以質感表面處理同精細印刷，突顯服飾插畫同邊框元素。酒樽闊96毫米、深42毫米、高175毫米。呢個造型鼓勵用家將佢重用作收藏品或者裝飾擺設。
榮譽認可
關於A' Design Award 銀獎
Hellenic Routes 可重用酒樽是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Hellenic Routes 可重用酒樽將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Hellenic Routes 可重用酒樽是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。
設計背後
新聞資料包
由設計師提供嘅製作人員名單、團隊成員同技術詳情。
- 獨特屬性
- Hellenic Routes is more than packaging. It is a vessel of cultural storytelling. The bottle, designed like a flat book, carries labels styled as postage stamps, each adorned with regional folklore costumes. This unique approach transforms wine into a journey through Greece's winemaking landscapes, uniting tradition, identity, and modern design.
- 尺寸同包裝
- Width 96mm x Depth 42mm x Height 175mm
- 標籤
- Greece, wine, packaging, design, folklore, tradition, postage stamps, heritage, storytelling, culture, philately, innovation, travel, symbolism, usability
- 生產技術
- The design uses premium paper with textured finishes to enhance the tactile quality of the stamp-like labels. Advanced printing techniques highlight costume details and frame elements, while the rectangular glass bottle recalls a travel book or keepsake. Every material and finish was selected for durability, elegance, and a narrative-rich user experience that extends beyond the wine itself.
- 設計挑戰
- The challenge lay in translating Greece's vast cultural diversity into a coherent visual system. Avoiding cliches while remaining authentic required careful selection of symbols like folklore costumes and stamps. External factors such as print accuracy, label durability, and bottle ergonomics shaped the process. The result is packaging that harmonizes heritage, usability, and storytelling.
- 研究
- Research combined ethnography, visual studies, and cultural history to capture Greece's relationship with wine. Objectives centered on linking tradition with design through symbolism. Tools included archival research on folklore attire, philately, and regional identity. Iterations tested graphic clarity and production feasibility. Results show a packaging concept that resonates emotionally, highlighting wine as a story-rich cultural ambassador.
- 靈感
- The inspiration comes from Greece's rich heritage, where wine, culture, and myth are deeply intertwined. The concept of a postage stamp became the bridge, symbolizing messages sent from the country's most treasured vineyards. Each illustration of traditional costumes connects the product to its place of origin, celebrating folklore and authenticity while inviting global audiences to explore Greece.
- 項目時長
- The project started in July 2021 in Athens and finished in December 2024 in Athens.
- 操作流程
- The bottle's book-like form ensures easy handling and storage while creating a strong shelf presence. Consumers interact with the label as if receiving a letter or postcard, establishing an immediate cultural connection. The design encourages reuse as a collectible or decorative object, making the interaction both functional and symbolic. A continuous journey through Greek heritage.
- 團隊成員
- Designer: Andreas Deskas
Illustrator: Andreas Deskas
Creative Director: Antonia Skaraki - 圖片來源
- Image #1: Art Director Andreas Deskas
Image #2: Art Director Andreas Deskas
Image #3: Art Director Andreas Deskas
Image #4: Art Director Andreas Deskas
Image #5: Art Director Andreas Deskas
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