由設計師 Donggyun Kang 創作嘅 Coreintive 企業識別設計係備受推崇嘅 2020 A' Design Award 銀獎得獎作品，獲獎類別為平面設計。

銀平面· 2020

Coreintive 企業識別設計

由 Donggyun Kang

客戶: Coreintive

平面類別嘅 A' Design Award 銀獎得獎者

49,646

經驗證嘅獲獎者

驗證設計 #91595 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Coreintive 企業識別設計

Coreintive係為一間設計公司打造嘅企業識別設計。個名係「Core in Creative」嘅縮寫。喺文字標誌入面，最後一個字母E以鏡像處理，同第一個字母C結合，形成一個括號形狀。括號入面放咗一個圓形，代表被包含住嘅核心。呢個圓形象徵住可能性、獨特性、可擴展性同整合等價值。呢個識別系統以C、O、E三個字母為基礎，建立咗三種圖案語言。呢個項目喺大韓民國完成。

榮譽認可

關於A' Design Award 銀獎

Coreintive 企業識別設計是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Coreintive 企業識別設計將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Coreintive 企業識別設計是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Coreintive has the meaning of generating core in creative. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter. The core, which is a base of all creative, is combined with creative and forms an integrated circle shape as s result. Put into C and E, it completes the final symbol shape. Coreintive's corporate identity design consists of 3 motif languages which are C, O, E.
尺寸同包裝: Coreintive's corporate identity design consists of 3 motif languages which are C, O, E. Motif type A which is symbol C and E combined, and motif type B are joined together, and they become the key combination of motif generate.
- Symbol Motif
Type A : application of symbol C and E
Type B : application of symbol O
標籤: Core, Value, Communication, Creative, Branding, Identity
生產技術: We give shape to directions the brand views and found the brand's identity through varied questions and attention such as potential, intrinsic, expandable, immanent, integrated characters that the brand has. Based on that, we put the brand's original core, and we establish brand identity design to let the brand communicate with the world.
設計挑戰: We paid special attention to give shape to the thoughts we had to express overall design. We refined and simplified our thoughts rather than simply make beautiful things aesthetically. And we paid particular attention and put effort to find the right point that thoughts matched exactly as design.
研究: To create the concept of 'contain', we reversed the last letter 'E' from CoreintivE to the left and right and combined the inverted E with the first letter, C.
Afterward, we expressed core be contained in that space as a circle. It represents the essential value that businesses must have in order to become a good brand, such as possibility, uniqueness, scalability, philosophy, integration, etc.
靈感: Coreintive was developed as an abbreviation of "Core in Creative." Beyond merely a design agency that seeks aesthetic, our mission is to identify the core values of client companies and to integrate them into convincing brand designs. This will is shown through the logo and slogan of Coreintive. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter.
項目時長: The project started in April 2017 and finished in August 2018 in Republic of Korea.
操作流程: Understanding services a brand provides, a way the brand looks at the world and a strategy of how to convey them are needed to let the brand communicate with the world. our process for this proceeds with communicating with clients, considering inside and out, doing a great deal of research, creative imagination. We give shape to directions the brand views and found the brand's identity through variated eyes and questions such as potential, expandable, integrable characters that the brand has.
團隊成員: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim