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Weiquan Long 嘅作品 Tea and Pastry 禮品包裝

由設計師 Weiquan Long 創作嘅 Tea and Pastry 禮品包裝 係備受推崇嘅 2020 A' Design Award 銀獎 得獎作品,獲獎類別為 包裝設計。


銀包裝· 2020

Tea and Pastry 禮品包裝

由 Weiquan Long

客戶: Guangzhou zhengdian advertising co. LTD

包裝 類別嘅 A' Design Award 銀獎 得獎者

24,977

色彩

設計

關於 Tea and Pastry 禮品包裝

《茶與點心》係一套為中秋節而設嘅禮品包裝。呢套包裝一盒兩件,分別裝住紅茶同蘇式酥餅。表面版面設計簡潔素雅。水墨畫描繪出茶山景緻,幼細嘅線條勾勒出酥餅嘅輪廓。拓印同水墨效果為整體增添一份雅緻氣質。包裝採用牛皮紙製作。設計參照咗以陶罐儲茶嘅傳統,象徵人與人之間歷久彌新嘅情誼。旨在透過一份樸實嘅禮物傳遞情誼。

榮譽認可

關於A' Design Award 銀獎

Tea and Pastry 禮品包裝是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Tea and Pastry 禮品包裝將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Tea and Pastry 禮品包裝是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
This gift consists of two boxes and one set, including black tea and shortbread. The creation is based on the design thinking of keeping love through the years. The traditional way of storing tea in clay tea pot reflects the emotion between people. The whole package is simple and plain visually. The ink painting shows the tea mountain, and the lines outline the pastry. The artistic conception of rubbing and ink adds elegance.
尺寸同包裝
The bag:282mmX110mmX300mm
The box:270mmX268mmX102
標籤
Mid-Autumn festival, tea, cake,friendship
生產技術
Kraft paper,
設計挑戰
In China, there are many kinds of Mid-Autumn festival gifts, which are designed by myself. The product is not expensive, how to convey friendship is a great challenge. In product packaging design and expression also have great challenges.
研究
The Mid-Autumn festival to the full moon of the reunion, as sustenance miss the feeling, pray for harvest, happiness. Take this opportunity, design a unique gift, convey friendship.
靈感
Tea conveys the sincere emotion between the enterprise and the customer through the meaning of the Chinese poem "tea in clay pot, time and affection".
Cake from Su Shi's poem ,which means small cake such as chewing on, in crisp and happy. As a festive food for the Mid-Autumn festival, customers can taste authentic Su style pastry without added preservatives, and express warm greetings to customers.
項目時長
Guangzhou, China, 2017

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