Alpine Sprout Pácáil Tae Uaine le Jie Yang

Tha Alpine Sprout Pácáil Tae Uaine le Jie Yang na bhuannaiche air leth urramach anns an fharpais chliùitich 2022 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

UmhaPacadh· 2022

Alpine Sprout Pácáil Tae Uaine

le Jie Yang

Neach-ceannach: Decelent

Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh

13,811

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #140005

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Alpine Sprout Pácáil Tae Uaine

Is dearadh pácáilte é Alpine Sprout do thae uaine alpach a fhástar i gContae Wufeng, Cúige Hubei, an tSín. Fásann an tae ar shléibhte arda agus ar aillte, agus tá sé deacair na duilleoga a bhaint. Tá foirmeacha teibí de shléibhte géara agus peannaireacht Shíneach le feiceáil ar an mbosca seachtrach chun an timpeallacht fáis ghéar agus obair na mbaintheoirí tae a léiriú. Cuireann patrún ardaithe agus eangaithe ar thaobh an bhosca an t-ársa Bóthar Tae na gCapall i gcuimhne. Is cairtchlár indíghrádaithe atá san bhosca seachtrach, agus coinníonn mála páipéir indíghrádaithe an tae istigh ann.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Alpine Sprout Pácáil Tae Uaine air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Alpine Sprout Pácáil Tae Uaine na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Alpine Sprout Pácáil Tae Uaine a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: This case is a new package of alpine green tea produced in Wufeng County, Yichang, Hubei Province. It belongs to a unique local variety. It is deeply loved by people because of its long history and unique flavor. It has beautiful scenery and steep terrain. This product grows on high mountains and cliffs, and it is very difficult to pick. In order to highlight its precious and the hardships of tea pickers, the design team abstracts the steep mountains and integrates them into the design of outer packaging.
Tomhasan & Pacadh: The outer package is 100 mm thick, 350 mm long and 350 mm wide.
Tagaichean: Local specialties, green tea, gifts, ancient tea horse road, culture and fighting spirit
Teicneòlas Cinneasachaidh: Degradable environmental protection cardboard is used as the main packaging material for the outer packaging, and degradable environmental protection paper bag is used for the inner bag to eliminate excessive packaging and emphasize the harmonious coexistence between human beings and the environment.
Dùbhlan Dealbhaidh: 1. The biggest difficulty of this tea packaging is that the bronzing process is difficult to show color on the green base. The design team debugged it many times to solve the high saturation printing of color.
2.Finally, the problem is solved by repeated printing.
Rannsachadh: This design is a brand new case. The customer said that there are many varieties of tea in the world. As a local minority variety, this case is difficult to stand out from many similar products. Therefore, the design team decided to make some changes: highlight the growth environment of local tea, and express the scarcity and rarity of this tea based on the natural terrain of steep cliffs and the fact that it is difficult to harvest. Combined with the technique of Chinese calligraphy, it reflects the momentum of the working people not to admit defeat.
Brosnachadh: Taking the local mountains and Chinese calligraphy as the creative elements, the steep terrain and the precipitous tea mountain, combined with the vigorous and powerful calligraphy flying white technique, bring the feeling of Millennium heritage in one go; The concave convex shape on the side of the packing box is used to express the difficulty of the ancient tea horse road. It is a hymn of respect for life and people's hard work.
Faid a' Phròiseict: The project will be started in September 2021 and completed in November 2021. Design completed in Shenzhen, proofing in Shenzhen, production in Hubei Province.
Sruth Obrachaidh: Designers try to use the proverb "man will conquer nature" to create a new brand influence of tea, which is the original intention of the packaging of this green tea. By studying the production environment and the living scenes of local people, combined with local cultural characteristics and legends and allusions, the designer adopts the minimalist visual fusion technology to move the hardships of tea production and trade into the same box.
Buill na Sgioba: JieYang