Hankol Liquor Fungsi Utama: Kemasan Minuman Keras dening Hankol - Ji Hao and Zhang XiaoMing

Karya Hankol Liquor Fungsi Utama: Kemasan Minuman Keras dening Hankol - Ji Hao and Zhang XiaoMing minangka pemenang sing diajeni banget saka A' Design Award Perak 2021 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2021

Hankol Liquor Fungsi Utama: Kemasan Minuman Keras

dening Hankol - Ji Hao and Zhang XiaoMing

Klien: HANKOL & Ji Hao/Zhang XiaoMing

Pemenang A' Design Award Perak ing Kategori Bungkusan

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Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #121947

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Hankol Liquor Fungsi Utama: Kemasan Minuman Keras

Hankol yaiku desain kemasan kanggo minuman keras rasa saos. Jenenge ngrujuk marang wong sing ngombe kanthi wani lan seneng, sing nggambarake semangat brand sing berorientasi marang manungsa. Konsepe asale saka pangrasa wuta. Wangun positif lan negatif digabung, lan siluet pendhirine dipapanake ing wangun negatif kanggo ngungkapake gagasan ora nglalekake niat asli. Kaligrafi Cina lan segel digunakake ing jinis huruf. Kothak njaba digawe saka bahan EPP sing ramah lingkungan, lan logo logam dipasang ing permukaan ngarep.

Pangakuan

Babagan A' Design Award Perak

Hankol Liquor Fungsi Utama: Kemasan Minuman Keras menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Hankol Liquor Fungsi Utama: Kemasan Minuman Keras dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Hankol Liquor Fungsi Utama: Kemasan Minuman Keras iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Hankol means a person who drinks boldly and happily, which reflects the people-oriented spirit of our brand.The design concept originates from "blind taste". Using positive and negative figures, the design skillfully integrates the founder's silhouette into the negative shape, and tells the spiritual essence of not forgetting the original intention. Chinese calligraphy and seal are used in the typeface to present the oriental cultural charm of sauce-flavour liquor.
Ukuran & Kemasan: Outer box size 115mmx100mmx230mm
Tag: packaging
Teknologi Produksi: The outer packaging box uses environmentally friendly EPP materials
Tantangan Desain: The product packaging uses environmentally friendly and degradable materials. The difficulty lies in the combination of the face metal and the glass bottle body in the production packaging.
Riset: Study the expression of the product itself, and then look for the possibility of glass modeling and collision with other materials
Inspirasi: The design concept originates from "blind taste".
While the innovative use of environmentally friendly and degradable materials on the packaging eliminates the redundant packaging of the integrated molding design, it is also convenient for the protection of products in the transportation process. The front of the packaging is inlaid with metal logo sculpture, combined with the packaging surface texture, creating a high-end sauce-flavour liquor fashion.
Durasi Proyek: Hankol liquor started in Shenzhen in early 2020, completed in Shenzhen in June 2020, and will be released in January 2021.
Alur Operasi: The product packaging uses environmentally friendly and degradable materials. The difficulty lies in the combination of the face metal and the glass bottle body in the production packaging.
Anggota Tim: HANKOL
Ji Hao
Zhang XiaoMing
Kredit Gambar: Image all: Photographer Chen yue, 2020