Idun Red Heart Jus Apel dening Evan Chen

Karya Idun Red Heart Jus Apel dening Evan Chen minangka pemenang sing diajeni banget saka A' Design Award Perak 2022 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2022

Idun Red Heart Jus Apel

dening Evan Chen

Klien: Lascaux Design Institute Inc.

Pemenang A' Design Award Perak ing Kategori Bungkusan

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Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #133212

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Idun Red Heart Jus Apel

Dewi muda kang nguwasani apel mas: Idun. Gambar utama menehi penghormatan marang seniman John Bauer, ngekstrak Idun lan ngrancang ulang kanggo nggabungake lingkungan ngembang apel sing apik. Apel ing tangane dewi dicolong ing label botol kanggo mbukak jus apel abang ing ngisor label kasebut, nuduhake sifat alami apel kasebut. Telu saka apel kasebut diolah kanthi proses stamping emas kanggo ngirimake telung apel emas saka Dewi Remaja kanggo diperes dadi jus.

Pangakuan

Babagan A' Design Award Perak

Idun Red Heart Jus Apel menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Idun Red Heart Jus Apel dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Idun Red Heart Jus Apel iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The skin of the apple is red as they all know, the inner flesh is also red, which is rare. This red heart apple juice is made from apples with red flesh (the tree originates from Switzerland), which is why its juice is also red in colour, and this juice has no additives and is rich in anthocyanins and nutrients.
Ukuran & Kemasan: The size of the label is 68mm*108mm, a very small space, and they use very fine drawing and craftsmanship.
Tag: logo，packaging，illustrations，graphics
Teknologi Produksi: The apples in the goddess's hand are hollowed out on the bottle label to reveal the red apple juice beneath the label, expressing the natural properties of the apples.

Three of the apples are treated with a gold stamping process to convey the three golden apples they get from the Goddess of Youth to squeeze into juice.
Tantangan Desain: Copperplate illustration is complex for Chinese illustrators, who need to deal with the relationship between the figure and the environment.At the same time, the stamping and hollowing process took a lot of time to complete during the proofing and product making process.
Riset: The three "gods" associated with Apple: Adam and Eve, Newton and Steve Jobs. They have also discovered a fourth, the goddess of youth who rules the golden apple: Idun. The main image pays homage to the illustrations of artist John Bauer, extracting Idun and redesigning it to incorporate the beautiful apple-growing environment.
Inspirasi: It is also worth noting that the apple in the goddess's hand is hollowed out on the bottle label, leaving out the red apple juice beneath the label and expressing the natural properties of the apple. There are also three apples treated with a gold stamping process to express the fact that they got three golden apples from the Goddess of Youth to squeeze into juice, expressing the fact that the product is rich in anthocyanins that are beneficial to people.
Durasi Proyek: This project was completed in Suzhou in November 2021.
Alur Operasi: Maximise the original colour of the juice. Consumers can drink 100% NFC apple juice.
Anggota Tim: EvanChen
ZimingGuo
FanZhang
YifanTao
TianDong
SibuWang
ChengbinWang
MinFang