Lowen Kemasan Bir dening China Resources Snow Breweries Ltd.

Karya Lowen Kemasan Bir dening China Resources Snow Breweries Ltd. minangka pemenang sing diajeni banget saka A' Design Award Perak 2022 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2022

Lowen Kemasan Bir

dening China Resources Snow Breweries Ltd.

Klien: China Resources Snow Breweries

Pemenang A' Design Award Perak ing Kategori Bungkusan

28,466

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #136751

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Lowen Kemasan Bir

Lowen minangka desain kemasan kanggo seri bir. Desainé nggabungaké gambar pena, seni mezzotint lan ilustrasi tato dalanan. Wangun geometris lan werna cetha nandhani rasa sing béda-béda, kalebu raspberry, ceri lan Weissbier, saéngga saben varian bisa dikenali kanthi cepet lan langsung. Ilustrasiné mbédakaké gambaran sing liar lan alus kanggo nyiptakaké éfék visual sing kuwat lan karakter sosial. Kalèngé digawé saka aluminium lan botolé digawé saka kaca. Proses cetak sing rinci njaga saben gambar tetep cetha lan presisi.

Pangakuan

Babagan A' Design Award Perak

Lowen Kemasan Bir menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Lowen Kemasan Bir dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Lowen Kemasan Bir iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Based on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.
Ukuran & Kemasan: 70 mm x70 mm x17 mm
Teknologi Produksi: The can is made of aluminum and the bottle is made of glass.
Tantangan Desain: As an innovative beer series, the hardest part of the package design is to vividly present the excellent quality to consumers and add the mystery and social attribute to the product in a ground breaking way. In a bid to show the packaging features, the package design follows modern graphic aesthetics, and the fonts are optimized, thereby making the product more conspicuous.
Inspirasi: The combination of the beauty of the beast is the core of visual pictures. The comparison between the wildness and the gentleness provides a startling visual contrast to customers and constructs social tags for them. The integration of various shapes and different bright hues demonstrates the flavor of sub products, enabling consumers to recognize the products in a novel and direct way and allowing young consumers to quickly access their favorite flavors.
Durasi Proyek: The project started in 2020 and finished in March, 2022.
Alur Operasi: The illustration on the package is so attractive that it can quickly draw target the attention of consumers. Thanks to the detailed and delicate printing process, the image printed on the package is clear and exquisite.

Wacanen Siaran Pers

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