Pepsi New Year 2022 LTO Kaleng Omben-omben dening PepsiCo Design and Innovation

Karya Pepsi New Year 2022 LTO Kaleng Omben-omben dening PepsiCo Design and Innovation minangka pemenang sing diajeni banget saka A' Design Award Emas 2022 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

EmasBungkusan· 2022

Pepsi New Year 2022 LTO Kaleng Omben-omben

dening PepsiCo Design and Innovation

Pemenang A' Design Award Emas ing Kategori Bungkusan

43,139

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Verifikasi Status Penghargaan kanggo #137256

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

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Babagan Pepsi New Year 2022 LTO Kaleng Omben-omben

Pepsi New Year 2022 LTO yaiku seri kaleng omben-omben edisi winates cacah enem sing digawe kanggo mangsa preinan mangsa adhem. Kaleng-kaleng iki dirilis ing Rusia minangka bageyan saka kampanye merek musiman. Grafis sing regeng dirancang supaya cocog kanggo sakabehe periode preinan, sing dipungkasi kanthi Taun Anyar. Desain iki uga ngluwihi merek ngluwihi kemasan lumantar fitur interaktif. Konsumen bisa mindhai kode QR ing saben kaleng nganggo smartphone kanggo entuk promosi, kalebu kesempatan menang hoodie lan kaos edisi winates sing bisa murub.

Pangakuan

Babagan A' Design Award Emas

Pepsi New Year 2022 LTO Kaleng Omben-omben menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Pepsi New Year 2022 LTO Kaleng Omben-omben dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Pepsi New Year 2022 LTO Kaleng Omben-omben nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: These cans were created with consumer engagement in mind, as well as to activate the brand beyond packaging. Complete with interactive functional features, consumers are encouraged to use their smartphone to scan QR codes on the cans that lead to promotions, including a chance to win limited edition hoodies and t-shirts that glow.
Inspirasi: Bringing all the festive feels wherever it goes, Pepsi is lighting up the holiday season in 2022! The Design Team created a series of six limited edition cans for the New Year 2022, available for purchase in Russia, as a part of Pepsi’s ‘Light up the Winter Holidays’ campaign. These LTO cans were designed to be enjoyed through the whole of the winter holidays and culminating in New Year’s, embracing both the memorable and unexpected moments the season will bring.

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