Granovita Fungsi Utama: Kemasan Granola dening Olga Takhtarova

Karya Granovita Fungsi Utama: Kemasan Granola dening Olga Takhtarova minangka pemenang sing diajeni banget saka A' Design Award Perak 2022 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2022

Granovita Fungsi Utama: Kemasan Granola

dening Olga Takhtarova

Klien: Sot B&d

Pemenang A' Design Award Perak ing Kategori Bungkusan

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Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #139398

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Granovita Fungsi Utama: Kemasan Granola

Granovita minangka desain kemasan kanggo granola. Kothak kardus nggenteni kanthong fleksibel sing umume digunakake kanggo sereal, menehi kontrol luwih akeh babagan kepiye produk katon ing rak. Permukaan kasar saka kardus ndhukung tema urip sehat. Ilustrasi woh-wohan lan gandum nggambarake rasa saben varian. Ikon, tulisan sing ekspresif, lan werna cerah nyampekake pesen sing positif. Kardus bisa dikompos, mula solusi iki tetep ramah lingkungan lan murah regane. Saben kothak ukurane 160 kaping 120 kaping 40 milimeter.

Pangakuan

Babagan A' Design Award Perak

Granovita Fungsi Utama: Kemasan Granola menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Granovita Fungsi Utama: Kemasan Granola dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Granovita Fungsi Utama: Kemasan Granola iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: To have more control over how the packaging "lives" on the shelves, the designer suggested using a cardboard box instead of a flexible doy-pack. The idea behind using the rough surface of the box as the sides of the packaging is to help express "healthy living". The use of delicious images of fruits and grains in the design encourages consumers to buy Granovita granola even more.
Ukuran & Kemasan: 1 boxes 160mm x 120mm x 40mm
Tag: Granola, Granola packaging, Fruit Granola, Ukraine
Teknologi Produksi: Two important trends in grain packaging: flexible packaging and environmentally friendly materials. This is why cardboard, which can be composted, was used. An environmentally friendly packaging solution that still keeps costs down.
Tantangan Desain: The main goal was to create a package design that would express appetite, naturalness, and healthiness. It was necessary to emphasize that this is a product of an active person, attentive to his health.
Riset: The illustrations on the packaging not only describe the taste of each product, but also represent a happy and healthy lifestyle. Icons and expressive inscriptions, bring the product to life. The bright colors convey a positive message.
Inspirasi: Over the past few years, the general trend towards a healthy lifestyle has been changing in the Ukrainian market. Gradually, unhealthy snacks on store shelves are being replaced by healthy analogues. Among them is granola. Granovita is a young Ukrainian brand founded in 2016. The brand positions itself as a product for breakfast and energy during the day. The company's mission is to promote healthy and balanced nutrition. At the moment the line is represented by Aktiv, Fitness, Unior, Tropic.
Durasi Proyek: This project started in January 2021 and finished in 2021 July in Dnipro. Ukraine
Alur Operasi: By combining granola packaging with modern design, the designer has created an image that invites customers to rediscover breakfast. The new granola brand wants to bring change to the cereal market. Granola packaging should reflect the brand message. It should also connect with customers and stimulate sales.