Karya Dream Dance Ice Ribbon Kemasan Minuman Beralkohol dening Liandong Zhang, Huashuang Liu and Zhaoxin Zhu minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.
PerungguBungkusan· 2023
Dream Dance Ice Ribbon Kemasan Minuman Beralkohol
dening Liandong Zhang, Huashuang Liu and Zhaoxin Zhu
Klien: Jiangsu Yanghe Distillery Co., Ltd
Pemenang A' Design Award Perunggu ing Kategori Bungkusan
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #142242Desaine
Babagan Dream Dance Ice Ribbon Kemasan Minuman Beralkohol
Dream Dance Ice Ribbon minangka set kemasan kanggo minuman keras baijiu Tionghoa. Set iki arupa blind box sing ngemot papat botol ing sajroning siji kothak. Saben botol nggambarake salah siji saka papat olahraga musim adhem, yaiku: seluncur es kacepetan, seluncur es artistik, curling, lan hoki es. Tutup kristal diukir ing bagian njero kanthi wujud tigang dimensi kanggo saben olahraga. Awak botol nyorot cahya, lan wangun dhasare diadaptasi saka Ice Ribbon ing National Speed Skating Oval, digabungake karo simbol infinity. Kothak iki dirampungake kanthi teknik bronzing, embossing, lan pencitakan motif kepingan salju.
Pangakuan
Babagan A' Design Award Perunggu
Dream Dance Ice Ribbon Kemasan Minuman Beralkohol menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Dream Dance Ice Ribbon Kemasan Minuman Beralkohol dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Dream Dance Ice Ribbon Kemasan Minuman Beralkohol nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- The design is themed "Dream Dance Ice Ribbon" and integrates the elements of the Winter Olympics, while creating a blind box with 4 bottles in a case, which matches with the 4 sport events of Speed Skating, Figure Skating, Curling and Ice Hockey. Through rich and diversified innovative ideas and quality services, Dream of the Blue introduced ice and snow projects into the public's life, releasing the charm of ice and snow, leaving a great impression on the youth group. It gives the brand a " youthful and positive soul" and truly reflects the vitality and style of "Dream Dance Ice Ribbon, Sprint to the Future".
- Ukuran & Kemasan
- Bottle:103 mm x 103 mm x 310 mm
Box:154mm x 118 mm x 345 mm - Tag
- Crafts,Baijiu, Olympic Winter Games, Blind boxes, Art
- Teknologi Produksi
- The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: 4 modeling techniques engraved inside the crystal head, with a three-dimensional effect presenting the artistic characteristics of the four sports.
Bottle: the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, combined with the infinity symbol "∞".
Box: A multi-craft combination of bronzing, embossing and snowflake printing builds the charm of the floating ribbon. - Tantangan Desain
- Success is for the people who are always persistent and enterprising in tackling difficulties! The colors were cooler in the first stage of sampling, then warm tones were added later to show the integration of fiery dreams and "Burning Love" snow and ice. It is an expression of Yanghe's dynamic and enterprising style.
- Riset
- Dream of the Blue and the Ice Ribbon are co-operating across borders, with a joint customised product for the Winter Olympics. To achieve the combination of Dream of the Blue with the era spirit and the Winter Olympics spirit, in order to form a brand communication. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has brought the development of product innovation to explore through cross-border cooperation.
- Inspirasi
- With inspiration from the four sport events of Speed Skating, Figure skating, Curling and Ice Hockey, the design puts emphasis on elegance, passion, charm and beauty, while combining speed, art and power. the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, together with the "∞" meaning infinity and future, echoing the sports spirit of " Together to the Future". The athletes hovered, danced and skipped; the collision of power and art, painted a touching scene of "Dream Dance Ice Ribbon".
- Durasi Proyek
- 2021-April.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu. - Alur Operasi
- The pioneering use of blind boxes in the field of Baijiu is an innovative step by Dream of the Blue brand to embrace the youth with its multi-cultural initiatives, a leading try in sports crossover and an open expression of Chinese sportsmanship. The design demonstrates the brand alignment between Dream of the Blue and the Ice Ribbon, a 'two-way run' in spirit.
- Anggota Tim
- Creative Director:Liandong Zhang;
Creative Director:Huashuang Liu;
Creative Director:Zhaoxin Zhu;
Designer:Jingzhang Xiao;
Designer:Ru Li;
Designer:Aizong Lin
Disponsori
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