Happy Petty Kemasan Pakan Hewan Peliharaan dening Luo Heng

Karya Happy Petty Kemasan Pakan Hewan Peliharaan dening Luo Heng minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2023

Happy Petty Kemasan Pakan Hewan Peliharaan

dening Luo Heng

Klien: Shenzhen Megacombine Technology Co., Ltd

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

13,424

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #144363

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Happy Petty Kemasan Pakan Hewan Peliharaan

Happy Petty minangka desain kemasan kanggo pakan kucing. Seri iki nggunakake enem karakter ilustrasi, lan saben karakter cocog karo jinis pakan kucing sing beda. Sandhangan, warna, lan unsur grafis owah saka siji karakter menyang karakter liyane, saengga saben kemasan duwe kapribaden sing khas. Karakter-karakter kasebut diilhami saka tokoh-tokoh ing lukisan misuwur lan saka selebriti fashion. Warna sing padhang digunakake kanggo narik kawigaten lan nyingkiri desain kemasan pakan hewan peliharaan sing tradisional. Desain iki tujuane kanggo nggambarake anane manunggaling antarane manungsa modern lan hewan peliharaane.

Pangakuan

Babagan A' Design Award Perunggu

Happy Petty Kemasan Pakan Hewan Peliharaan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Happy Petty Kemasan Pakan Hewan Peliharaan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Happy Petty Kemasan Pakan Hewan Peliharaan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This is a kind of pet cat food that combines fashion figures and art. Through six unique character images to correspond different types of cat food, through different characters of cloths, colors, elements, reflecting highly personalized character images and product packaging, also to meet the needs of the female customers. Happy Petty creates a unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand.
Ukuran & Kemasan: Width 200mm, Depth 300mm, Height 330mm, Weight 6.8kg
Tag: Cat Food, Pet, Happy Petty
Tantangan Desain: We hope to convey a concept of the coexistence of modern people and pets. Inspired by famous painting figures and fashion celebrities, we use bright colors to attract consumers' attention and break through the traditional pet packaging design.
We designed six unique characters of cat food to meet the diversity of cat-loving people's choice. Through the change of clothes, colors and elements of different characters, we can reflect the highly personalized characters and product packaging.
Riset: This is a kind of pet cat food that combines fashion figures and art，unique fashion brand image, conveys the aesthetic trend of pets and young people with visual language, creates an interesting and very different brand, and solves the needs of brand identification.
Pets bring us not only companionship, but also the source of happiness and healthy life. Therefore, the packaging design also wants to convey the concept of coexistence between modern people and pets.
Inspirasi: More and more people regard pets as one of their family members, so they have higher and higher requirements for pet products. However, most of the pet packaging design in the market are very traditional. Therefore, we hope to use the creative idea of combining famous person and famous painting with pets to convey the concept of coexistence of people and pets through design.
Durasi Proyek: The project started in Shenzhen in June 2021 and the design was completed in December 2022
Paten: Copyright：Shenzhen Megacombine Technology Co., Ltd
Anggota Tim: Design Director
Luo Heng
Illustrator
Li Shuangshuang/ Xiao Liping
3D Designer
Wan Shiwei/Wang Zhangjian
Kredit Gambar: Copyright：Shenzhen Megacombine Technology Co., Ltd