Yellow Crane Tower Kemasan Banyu dening Jin Zhang

Karya Yellow Crane Tower Kemasan Banyu dening Jin Zhang minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2024 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2024

Yellow Crane Tower Kemasan Banyu

dening Jin Zhang

Klien: Wuhan Sanbu Brand Design

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

15,253

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #154744

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Yellow Crane Tower Kemasan Banyu

Punika toya mineral sumber alam ingkang dipunprodhuksi dening Yellow Crane Tower. Desainer ngginakaken metode nggambar karakter kangge nglangkungi watesan antara teks lan grafis, nggabungaken budaya Wuhan ingkang umur 3500 taun wonten ing telung aksara Yellow Crane Tower, kanthi terus nguataken konteks merek lan kutha. Desain tutup botol dipunilhami saking manuk bangau ingkang nuntun para dewa ing White Cloud Yellow Crane, nglairaken pesona langgeng saking Yellow Crane Tower.

Pangakuan

Babagan A' Design Award Perunggu

Yellow Crane Tower Kemasan Banyu menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Yellow Crane Tower Kemasan Banyu dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Yellow Crane Tower Kemasan Banyu nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This is a very special water, the most famous landmark of Wuhan, China, the Yellow Crane Tower. It witnesses the history and culture of this region for thousands of years. Designers use painting to draw the most representative elements and combine them into Chinese characters for product names, breaking the boundaries between text and graphics.
Ukuran & Kemasan: 225mmx60mmx60mm
Tag: Packaging design, Yellow Crane Tower, Water, illustration, Chinese design, Wuhan Sanbu brand design
Teknologi Produksi: In order to better showcase the water quality, the proportion of bottle stickers should be kept as small as possible, allowing large areas of bottles to be exposed and allowing consumers to see the crystal clear water more intuitively.
Tantangan Desain: The biggest challenge lies in making choices. The culture of a city that has been around for thousands of years is very rich, but in the end, the designer focuses on the brand name and focuses on the brand as the core, narrowing the scope while also showcasing the city's culture.
Riset: The brand wants to make this water a product with local cultural characteristics, so they initially determined their research direction and deeply explored local culture. Taking Yellow Crane Tower as the core area, they will focus on many aspects, which can not only closely connect with the brand, but also showcase urban culture.
Inspirasi: The thousands of years of exclusive culture in this region have inspired designers. In traditional Chinese aesthetics, there are paintings in words and characters in paintings. This unique expression technique makes this product design unique.
Durasi Proyek: The project started in Wuhan, China in July 2023 and was completed in Wuhan, China in September 2023. It is expected to be sold in China in October 2023.
Alur Operasi: The designer first started with the study of urban culture and selected the most representative elements of the city's thousands of years of culture. Then, combined with the size of the label, they decided to use illustrations combined with Chinese characters to design, so that there are characters in the picture and pictures in the characters.