Ɛeddi ɣer ugbur
Eataly Ginza Anadi n daxel n usečču sɣur Uds Ltd.

Eataly Ginza Anadi n daxel n usečču sɣur Uds Ltd. d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.


LfeṭṭaAgensu· 2022

Eataly Ginza Anadi n daxel n usečču

sɣur Uds Ltd.

Amsaɣ: EATALY Asia Pacific, LTD.

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Agensu

23,373

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #136882

Initen

Afeṣṣel

Ɣef Eataly Ginza Anadi n daxel n usečču

Eataly Ginza d anadi n daxel n usečču, ssuq d ukafi yellan deg wemkan wis sḍis deg Ginza Six, d amkan n tmesɣiwt deg Ginza, Tokyo. Ameẓri yeḍfeṛ tamnad't n Eataly Garden. Tajumma n lqaɛa akk n 1000 metru mkeɛber tettwaseddu am tarbaɛt n tḥuna timeẓyanin, s tafat n tṣebḥanin n webrid, tira d yikursiyen. Igbaren iglawanen ttwaḥeṛzen s wugar amkan yiwen, tasqquft tettwaǧǧa teldi, ma d ibeddel n lqaɛa i d-yețțbeggin timnaḍin. Aḥeddad alemmas d-yețțesmektayen amkan aɣmerlan n temdint taṭalyanit. Amuddu n tebḥirt yețnaɛam inedduyen ad kecmen s rrehba d ad qqimen s telwit.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Eataly Ginza Anadi n daxel n usečču d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Eataly Ginza Anadi n daxel n usečču ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
"Eataly Ginza" was designed to be a bright, green space with a series of small stores to represent the "Eataly Garden" concept. This allows people to feel more at ease stepping into the store and allows many people to experience the values that Eataly has cherished.
Tigejdiwin & Akemmus
The total floor area is 1000 square meters.
Tibzimin
Restaurant, Eataly, Ginza, Ginza Six, Market, Italian
Tasnakta n Ufares
The entire store is divided into several zones, but to create a sense of spatial expansion, we devised a zoning plan with as few horizontal partitions as possible to create a unified space and separate flooring materials. The ceiling is skeletonized, and streetlights of the same design are placed throughout the space to create a sense of unity. Only the backside of the thorne has louvers on the ceiling, creating a calm space that resembles a semi-outdoor space.
Asewḥel n Usnulfu
Since this was a renovation project, it was difficult to achieve consistency between the drainage and other facility plans and the zoning plan to express Eataly. In addition, Eataly around the world has a more mixed store and restaurant area, but we thought this would not fit in Japan, so we challenged ourselves to find a way to express Eataly in Japan by loosely partitioning the space with aisle widths and plantings while making it look as if it were a mixed space.
Anadi
By inspecting Food Hall mobile stores around Japan and examining plans for Eataly stores around the world, we were able to create a plan that expresses the qualities of Eataly while at the same time being suitable for the Japanese. We gathered images reminiscent of parks and plazas and integrated them with the existing Eataly design to further express the concept.
Aseḥbiber
Ginza is one of Japan's leading downtown areas and one of Tokyo's most exclusive commercial districts. "Eataly Ginza" was planned to be located on the 6th floor of "Ginza Six", a commercial facility in such a district of Ginza.
Most of the 6th floor is occupied by "Tsutaya" Japan's largest bookstore, and visitors to the 6th floor are intended to visit the "Tsutaya Bookstore".
This "Tsutaya Bookstore" was designed based on the concept of a back alley, and the space configuration expresses an empty alleyway, just as the concept suggests.
Therefore, the concept of Eataly is "Eataly Garden" and rather than forcibly separating it from the Tsutaya, which is the center of the 6th floor, the plan is to integrate the two so that a rich "Garden" spreads beyond the alleyway.
The store layout, which looks like a collection 1of small stores reminiscent of a garden, streetlight-like lighting, plantings, benches, and other features were designed so that visitors to Eataly can spend their time comfortably and on their way.
The goal of Eataly is to convey the importance of rich food experiences to as many people as possible.
Tanzagt n Usenfar
It started in July 2020 on the 6th floor of "Ginza Six" a commercial facility located in Ginza, Tokyo, and opened on August 25, 2021. This will be Eataly's first store in Japan with an area of approximately 1,000 square meters, and compared to previous stores in Japan, it is the store that offers the best experience of Eataly's stated concept.
Tanila n Umahil
Guests can enjoy the richness of Italian produce at restaurants, bars, markets, and cafes as they walk through the park.
The central bar is inspired by the cheerful town square in Italy where friends and family gather daily to enjoy wine and antipasto.
Glass cases are lined with a variety of small plates, and you can enjoy aperitivo with cocktails and wine at any time of the day.
Ibrivan
Uds Ltd. + Eataly Asia Pacific, Ltd.
Igmamen n Terbaɛt
Interior Design: Uds Ltd. Keiichi Ito, Ryo Okada
Imsuren n Tugniwin
#1: Photographer Nacasa & Partners Inc. , 2021
#2: Photographer Nacasa & Partners Inc. , 2021
#3: Photographer Nacasa & Partners Inc. , 2021
#4: Photographer Nacasa & Partners Inc. , 2021
#5: Photographer Nacasa & Partners Inc. , 2021

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