Ggaedok Amussu n Tmatart n Yisemliyen n Ulmad sɣur Miraen Design Team d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Uselmed, Tallalt n Uselmed d Ugbur n Usileɣ.
LfeṭṭaAselmed· 2023
Ggaedok Amussu n Tmatart n Yisemliyen n Ulmad
sɣur Miraen Design Team
Amsaɣ: Mirae-N
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Aselmed
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #148327Afeṣṣel
Ɣef Ggaedok Amussu n Tmatart n Yisemliyen n Ulmad
Ggaedok d timagit n tmatart i ddeqs n yisemliyen n ulmad n tutlayt takurit. Isem Ggaedok d agzul n tefyirt takurit Ggaewooja Dokhaeryuk, i yemmalen asaki n laman deg yiman akked tegzi n tɣuri. Alugu isdukkel isem akked yizamulen n usenqed, i yettwafernen acku talɣa-nsen tettemcabi ɣer yisekkilen ilikanen d yiɣra n tkurit. Ifuyla n yiniten deg yiniten n Pantone yettwafernen sbegginen-d iḥricen n yizamulen n usenqed, ma d asemsel amessas yessimɣur abani-nsen. Isekkilen yettwasiggzen deg udlis n umawal akked udlis n tegzi n tɣuri rennun asefru i yinelmaden.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Ggaedok Amussu n Tmatart n Yisemliyen n Ulmad d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Ggaedok Amussu n Tmatart n Yisemliyen n Ulmad ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- The design of GGAEDOK was made with the combination of the brand name GGAEDOK which is an acronym of GGAEWOOJA DOKHAERYUK that is meant to awake the confidence and reading comprehension ability in Korean and the quotation marks to present the visual wit and the intuitiveness the definition of brand and characteristic as a study supplement for Korean. The characters appear in the vocabulary book and the reading comprehension book each in order to provide fun factors to the students.
- Tigejdiwin & Akemmus
- Reading Comprehension
Frame 220 x 280 x 10mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 393C, PANTONE 310C, PANTONE 374C, PANTONE 529C
Vocabulary
Frame 188 x 257 x 11mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 3385C, PANTONE 3572C - Tibzimin
- Education, Print, Design, Branding
- Tasnakta n Ufares
- Color foils were used on the respective and important parts of the quotation marks that were used in the logo for the enhanced visibility and the harmonious look with other letters.
Particular color foils were designated by books in accordance with Pantone colors and the books were matte coated to maximize the effect of the color foil. - Asewḥel n Usnulfu
- It was carefully discussed how to get attention from the students since it is a new book without any brand recognition.
Use of the quotation mark in the logo was carefully implemented graphically to avoid the clash with other letters so that GGAEDOK would be well read. - Anadi
- Visual creativity was sought after along with the intuitiveness to show the proper characteristic of (study contents) the book as a newly published book. Logo design that could be expanded to a graphic motif was sought after instead of just a logo. Character of Mulreong was created with the cooperation with 52works to provide entertainment and expectation to the students who have hard time studying due to the raised level of difficulty in Korean on Korean SAT
- Aseḥbiber
- Quotation marks which have the similar shape with the Korean consonant and vowel in GGAEDOK were used in the logo graphic to show the characteristic of Korean and to be interestingly expressed.
- Tanzagt n Usenfar
- The project was from August, 2022 to November, 2022 at MiraeN main office in Seoul and was published in November, 2022
- Tanila n Umahil
- Brand identity was established with the utilization of quotation marks and it can be expanded with the logo or individually to be used as the graphic motif
The growing character was visually expressed to match the brand concept which is a study supplement with incremental levels - Igmamen n Terbaɛt
- MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Danbi Kim
Media Design Seyoung Hong
Illustrator 52works
Yettwaxellṣen
Snirem Seld Designers.org
Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.
Ugar i tifin
Ifeṣṣelen yemcudden
Snirem ugar n ifeṣṣelen yewwin ammud seg twennaḍt-nni kan, ttwaferzent s lmeɛna.
