Not Always Fun Adellel yettwasigzen sɣur Squared d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel Anmetti.
LfeṭṭaAnmetti· 2023
Not Always Fun Adellel yettwasigzen
sɣur Squared
Amsaɣ: Squared
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Anmetti
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #150806Afeṣṣel
Ɣef Not Always Fun Adellel yettwasigzen
Tirza n udellel temmektay-d ad tessali tamusni ɣef tariẓa n Harlequin. D tariẓa i yeṭṭfen anagraw n yizurar awurman yerna yeddu-d d ulac n ufidi akked azuɣar n yiles deg yiwet n tama n wudem. Tamhazt tesnulfa-d tunuɣin tiwuriwin tigejdanin i yebnan ɣef userkeb n timmezla yemgaraden n Harlequin s timmad n wessiḍeḍ n umgired gar n timmezla tacciṭant n umdan-a akked tilawt n tudert s tariẓa n Harlequin, tessuturer taḥwigt n tigzi yugaren d tmuɣli ɣef waddad-a.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Not Always Fun Adellel yettwasigzen d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Not Always Fun Adellel yettwasigzen ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Harlequin syndrome is a syndrome affecting the autonomic nervous system and is associated with absence of sweating and flushing of skin on one side of the face. The key visual illustrations are based on the juxtaposition of the different representations of harlequin aiming to shed light on the disparity between the comical representation of the character and the reality of living with Harlequin syndrome, emphasizing the need for greater understanding and awareness of the condition.
- Tigejdiwin & Akemmus
- This ad is used in print and digital media, ranging from 70 x 100 cm poster, to A4 print page and different sizes of banners.
- Tibzimin
- craft, illustration, ad, social, craftsmanship, print, poster, design, art direction
- Tasnakta n Ufares
- Meticulously crafted illustration is all it is used to achieve the final result.
- Asewḥel n Usnulfu
- The creative is a juxtaposition of the two opposing sides of Harlequin - one is the light-hearted comical character and the other is the serious medical condition. To integrate those sides of the same character yet different characteristics and not ironize or victimize people suffering from the syndrome was the most difficult part.
- Anadi
- The main research that was held was about the Harlequin syndrome itself and how rare diseases are addressed.
- Aseḥbiber
- The key visual illustrations are based on the juxtaposition of the different representations of the word harlequin aiming to shed light on the disparity between the comical representation of the harlequin character and the reality of living with Harlequin syndrome, emphasizing the need for greater understanding and awareness of the condition.
- Tanzagt n Usenfar
- The project was developed during the first trimester of 2023.
- Tanila n Umahil
- This is not relevant to the category presented.
- Igmamen n Terbaɛt
- Creative Director - Yana Okoliyska
Copywriter - Dessislava Pavlova - Imsuren n Tugniwin
- Creative Director Yana Okoliyska
Illustrator Yana Okoliyska
Copywriter Dessislava Pavlova
Agency Squared
Yettwaxellṣen
Snirem Seld Designers.org
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