My Jcb Asnas n Tkarḍa n Usmad sɣur Fourdigit Inc.

My Jcb Asnas n Tkarḍa n Usmad sɣur Fourdigit Inc. d anerbaz yettwaqadren meqqren n 2025 Tarbaḥt A' Design Award n Ddheb deg Taggayt n Tnaflit n Afeṣṣel n Tetiknulujiyin Tizirawin, Isnasen d Useɣẓan.

DdhebAziraw· 2025

My Jcb Asnas n Tkarḍa n Usmad

sɣur Fourdigit Inc.

Amsaɣ: JCB Co., Ltd.

Anerbaz n Tarbaḥt A' Design Award n Ddheb deg Taggayt n Aziraw

82,129

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #167269

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef My Jcb Asnas n Tkarḍa n Usmad

Agezdu ajapuni n tnezzit yettarra-d azal ameqqran i laman deg usefrek n umeẓlu ɣef usnerni atiknuluji. Asenfar n usmaynut n tɣerɣert yessikkeḍ ɣef usbeddi n tesila d taɣelsant s unmuggar gar tɣellist d tifrat. S usmel ɣef tiririt n yiseqdacen, asenfar-a yesserwes kraḍ iferdisen imeqqranen. Anekcum yettwasemɣer i twuriwin tisubiranin i tmahilin yettwaseqdacen s waṭas am tazzrirt n uɣmis d umrawi n tnqqiḍin. Tiskalin tudmawanin i d-yetterruyin talɣut s wazal almend n umazray n useqdec. Taẓuri d taṣfant, tacekkayt i yesseǧhiden taflest d lweṭṭaq n JCB.

Asmekti

Ɣef Tarbaḥt A' Design Award n Ddheb

My Jcb Asnas n Tkarḍa n Usmad d amerbaḥ n Tarbaḥt A' Design Award n Ddheb, tagmat tuffirt i yisnulfa n umezwaru yelhan s waṭas. Imerbaḥen n Ddheb d isnulfa d imaynuten d imeqqranen. My Jcb Asnas n Tkarḍa n Usmad ad d-yefk lqima ur nesɛi amgarad, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: The application promptly notifies users and provides guidance on the appropriate actions in the event of potential fraudulent activity, enabling users to take immediate steps.
For high-grade cardholders, the application offers integrated concierge services, such as restaurant reservations, that can be completed entirely within the application.
Tigejdiwin & Akemmus: Usage Status at a Glance: The app provides a clear and accessible view of usage history.
Statement Management: The app allows for efficient sorting and filtering for quick access.
Security Status Visuals: The app displays the security status of the cards in use, and it notifies users of recommended changes to settings as needed.
Customizable UI: Personalize card design for one’s preferences.
Online Concierge: Complete reservations and tasks via the app, previously done only via calls.
Tibzimin: FinTech, DigitalInclusion, SecViz, HCD, Finance, Card
Tasnakta n Ufares: - The development process, utilizing agile methodology with scrum teams, involved comprehensive research including input from 20,000 users and interviews with over 50, to analyze strengths and weaknesses. Multiple user personas were established and verified through design processes during the two-year planning and development phase.
- Post-release optimization continues through regular user testing and feedback integration, resulting in an intuitive UI/UX that enhances user experience.
Asewḥel n Usnulfu: The application renewal process required a significant investment of time to determine appropriate UI and service implementations that would address users' concerns regarding fraud and overspending.
Through repeated user interviews and leveraging business expertise, it was determined that visualizing security status would be key to solving these challenges.
The solution includes features such as a "Security Setting Status" that displays security levels through color indicators.
Anadi: The research objective was to redefine the app experience by balancing security and convenience to reduce card fraud risks.
Surveys, interviews, and usability testing revealed users' desire to view security status within the app. This led to the implementation of new security screens, achieving integrated value delivery through both card and application security features.
Security visualization provides user confidence and leads to increased usage, as demonstrated by an App Store rating of 4.6.
Aseḥbiber: In Japan’s growing cashless society, JCB developed its member application under the concept of "Card-App Integration." The application has been renewed with features addressing challenges such as difficulty in tracking card usage and increasing fraud risks. The platform aims to support all users regardless of financial literacy, creating a secure and convenient service experience that can be relied on while working to establish new value in card services.
Tanzagt n Usenfar: This renewal project commenced in April 2021 and was initiated in November 2023, with ongoing continuous improvements.
Tanila n Umahil: - The application displays the card security status, allowing users to execute necessary actions through the most direct pathways with minimum steps.
- Personalization features based on membership levels have been redesigned to enhance the concierge service for high-grade cardholders, ensuring a seamless reservation completion experience within the application.
- Easy-to-read fonts, adjustable sizes, and simplified financial expressions create intuitive operability for users with varying needs.
Igmamen n Terbaɛt: Produce: Ken Kotsugi
Creative Direction: Takehiro Suenari
Direction: Takeshi Hamabe, Naohiko Sakata, Koji Machida, Koki Nakanishi, Minori Suzuki, Akiko Ishii, Junichiro Suzuki, Yuko Takemura, Chisato Koji, Takeshi Nakao, Takehiro Taguchi, Kaoruko Kusunose, Hikaru Saito, Taro Aizawa, Masanori Kinoshita
Design: Tomoki Toi, Masatsugu Hori, Arisa Terui