Amsalem Leisure Asmel sɣur Dana Freud d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Usmel d Web.

UzzalWeb· 2020

Amsalem Leisure Asmel

sɣur Dana Freud

Amsaɣ: Dana Freud

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Web

10,988

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #95866

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Amsalem Leisure Asmel

Amsalem Leisure d asmel n uziri ilelli i d-ittusnulfan i uheggi n wussan n usirem. Anagraw n uḥerz yeǧǧa i iseqdacen ad ḥerzen tiferrujin, isanagen, tanafqit n tkeṛṛusin akked wanda i d-yezga leqrar deg tama. Tafeầầa tameqqrant n unadi s tira temgaraden akked tugniwin s wudem-nsent tessuli tamahilt-agi ɣer usentel alemmas n usnulfu. Tunuɣin s texxamin akked usizdeg amussnaw ttâwanen inebgawen ad afen ad zerrben taswiɛt n wanda ara steɛfun. Tiwlafin yettwafernen s tafat tuḥmiḍ sneflulen ambiwan yessedhayen. Tanezgumt tettbeddal s wudem awurman i zzat n yal tehri n ugdil d yal ibenk.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

Amsalem Leisure Asmel d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Amsalem Leisure Asmel ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Amsalem Leisure is a responsive app from the travel and tourism world, which enables the user to plan the perfect vacation. The booking system allows the user to book flights, hotels, car rental services, and even nearby attractions quickly and efficiently. The massive search bar with distinct topography and customized illustrations turns a normally strictly functional feature into a key design element. The use of faceted navigation as a contemporary element creates a fresh, efficient design.
Tigejdiwin & Akemmus: The dimensions and specifications of the website are dynamic and responsive in that they automatically adjust to the screen size and type of device being used without any design degradation.
Tibzimin: tourism design, UI, UX, website design, vacation
Tasnakta n Ufares: The methodology of "design thinking" was used to generate several concepts that would most creatively and accurately convey the feeling and message desired by the company and felt by the website creator. A group of five multidiciplinary employees from the tour company were included in several brainstorming sessions to generate the most innovative, creative, and diverse ideas for the production of the website.
Asewḥel n Usnulfu: The challenge discovered was that when the employees use the site they need to use an "internal filtering process" that was inept. The design had to be intuitive while being effective and efficient. The filtering system could not cause the website to load slowly. The employees were disinclined to try new methods, while the old website was based on technology that was ineffective. Dynamic, responsive, and smart filtering methods were implemented and were programmed to react to the user's previous selection, only loading information when selected and increasing the speed of the website.
Anadi: Preliminary research was done with the research objective of understanding the target audience and desired UX. The methodology used was qualitative interviews with employees. Data collection was done on 1/5 of the relevant population. Participants were travel agents and select users of the previous product and results yielded that there needed to be an overhaul, with key insights that the new website should be faster, intuitive, and accessible. The effects of the research were on the employees of the company as they were able to become more efficient and effective.
Aseḥbiber: The inspiration for this website came from the intimate and family-oriented atmosphere of Amsalem Tours who embrace this as a core value. It was crucial to translate the palpable ambience felt in their offices into their digital platform to create the amiable environment for their online users as well. This is integrated throughout; from the microcopy itself to the warm illumination of the photos and the choice of family-friendly vacation destinations.
Tanzagt n Usenfar: The project started in October 2015 and finished in September 2016 and is live as the current website of Amsalem Tours.
Tanila n Umahil: The layout of the webpage, along with the dynamic filtering system allows the user to easily locate and explore leisure destinations. The warm atmosphere and family-oriented sentiment throughout the design reflect the core values of the company the website was created for. The design causes visitors to the webpage to feel both extremely comfortable with their selections as well as connected to the company supplying the trips in an emotional manner which will increase the likelihood of them returning.