Pop Up Magazine Azwel Amezwaru sɣur Rafael de Araujo d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Usaru, Avidyu d Usmussu.
LfeṭṭaAsaru· 2020
Pop Up Magazine Azwel Amezwaru
sɣur Rafael de Araujo
Amsaɣ: Pop Up Magazine
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Asaru
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #97126Afeṣṣel
Ɣef Pop Up Magazine Azwel Amezwaru
Asenfar-agi yella d tikli i tirzi n uguren n Trewla (asentel n 2019) s wudem amagnu, uneggez, yesken-d ibeddilen, tiɣawsiwin timaynutin akked yemmudar-nsent. Akk tiẓrigin d tizeggagin, ɣelsin i tmuqelt, mgal n tilawt tameggwṛut i d-yettawin tigawt n trewla. Taneflit tettbeddil yal tikelt, talɣiwin yettbeddilen deg usenfar ttmeslayen ɣef tigawt n usbeddel ɣer wayen amaynut, i d-yekkan seg wayen n addad. Trewla tesɛa aṭas n lmeɛnayat d yisefsuriyen, tamuɣli tettbeddil seg urarin ɣer uẓrif ameqqran.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Pop Up Magazine Azwel Amezwaru d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Pop Up Magazine Azwel Amezwaru ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Escaping a room, escaping work, city, nature, escaping a mindset, identity, escaping from your past and future? Escape was the theme chosen for 2019, it takes on different meanings and interpretations, from playful to serious. The project was a journey to explore escape issues in abstract ways. This ride suggests to escape all the time, but at the same time, we are opening doors to discover something new, out of our comfort zone and learning from that.
- Tigejdiwin & Akemmus
- We did variations for the delivery: 1 minute piece, 1 bumper of 10 seconds and 3 bumpers of 3 seconds. All done in fullHD 1920 x 1080 pixels.
- Tibzimin
- illustration, art design, escape, minimalist, flow, morph, animation, 2d, abstract, fluid
- Tasnakta n Ufares
- The project was done 100% Digital. For Animation, I mixed cel animation techniques with keyframes interpolations, done with Adobe Photoshop and Adobe After Effects.
- Asewḥel n Usnulfu
- The only challenge here was in the creative process, how to create an abstract piece in 1 minute and keep the storytelling making sense. So was divided by introduction, with the doors opening, (which can be interpreted as ''escaping''), then presenting the main character, in a shape of a circle, escaping from a pattern of squares, falling and getting stuck in a puzzle, escaping from other eyes, cities, natures and going on.
- Anadi
- I did a narrative review of the relationship between the concept ''escape'' and the stories from the contributors, so me and Annie, Art director from Pop-Up magazine, did some sketches and collected examples from all stories, like, escape from a situation, from the city, from nature, etc.. with all ideas selected, we started to produce the piece.
- Aseḥbiber
- The idea for this project was to create a contemplative piece to watch.
We wanted to transform the scene, show different perspectives and new paths.
We were inspired by minimal and clean shapes, like doors and eyes, but for the most part, abstract forms. In the animation, we were looking for organic and smooth transitions, morphing all the time.
The design, animation, and music were synced in perfect harmony, leading a poetic flow for the entire piece. - Tanzagt n Usenfar
- The project started in June 2019, I was based in Los Angeles, and Annie based in San Francisco, and the exhibition started in California in September 2019.
- Tanila n Umahil
- Keyframes interpolation was used in some situations, basically, you define point A and B, and the software creates the in-between. For cel animation, you draw every frame, using the animation principles.
The project was done in 12 frames per second, so the piece looks more craft hand and less digital. - Igmamen n Terbaɛt
- Pop-Up Magazine Art Direction:Annie Jen
Music:Magik*Magik Orchestra
Composer:Minna Choi
Design / Animation / Direction:Rafael de Araujo
Created by Pop-Up Magazine - Imsuren n Tugniwin
- Rafael de Araujo, 2019.
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