Hankany amin'ny votoaty
Spectrum Sary an-tsary nataon'i Arata Yokoyama

Ny endrika Spectrum Sary an-tsary nataon'i Arata Yokoyama dia mpandresy sarobidy amin'ny 2023 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary.


VarahinaGrafika· 2023

Spectrum Sary an-tsary

nataon'i Arata Yokoyama

Mpanjifa: Arata Yokoyama

Mpandresy A' Design Award Varahina amin'ny Sokajy Grafika

12,792

Loko

Ny Endrika

Momba ny Spectrum Sary an-tsary

Ny Spectrum dia sary an-tsary nomerika izay maneho ny lamaody an-dalambe Japoney amin'ny fomba anime Japoney. Ny asa dia manalavitra ny endrika sarintsary tena izy ary mampiasa loko mibaribary amin'ny fomba fisaka izay mbola miseho ho voajanahary amin'ny maso. Ny ambadika dia maneho ny jiro neon ao Tokyo, ka ny endrika dia natao tsotra tamin-kasahiana mba hahazoana vokatra maranitra, fisaka ary mamiratra. Ny singa amin'ny famolavolana grafika Tandrefana dia natambatra tamin'ny sarintsary toetran'olona Japoney. Ny Spectrum dia nosoratana tamin'ny alalan'ny Adobe Photoshop CC. Ny tanjona dia ny hampazava ny fomba fanaovana amin'ireo mpandinika any anatin'i Japana sy ivelan'i Japana.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Spectrum Sary an-tsary, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Spectrum Sary an-tsary. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Spectrum Sary an-tsary dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana
This work depicts Japanese street fashion in the style of Japanese anime.

Such motifs are popular in Japanese illustration, but this work is unique in that it defies photorealism and uses vivid colors in a flat, yet optically natural-looking manner.

The background represents the neon lights of Tokyo, and here, too, the form is boldly deformed in pursuit of a sharp, flat, yet luminous expression.
Refy & Fonosana
8000 x 5678 pixel, 400dpi, RGB
Marika
street fashion, anime, character design, japanese illustration, vivid color
Teknolojia Famokarana
Drawing with Adobe Photoshop CC
Fanamby Endrika
In order to convey the goodness of a particular thing, I must first like it myself.
In order to use street fashion as my subject matter, I focused on improving my sense of style by experiencing and wearing it myself.

I also devoted myself to researching painting styles that would convey the good looks equally to both Japanese and foreign audiences.
To compose the picture with flat surfaces, not lines. He used vivid colors, but kept the entire picture in harmony. And at the same time, to make the characters look cool and cute in a Japanese way.
Fikarohana
A study of street fashion in Japan and abroad. Collect snapshots, purchase actual items, and wear them myrself to deepen understanding of function and design.

Research on drawing techniques. Challenged to fuse Western graphic design with Japanese character illustration. Strived to find a balance between deforming the form and color of objects while maintaining the cool, cute, and liveliness of the characters.
Aingam-panahy
Today, fashion based on techwear and designs using vivid colors are global trends.

Japanese street fashion and illustrations are also in that trend, but they also have their own unique characteristics.

I analyzed the coincidences and differences between them and aimed to visualize them.

Japanese people will find this illustration foreign. Foreigners may feel it is Japanese.

This in-between state is the expression I pursued.
Faharetan'ny Tetikasa
This work was created in 10 hours on September 20, 2020, and published on Twitter, pixiv, and other social networking sites that day.
Fizotr'asa
Suggestions about the affinity between street fashion and the neon streets of Tokyo and how cool it can be.

Especially in Japan, when proposing a fashion style to an audience, it is more effective to use characters, deformed and idealized visuals rather than photo-realistic ones.

And it is also effective when introducing Japanese culture to people outside of Japan. By incorporating elements of Western graphic design, we aimed to create visuals that would be easy for them to understand.
Loharanon-tsary
#1: Illustrator NaBaBa, Private Work, 2020.

Noharena

Tsidiho Ankoatr'i Designers.org

Mahità vokatra, serivisy ary tombontsoa avy amin'ireo mpiara-miasa amin'ny dokam-barotra.

Ny Endrika Tsara dia Mendrika Fankasitrahana Lehibe

Ny A' Design Award dia loka iraisam-pirenena ho an'ny endrika tsara, tsaraina amin'ny mpitsara. Mandraisa anjara amin'ny A' Design Award mba hahazoana tombontsoa hankasitrahana ara-kalitao, hahazoana laza, voninahitra ary fampahafantarana ny asanao. Asongadino ny asanao ho an'ny A' Design Award ary ifaninano mba hahazoana ny A' Design Prize sarobidy.

Asongadino