Ny endrika Min Shan Nong Ye Famantarana Vaingam-barotra (Brand Identity) nataon'i Yanjun Yang dia mpandresy sarobidy amin'ny 2025 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary.

VarahinaGrafika· 2025

Min Shan Nong Ye Famantarana Vaingam-barotra (Brand Identity)

nataon'i Yanjun Yang

Mpanjifa: Yanjun Yang

Mpandresy A' Design Award Varahina amin'ny Sokajy Grafika

10,872

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #162623

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Min Shan Nong Ye Famantarana Vaingam-barotra (Brand Identity)

Ny Min Shan Nong Ye dia famantarana vaingam-barotra noforonina ho an'ny orinasa fambolena iray. Ny logo dia noforonina tamin'ny tsipika mitohy tokana, izay maneho tendrombohitra mihodinkodina, onjan-drano ary onjam-bary tsara. Ity marika ity koa dia karazana miova avy amin'ny litera M sy S, izay fitomboan'ny anaran'ny Min Shan, faritra niaviana ny vokatra. Ny volo maitso no ampiasaina ho loko lehibe mba hanehoana ny vokatra fambolena maotina sy salama. Ny endrika tsotra sy misy heviny dia mora ovaina habe, ka ny famantarana dia azo ampiharina amin'ny fampisehoana nomerika sy amin'ny vokatra ara-batana.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Min Shan Nong Ye Famantarana Vaingam-barotra (Brand Identity), fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Min Shan Nong Ye Famantarana Vaingam-barotra (Brand Identity). Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Min Shan Nong Ye Famantarana Vaingam-barotra (Brand Identity) dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: This design is formed through one-stroke shaping, subtlely capturing rolling mountains, water ripples, and wheat waves. It embodies the enterprise's dedication to the agricultural sector of Min Shan and the enterprise's down-to-earth and innovative spirit. It takes green as the main tone, which echoes fresh and healthy agricultural products, conveying the brand's commitment to providing natural, pure, and organic products.
Refy & Fonosana: The size flexibly varies with application scenarios.
Marika: Brand design, Logo design, Brand identity, Agricultural sector, Regional characteristics, Brand spirit delivery, Color psychology
Teknolojia Famokarana: Drawing inspiration from a fold mountain range from the south of Gansu province to the northwest of Sichuan province in China, this design adopts elements of "mountain" and "water", on which this agricultural enterprise relies. This logo is a variant derived from the letter M, the first letter of Min, and S, the first letter of Shan, which symbolizes agricultural products' origin is Min Shan, reflecting the enterprise's close ties with this region and emphasis on the natural bounty.
Fanamby Endrika: The main challenge of this design is to convey the brand's core concept while achieving higher recognition and more distinctive visual attraction among similar products. This design is formed through one-stroke shaping with a minimalist design aesthetic and ingenious color scheme to enjoy high recognizability and scalability in various application scenarios, facilitating effective brand communication and enhancing users' brand memory.
Fikarohana: Increasing demands for healthy and organic products urge us to follow the market trend to cater to users' pursuit of healthy lifestyles. MIN SHAN NONG YE incorporates natural elements ("mountain" and "water") and pinyin initials of the product's origin, MIN SHAN, into this brand identity design, coupled with the green color scheme, conveying the brand's commitment to green and organic products.
Aingam-panahy: To enable consumers to build trust in our products quickly, we take relevant elements and color schemes of the product origin to create this design. This distinctive design is reminiscent of the enterprise's field of operation- organic and healthy agricultural products, reducing the brand's communication costs.
Faharetan'ny Tetikasa: The project started in June 2022 in Chengdu.
Fizotr'asa: MIN SHAN NONG YE endows the brand with a unique visual identity through natural elements and color schemes relevant to the product's origin. This brand logo is widely applied in online digital dynamic exhibitions and offline physical products. It hugely enhances brand recognition and memory due to its simple but symbolic form, thus reducing the brand's communication costs.
Mpikambana ao amin'ny Ekipa: Yanjun Yang
Loharanon-tsary: Yanjun Yang