Ny endrika Feral Horses Brand Identity Maha Ara-panondroana ara-orinasa nataon'i Emanuele Grittini dia mpandresy sarobidy amin'ny 2018 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Grafika, Sary ary Fifandraisana Ara-tsary.

VolafotsyGrafika· 2018

Feral Horses Brand Identity Maha Ara-panondroana ara-orinasa

nataon'i Emanuele Grittini

Mpanjifa: Feral Horses

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Grafika

41,423

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #65397

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Feral Horses Brand Identity Maha Ara-panondroana ara-orinasa

Ny Feral Horses Brand Identity dia maha ara-panondroana ara-orinasa natao ho an'ny orinasa iray miasa amin'ny sehatry ny fampiasam-bola momba ny zavakanto maoderina. Ny maha izy azy dia miresaka amin'ny mpankafy zavakanto, ireo mpivarotra matihanina, ary ireo olona te-hahafantatra bebe kokoa. Sary kely tokana no manambatra ny lafiny ara-javakanto sy ara-bola amin'ilay marika. Ny logo sy ny endriny samihafa dia mifanaraka tsara amin'ny pixel, ka mijanona mazava sy azo fantarina mora foana ilay marika. Ny loko dia noferana tamin'ny fomba Pantone ary avy eo naovana fanovana ho sRGB sy CMYK. Ny endri-tsoratra nofidina dia mety na amin'ny fanontana na amin'ny efijery.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Feral Horses Brand Identity Maha Ara-panondroana ara-orinasa, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Feral Horses Brand Identity Maha Ara-panondroana ara-orinasa. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Feral Horses Brand Identity Maha Ara-panondroana ara-orinasa dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: The brand has three diverse targets: art enthusiasts, professional traders, and curious achievers.
The company operates within the contemporary art investment field.
The naming had to express the business vision of freeing art investment.
Finally, due to Feral Horses’ mission to mingle the artistic world with the financial one, it was also crucial to come up with a fil rouge that would have brought some harmony and would have balanced creativity and uniqueness with strictness and standards.
Refy & Fonosana: All corporate product supports meet ISO standards. The color palette was decided first through the Pantone system and then declined into sRGB for the web and CMYK for cases where printing was impossible via Pantone. The fonts used for the realization of the project are compatible both with printing and with web visualization. The pictogram and the set of variants of the logo are pixel perfect so as to be always recognizable and well distinguishable.
Marika: art, investment, economy, financial, artist, artwork,
Teknolojia Famokarana: For the development of the project the practice of "participatory planning" was used, this technique increases the interaction between the designer and the client, making sure to develop a project in a more linear way, sharing the various choices, informing and training the client on the rules and practices that have been followed by case history to better understand the decisions made by the designer.
Fanamby Endrika: The most complex part of the design was to find the right combination between the art and finance sectors. This is because the brand is made up of a team of young professionals willing to show their diversity and the innovation of their project. Furthermore, the naming chosen by the client had to be inserted into a logo that gave the idea of a serious and stable company even if linked to the world of investment in art, so as to give confidence to investors.
Fikarohana: The design was carried out together with the customer to facilitate the understanding of the project, the main objective was the representation in a single pictogram of all the souls of the brand and the sectors in which it operates. Very intense the phase of realization of the logo of the brand, with various proposals to get to the winning one. In addition to satisfying the customer, the result obtained several appreciations and helped the brand achieve its goals.
Aingam-panahy: The design inspiration is derived in part from the understanding of the values that the client wanted to convey, and partly from the desire to create a strong and unique project in the sector that is inspired by a strong and concrete line to be well defined and recognizable.
Faharetan'ny Tetikasa: The project started in October 2016 in Milan and finished in january 2017 in Milan.
Fizotr'asa: The interaction with the brand identity takes place in different phases, first of all through the slides that are pro-rated in the various conventions and webinars where the client promotes his activity. Secondly, the customer of the brand, interacts with the brand through corporate materials suitable for promotional use such as folders for documents. Lastly, the users of any type, interact with the social part, specifically designed to be respected in the corporate graphics.