Tlanāhuatīlli Tels Cargo Tocaitl Tlaneltokalli ītēchcopa Nargiza Usmanova cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Tepoztli īpan Tlanextiliztenoyotl, Tianquiztlatecpanaliztli ihuan Tlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.
TepoztliTlanextiliztenoyotl· 2025
Tels Cargo Tocaitl Tlaneltokalli
īpal Nargiza Usmanova
Tlanāhuatīlli: TELS Cargo
Mahuizolli A' Design Award Tepoztli Tēmacēhualōni īpan Tlanextiliztenoyotl Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #172023Tlanēxtilistli
Ītechcopa Tels Cargo Tocaitl Tlaneltokalli
Tels Cargo in tocaitl tlaneltokalli tlachihchiuhtli in ipal se altepetl Europatlan tlein motequitiltia ica tlatquitl yayolcame quimamamah. In machiotl quipiya in achtopa tlahcuilolli, tlapalli huan macuilli tlatzayanalli machiotl ipal se pallet, ic ahmo polihui in ixnezcayotl. Se yahualtic tlamantli quinextia in tonatiuh huan tlanexlli. In tlahcuilolme G huan O ipan tlahtolli Cargo mosentiliah quinextiah nehnemiliztli. In tlaneltokalli motequitiltia impan tlachihchiuhcayotl ipal huey tepoztlamamalhuazti, calendariomeh tepantli, tlacalaquilli tequitiloni, tlahpalolli amameh, atl xoxoctli, xiquipilme, tepantli tlapohualoni, tlanextiloyan huan tetlauhtilli. Se tlapalli teuhtic huan xochipaltic quipalehuia se yancuic huan yectlacatl neciliztli.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Tepoztli
Tels Cargo Tocaitl Tlaneltokalli ca in quicuic in Mahuizolli A' Design Award Tepoztli, tlamahuizoliztli tlen momaca in cualli dizayno in quitlalia in tlen monequi ipan tequitl ihuan tlachihualiztli in quimaca in cualli tlachihualli. In quicuicah Tepoztli quinextia in hueyi tlamatiliztli, toltecayotl ihuan ihuelitiliztli intlachihuanime. Ca quinequi in Tels Cargo Tocaitl Tlaneltokalli ca tlazohtli, mahuiztic, yancuic ihuan motequiuhtia. Ni dizayno in quicuic Tepoztli quihuelitia in tlamatiliztli ihuan quipia chicahualiztli tlen tepoztli. Tels Cargo Tocaitl Tlaneltokalli quicualtia in nemiliztli ihuan quihuelitia in cemanahuac ica cualli.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- TELS Cargo is a well-established brand in the European transportation market, clearly focusing on automotive cargo transportation. Our team led the brand identity transformation, starting with the logo redesign, ensuring continuity while reinforcing the company’s new direction. Beyond the logo, we developed a comprehensive brand identity, including truck decals, promotional materials, and an exhibition stand design, creating a cohesive and powerful visual presence.
- Huēyiliztli īhuān Tlacualtepēhualli
- The following products were created: logos and identities, truck designs, wall calendars, office supplies, greeting cards with envelopes, water bottles, stand designs, bags, wall clocks, as well as gifts and souvenirs.
- Tōcāitl
- Branding, Identity, Graphic design, Logo design, Visual design
- Tlachīhualiztli Māchiyōtl
- All advertising product layouts are created using graphic design software.
- Tlanāhuatīlli Nētēcahuilīztli
- The hardest part of this design activity was integrating the TELS Group's historical brand legacy with TELS Cargo's new strategic direction. This process faced creative challenges such as balancing tradition with innovation. Internally, the historical significance and social identity of the brand were pivotal, while externally, legal constraints, production capabilities, tech advancements, and access to information posed additional hurdles.
- Tlatēmōliztli
- A dynamic, modern visual style was crafted for TELS Cargo, reflecting professionalism and forward thinking. Conceptual imagery with a tech-inspired touch emphasized innovation and movement in transportation. A gray and bold orange palette reinforced the brand's identity, with orange symbolizing sun, light, and optimism. The design balanced energy, confidence, and a sleek, stylish aesthetic.
- Tēyōllālīliztli
- The inspiration for the new company logo retains key elements of the TELS brand – its typography, colour palette, and signature five-stripe graphic symbolizing a pallet (a skid) – to ensure continuity and recognition. To reflect dynamism and harmony, we introduced a circular element representing the sun and light. A unique touch is the seamless connection between 'G' and 'O' in Cargo, subtly reinforcing movement, as 'GO' signifies motion and progress.
- Tēquitl Cāhuitl
- The project began at the start of 2022 and was completed by the end of 2023 in Toronto.
- Tēquitl Ōhuitl
- All advertising products were developed to enhance the company’s image and build customer trust, while also fulfilling the company’s daily office and communication needs.
- Patentēmeh
- Copyrights belong to Nargiza Usmanova, 2024 and NUMZ Graphics.
- Īxiptla Tlanēxtīlli
- Image #N1 : Photographer Maxim Zinchuk
Image #N2 : Photographer Maxim Zinchuk
Image #N3 : Photographer Maxim Zinchuk
Image #N4 : Photographer Maxim Zinchuk
Image #N5 : Photographer Maxim Zinchuk
Tlacōhualli
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Tlanēxtīliztli Tlanāhuatīlli
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