Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl ītēchcopa Bloom GmbH Nürnberg

Tlanāhuatīlli Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl ītēchcopa Bloom GmbH Nürnberg cē cencā mahuizzō tēmacēhualōni īpan huēyi 2026 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlanextiliztenoyotl, Tianquiztlatecpanaliztli ihuan Tlanonotzaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlanextiliztenoyotl· 2026

Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl

īpal Bloom GmbH Nürnberg

Tlanāhuatīlli: D-Bue Wettbewerb

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlanextiliztenoyotl Tlamantli

21,575

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #173864

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl

D-bue ce tlamantli huel tlapanahuia tlacuicaliztli neixnamiquiliztli: nochipa ipan ome xihuitl, momachtianime in oquinpepenque itech in Alemania tlacuicalmachtiloyan quinnextiah in intlanemilil toltecayotl ipan miec cuicanamiquiliztli. Bloom oquichiuh ce yancuic tlanonotzaliztli tlanemililiztli inic inin tlamantli tlapanahuia tlachihualiztli. In tlein occenca monequi ca ce olinqui caquiztli tlachihualli in omochiuh itech ce 3D caquiztli tlaixnextiliztli. Quipehualtia itech in tlacatl inacaz ihuan momana itech in caquiztli machiyotl in omochiuh inic in neixnamiquiliztli, iuhquin inezca in tlayeyecoliztli, in ayamo mocaqui. In yancuic tlahtolli Unheardible quiyecchihua in tlaixnextiliztli ihuan quichicahua inic huel mottaz ihuan huel moixmatiz.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Unheardible Tlacuicaliztli Neixnamiquiliztli Inezca Machiyotl quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: D-bue is a music competition of the future: every two years, selected students from German music academies present their artistic visions in concerts.Bloom developed a pioneering communication concept. Central to the design is a dynamic sound sculpture, created using 3D sound visualization. Originating from the human ear and shaped by a custom sound logo, it symbolizes the unheard. The neologism - Unheardible - complements the key visual, ensuring strong visibility and recognition across all media.
Huēyiliztli īhuān Tlacualtepēhualli: 3D animations for website, digital media and social media, campaign motif for digital campaign, OoH media, and advertisements in event magazines. Publications in the form of an event magazine and program booklets for the individual events. Posts and digital ads in the run-up to and aftermath of the competition, participants, jury and concerts.
Tōcāitl: 3D sound visualization, Audio-synced animation, Sound sculpture, Visual identity, Music competition, Event communication, integrated communication concept, Out-of-home advertising, Social media campaign
Tlachīhualiztli Māchiyōtl: The central key visual is an audio-synced animation based on a specially developed sound logo. In 3D software, the model of a human ear was modeled along this sound data as a dynamic sculpture. The final teaser animation was then created in specialized animation software. In this way, the acoustic experience was precisely translated into a visual form.
Tlanāhuatīlli Nētēcahuilīztli: The biggest challenge was to do justice to the creative force and stylistic diversity of the participants with just one key visual and a holistic communication framework. This one image had to convey the visionary, the unheard of of the competition, communicate at eye level - and at the same time act as an identity-forming umbrella both internally and externally and arouse the interest of the public.
Tēyōllālīliztli: The aim was to make D-bue visible and audible to the public and participants alike as an innovative music competition in order to generate attention, boost ticket sales and visualize the cultural claim. Bloom developed a communication concept based on the event's sound logo and translated it into a striking visual. The ear as a dynamic sound sculpture communicates the core promise: an unheard musical experience. The result is a clear and unmistakable visual language that reflects the diversity and creative energy.
Tēquitl Cāhuitl: From February 2024, the D-bue communication concept became visible step by step: venues, organizing team and jury were presented, followed in March by the ensembles with their visionary projects. Interviews and background reports made the anticipation tangible. From the end of March: ticket sales and insights into the contributions. In May, the campaign reached the public space. From May 28 to June 1, the concerts could then be experienced live - digitally accompanied until the award ceremony.
Tēquitl Ōhuitl: The communication concept makes the competition visible, accompanies it for months, provides information, arouses curiosity and increases anticipation. It brings audiences and artists together online, in public spaces and on site. It explains the process, introduces participants, provides orientation at the concerts and gives the competition a strong, recognizable face - from the kick-off to the award ceremony.
Calpolli Tlācah: Project Manager Client: Phillip Gaiser
In House Design Client: Melissa Porzner
Senior Project Manger: Eva-Maria Engelbrecht
Project Manager: Bruna Soares
Junior Account Manager: Lilly Molau
Creativ Director: Stefan Maier-Wimmer
Senior Art Director: Sebastian Hudl
3D Animation & Grafic Design: Jana Himmel
Animation & Grafic Design: Nico Boike
Dtp: Elisa Jones
Text: Benjamin Jungert