AS Women Empowerement Regal Corporatiu per Antonia Skaraki

Lo dissènh AS Women Empowerement Regal Corporatiu per Antonia Skaraki es un laureat autfo estimfo del prestigfo 2024 A' Design Award de Fèrre dins la Categoria de Competfo Articles de Present.

FèrreArticles de Present· 2024

AS Women Empowerement Regal Corporatiu

per Antonia Skaraki

Client : As

Laureat del A' Design Award de Fèrre dins la Categoria Articles de Present

28,773

Laureat de Prèmi Verificat

Verificar l'Estat del Prèmi per #152153

Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de AS Women Empowerement Regal Corporatiu

A|S a decidit de concebre un regal corporatiu annuau per servir de declaracion e d'apèl a l'accion, inspirat per la necessitat de donar poder a las femnas de tota etnia, religion o estatut social. De botilhas en forma de diferentas femnas, emplidas de Tsikoudia cretan, una beguda tradicionala grèga, caduna amb una cara distincta d'argila per tap, estilísticament inspiradas per las ancianas figurinas cicladicas. Transmetián los tèmas de Libertat, Cambiament, Egalitat, Justícia, Educacion, Causida e Fòrça. Cada botilha èra plaçada dins una bóstia dedicada amb de representacions graficas artisticas e un afiche mural.

La Reconoissença

A prepaus del A' Design Award de Fèrre

AS Women Empowerement Regal Corporatiu a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que AS Women Empowerement Regal Corporatiu siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, AS Women Empowerement Regal Corporatiu merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Cretan tsikoudia, a traditional Greek drink filled bottles shaped to symbolize, different woman, adorned with distinct clay faces, embodying the themes of Freedom, Change, Equality, Justice, Education, Choice, and Strength. Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster. The back of each box displayed over 2000 female names, uniting women worldwide in solidarity.
Dimensions e Embalatge: Paper Box Width 327mm x Depth 117.5mm x Height 585mm
Etiquetas: CorporateGift, WomenEmpowerment, WomenRights, Greece, WomenMovement, GenderEquality, Tsikoudia, GreekDrink, ViolenceAgainstWomen
Tecnologia de Produccion: Each bottle was placed in a dedicated box with artistic graphic representations and a wall poster.
Desaffo de Dissènh: Instead of a just pleasing, beautiful or clever corporate gift, this year the challenge was to design and create a gift with a message. One that would motivate the agency’s clients to reflect or/and act in favour of the women empowerment movement.
Recèrca: Even today women undergo abuse regardless of ethnicity, religion or social status.
Empowering women may include, among other things, education, awareness, promoting women’s viewpoints, with the aim to result in equality and freedom. Women empowerment is one of the most significant topics today.
Inspiracion: Inspired by the need to empower women of any ethnicity, religion or social status as a protest to the abuse they’ve been undergone even today, A.S. Strategy, Branding & Communication decided to design an annual corporate gift which was a statement and a call to action.
Durada del Projècte: The project started in December 20 2022 until February 8 2023 in Athens
Flux Operacional: The corporate gifts were sent to serve as a statement and call to action, to A.S. clients, in Greece and abroad.
Membres de l'Equipa: creative director: Antonia Skaraki, art director: Valia Alousi, copywriter: Nagia Koutroumani
Crèdits d'Imatges: Image No#1 : Photographer, Illustrator: Valia Alousi
Image No#2 : Photographer, Illustrator: Valia Alousi
Image No#3 : Photographer, Illustrator: Valia Alousi
Image No#4 : Photographer, Illustrator: Valia Alousi
Image No#5 : Photographer, Illustrator: Valia Alousi