Ccpuerh Tea د چای بسته بندي د Somethink Brand لخوا د خورا باوقاره 2020 د برونز A' Design Award جایزه په د بسته‌بندۍ ډیزاین سیالۍ کټګوري کې یو ډیر ارزښتمن ګټونکی دی.

برونزبسته‌بندي· 2020

Ccpuerh Tea د چای بسته بندي

د Somethink Brand لخوا

پیرودونکی: Ccpuerh

په بسته‌بندي کټګوري کې د د برونز A' Design Award جایزه ګټونکی

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تایید شوی د جایزې ګټونکی

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په A' Design Award کې وګورئ خبري خپرونه د جایزې بېج

رنګونه

ډیزاین

د Ccpuerh Tea د چای بسته بندي په اړه

د Ccpuerh چای د فشرده او خلاصو چایونو لپاره د یوې پراخې لړۍ بسته بندۍ ډیزاین دی. لوښی یو گردی الومینیمي قوطي ده چې پر سرپوښ باندې د سرو زرو الکترویپلیټ پوښ، یو برونزي نمونه او د ورېښمي پردې چاپ متن لري. قوطي په قطر ۸۰ ملي متره، د بدن اوږدوالی ۷۰ ملي متره او د سرپوښ اوږدوالی ۱۰ ملي متره اندازه لري. درې چاپ شوې بڼې، گردۍ، منشوري او درې کونجې، د کوچني گردي چای، کوچني مربع چای او خلاصو چایونو نمایندگي کوي. د قوطیو مختلف رنگونه د چای د بلوغ مختلف مرحلې ښیي، ترڅو پیرودونکي هر محصول په چټکۍ سره پیژندلی شي. دا ډیزاین دوديز چای ته یو ساده او عصري ښکارندوی بښي.

پیژندنه

د د برونز A' Design Award جایزه په اړه

Ccpuerh Tea د چای بسته بندي د برونز A' Design Award جایزې ګټونکی دی، یوه ډېره ویاړلې پېژندنه چې غوره ډیزاینونو ته ورکول کېږي چې په خلاقیت، هوښیارۍ او زیرکتیا ځانګړي دي. د برونز ګټونکي ډېر ماهر او په حیرانوونکي ډول خلاقي آثار دي چې د خپلو ډیزاینرانو پراخ تجربه، تخیل او چارواکتیا تاییدوي. له Ccpuerh Tea د چای بسته بندي څخه تمه کېږي چې یو ډېر ارزښتناک، ستایل شوی او ګران شی وي چې په پام وړ ډول مسلکي او نوښتګر دی. دا د برونز A' Design Award جایزې ګټونکی ډیزاین په هنر، ساینس، ډیزاین او ټیکنالوژۍ کې غوره کړنلارې یو ځای کوي او د جزیاتو ته د پاملرنې له امله غوره دی. Ccpuerh Tea د چای بسته بندي اړتیاوې په ښکلي ډول پوره کوي، هیلو ته رسېږي، احساسات ځانته ملګري کوي او لیوالتیا راپاروي.

د ډیزاین تر شا

خبري کټ

اعتبارونه، د ټیم غړي او تخنیکي توضیحات چې د ډیزاینر لخوا وړاندې شوي.

ځانګړي ځانګړتیاوې: This is a packaging project for tea. Through rich color matching, they create a variety of brand personality and growth space, pay attention to color matching system and saturation, etc., to create a high-end atmosphere and fashion characteristics. On the packaging, they used three shapes of round, prismatic and triangular, which correspond to small round tea, small square tea and loose tea. Different color cans represent different states of tea maturity. It allows consumers to quickly identify products in different can bodies and enrich their visual impact. What's important is that they broke the traditional impression inherent in the tea industry. They think that drinking tea can be very fashionable and very young.
ابعاد او بسته بندي: 80mm in diameter, tank height 70mm, cover height 10mm
Compress tea leaves into small round, small square and loose tea.
ټاګونه: Packaging, tea, color, fashion, youth
د تولید ټیکنالوژي: Round aluminum can body, lid electroplated gold, pattern bronzing, text silk screen process.
د ډیزاین ننګونه: In China, tea, as well as tea drinking, is full of traditional customs and rituals. How to get rid of the inherent impressions and make tea packaging more fashionable, younger and more high-end is the obstacle they have to overcome.
څیړنه: They found that in China, the tea industry is no longer confined to the traditional form of drinking, no matter from the consumer population or the use of the scene, the youngerization of the tea industry has become a trend. Most Chinese young people, when drinking tea, may even refuse to use too traditional tea packaging or drinking. In this case, they have studied the current tendency of young people to visual aesthetics and redesigned the packaging of this project. Through rich colors and simple typography, as well as the distinction between the elements on the packaging, young people can quickly identify the products in different can bodies and enrich the visual impact. And they put forward the design concept of "simply drinking good tea", which makes the behavior of drinking tea more simple.
الهام: They found that in China, the tea industry is no longer confined to the traditional form of drinking, no matter from the consumer population or the use of the scene, the youngerization of the tea industry has become a trend. Most Chinese young people, when drinking tea, may even refuse to use too traditional tea packaging or drinking. In this case, they have studied the current tendency of young people to visual aesthetics and redesigned the packaging of this project. Through rich colors and simple typography, as well as the distinction between the elements on the packaging, people can quickly identify the products in different can bodies and enrich the visual impact. And they put forward the design concept of "simply drinking good tea", which makes the behavior of drinking tea more simple.
د پروژې موده: Launched in Dongguan in January 2019,
completed in Guangzhou in April 2019,
and exhibited in Dongguan in June 2019.
د عملیاتو بهیر: Through rich color matching, they create a variety of brand personality and growth space, pay attention to color matching system and saturation, etc., to create a high-end atmosphere and fashion characteristics. On the packaging, they used three shapes of round, prismatic and triangular, which correspond to small round tea, small square tea and loose tea. Different color cans represent different states of tea maturity. It allows consumers to quickly identify products in different can bodies and enrich their visual impact. Let the behavior of drinking tea can also be very fashionable and very young.
د ټیم غړي: Astro Wong
Dorne Tsui
Jr Deng
KC To
د عکس اعتبار: Image #1: Designer Astro Wong, ccpuerh tea, 2019.
Image #2: Designer Astro Wong, ccpuerh tea, 2019.
Image #3: Designer Astro Wong, ccpuerh tea, 2019.
Image #4: Designer Astro Wong, ccpuerh tea, 2019.
Image #5: Designer Astro Wong, ccpuerh tea, 2019.