Kum-Kum Gupakira Amazi na Backbone Branding

Umushinga Kum-Kum Gupakira Amazi wa Backbone Branding ni uwatsinze igihembo cyubahwa cyane 2021 Igihembo cya A' Design Award cya Zahabu mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

ZahabuIpaki· 2021

Kum-Kum Gupakira Amazi

na Backbone Branding

Umukiriya: Backbone Branding

Uwatsinze Igihembo cya A' Design Award cya Zahabu mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #111780

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Kum-Kum Gupakira Amazi

Icupa rifite ibitonyanga bisa ku mpande enye, bibiri bireba hejuru na bibiri bireba hepfo, bigira ishusho y'amazi mu buryo bukomeye. Kubijyanye na label nikirangantego, Brabone Branding yakoze uruvange rwikirango nicupa ryuzuye, byerekana umucyo na plastike yamazi mubikorwa byayo. Ibara ry'ubururu bw'ikirango cy'inyuma rihuza neza n'icupa kandi, bitewe no gucana urumuri binyuze mu mazi, bituma icupa rigaragara, kandi ikirango cyera & # 039; ikirango cyera ku kirango kibonerana kigaragara kubera ubururu bwijimye. ikirango cyinyuma.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Zahabu

Kum-Kum Gupakira Amazi ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Kum-Kum Gupakira Amazi biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Kum-Kum Gupakira Amazi itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The uniqueness of the project lies in the fact that it is difficult to figure out where the structure of the bottle has started and where it has ended.
The structure, design, selected colors, transparency, label, and logo - all form a solid entity with the water inside.
When rotated the bottle transforms into a drop of water in movement.
Ibipimo n'Ipaki: Width 65mm x Depth 55mm x Height 320mm
Ibibazo Fatizo: water, transparency, minimalism, structure, packaging, design, dynamics
Ikoranabuhanga ryo Guteza Imbere: PET bottle
Transparent label
Ikibazo cy'Ishusho: Our goal was to showcase the characteristics of water and make them emerge through our design. It needed to be different and stand out from the other brands.
The technology for this new structural design manufacturing is new in Armenia. Initially, the bottle is not cylindrical, its design has a shape similar to a rectangular prism with a droplet-like shape inside it. Whenever we created the design, it faced some difficulties in printing houses and we were compelled to change it 2 times, after which the printing house ordered a new printing machine to be able to get the result according to the design.
Ubushakashatsi: Many experiments have been conducted to make this plastic bottle reflect the characteristics of water and make them emerge through our design. The structure of the bottle has been created per consequence of observation of the water in its dynamic state: its movement has become the structure of our bottle.
The label and logo, are designed in order to help show the transparency and plasticity of the water in its dynamics.
Ibyatumye Habaho: The inspiration was drawn from the unique attributes of water, from its transparency to minimalism and its appearance as a droplet when it is in a dynamic state.
Therefore, the form of the falling water droplet was incorporated into the design of the bottle, giving the whole structure a dynamic shape.
Igihe cy'Umushinga: The project started in September 2019 in Yerevan, Armenia, and finished in February 2019.
Uburyo bw'Imikorere: It breaks the all-known stereotypes of the water bottle and gives tribute to the water by being the simulation of the form and transparency of the water.
Abagize Itsinda: Creative Director: Stepan Azaryan
Designer: Mariam Stepanyan
Content Writer: Grace Jerejian
Video Maker: Levon Manukyan
Video Editor: Levmotion
Abafotoye: All photo credits to Backbone Branding
Video Credits: Levon Manukyan, Kum-Kum, 2019
Video Editor: Levmotion