Umushinga Toothpaste Gupakira wa Kazuo Fukushima ni uwatsinze igihembo cyubahwa cyane 2021 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IfezaIpaki· 2021

Toothpaste Gupakira

na Kazuo Fukushima

Umukiriya: Nippon Zettoc co.,ltd.

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #117108

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Toothpaste Gupakira

Igitekerezo cyo gupakira amenyo ni igitekerezo cyamazi. Iributsa gushimisha guhitamo amabara mugihe ushushanya. Amenyo yinyo nuruvange rwihariye rwibintu bisanzwe hamwe na aside amine yabonetse. Kubwibyo, igice cyo hejuru cyibipapuro byinyo byinyo ni imvugo karemano, naho munsi yigice ni siyanse nubuhanga. Ni igishushanyo gihuza ibintu bibiri bitandukanye muri kimwe. Hanyuma, ikimenyetso kiranga guhuza amenyo abiri yinyo muburyo bwumusaraba kugirango ushushanye gusa ibicuruzwa byubwishingizi kumanwa.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Toothpaste Gupakira ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Toothpaste Gupakira biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Toothpaste Gupakira ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Zettoc is No.1 brand in the Japanese oral care original equipment manufacturer market, provides high-qualified products with technology in Japan over 60 years.
To enter the Chinese market, Zettoc developed a periodontal disease care product series for the Chinese, attract them to accept oral products with high technology made in Japan.
Ibipimo n'Ipaki: Paper box: Width 43mm x Depth 35mm x Height 167mm, Paste Tube: Width 30mm x Depth 30mm x Height 155mm
Ibibazo Fatizo: Toothpaste, Oral care, China, Japan, nature, technology, Medicinal
Ikoranabuhanga ryo Guteza Imbere: Paper box: matte paper Surface, Paste Tube: matte plastic Surface
Ikibazo cy'Ishusho: The design that the target audience is happy to put the product on their washbasin.
Express with abstract illustrations according to the three tastes.
Devise tubes and boxes so that the illustrations can be seen connected.
Ubushakashatsi: Analysis of luxury supermarkets where products are sold.
Competitive analysis for internet sales.
Analysis for targets in the market.
Package analysis for the Japanese market.
Ibyatumye Habaho: In recent years, an increasing number of consumers are interested in periodontal disease in China. However, it is not well known that care from a young age can prevent periodontal disease. This time has created an oral care brand series for young consumers, which can be the first step in periodontal disease prevention. The brand mark combines two toothbrushes in the shape of a cross to simply design the insurance oral products. The Toothpaste is a unique combination of natural ingredients and amino acids found. This formulation is technically patented.
Igihe cy'Umushinga: The project started in August 2020 and finished in January 2021 in Shanghai.
Uburyo bw'Imikorere: First, analyze the market and understand the current situation.
Next, target analysis to verify what kind of design consumers will like.
Third, the brand analysis compares with competitors.
Fourth, develop creative ideas.
Fifth, original design.
Sixth, sample check, color check, etc.
Finally, check the finished product.
Patente: Nippon Zettoc co.,ltd.
Abagize Itsinda: Creative Director: Kazuo Fukushima
Designer: Haruka Takeuchi
Project Management: Xu Xuehua
Abafotoye: Photographer: Zhu Jie