4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi na Maria Stylianaki

Umushinga 4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi wa Maria Stylianaki ni uwatsinze igihembo cyubahwa cyane 2021 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2021

4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi

na Maria Stylianaki

Umukiriya: Deep Blue Design

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #119262

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye 4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi

4Vita Herbs ni igishushanyo cy'ibipfunyika cy'itsinda ry'ibyatsi bikoreshwa mu gutegura ibinyobwa. Igipfunyika kimwe kimwe gifite ishusho, kandi amabara ahuriweho neza ahuza ishusho zose kugira ngo bigire indangagaciro imwe ku bijyanye n'iryo tsinda ry'ibicuruzwa. Amabara aturumbuka yahumekewe n'amabara y'imirima y'ibyatsi kandi atandukanye n'amabara adatuka akunze kuboneka ku bicuruzwa bisa n'ibi. Inyandiko isobanura ibiri mu gipfunyika ishyirwa imbere y'igipfunyika aho kuba inyuma, kugira ngo inyungu n'amakuru y'ingenzi bisomwe vuba. Igipfunyika ni ubwoko bwa "doy pack" bwa plastiki bufite umuzip ubika ibyatsi bishya nyuma yo kubifungura bwa mbere.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. 4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. 4Vita Herbs Ibipfunyika by'Ibinyobwa by'Ibyatsi ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The drawings on each package through a harmonious color palette define the visual identity of the series. The text on the front of the package is not just information but also gives a communicative character to the product. The visual identity we created is related to well-being, following a way of life with substance and health.
Ibipimo n'Ipaki: The dimension of the packaging is 14x20 mm. It is printed with flexography of 7 colors and also spot lamination.
Ibibazo Fatizo: 4vitaherbs, packagingdesign, branding, packaging, healthybeverage
Ikoranabuhanga ryo Guteza Imbere: This is a doy pack package of plastic material with a zipper helping the consumer to keep herbs fresh after the first opening.
Ikibazo cy'Ishusho: The most complicated part was to understand the differences and benefits of all herbs.
Ubushakashatsi: Research on competitors' similar products made us realize that most of them had a natural, low tone coloring. A product full of life should give a feeling of life.
Ibyatumye Habaho: A visit to the herb crops of our client is enough to lead you to a sea of colors. Colors combine with light, earth, sky and create the most beautiful canvas. The colors of high contrasts and tones that flood you with a happy mood, generously shared by nature, gave us the inspiration for the design of the packaging. This feeling is so strong from the moment you step into the farm that becomes a need to draw and to make it an image of life.
Igihe cy'Umushinga: The project started in July of 2020 in Heraklion and finished in December 2020 in Heraklion.
Uburyo bw'Imikorere: The visual identity of the packaging through colors is strong enough to attract the consumer at first sight. The text that explains all about the product usually is on the backside, now it is on the front. This emphasizes the benefits of the product and gives the consumer the information needs quickly.
Abagize Itsinda: Designer: Maria Stylianaki
Photography: Pantelis Mathioudakis
Abafotoye: Image #1: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #2: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #3: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #4: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #1: Photographer / Pantelis Matioudakis, Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.