Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha na Wei Li

Umushinga Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha wa Wei Li ni uwatsinze igihembo cyubahwa cyane 2023 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IcyumaIpaki· 2023

Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha

na Wei Li

Umukiriya: Shenzhen Reform Brand Consultant and Design Co.,Ltd.

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #142224

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha

Umwandiko w'Igitabo: Jiang Hu ni igishushanyo cy'ipaki ya huang jiu, divayi gakondo y'Abashinwa ikorwa mu mpeke z'umuceri. Umutwe w'icupa uremereye bihagije kugira ngo ukoreshwe nk'igikoresho cyo gufatira impapuro, kandi nanone ushobora guhindurwa hejuru ukoreshwe nk'igikombe cyo kunywera. Icupa rifite ubwiza buke, bujyanye n'imico isanzwe yo kunywa. Agasanduku ko hanze gakozwe mu bwoya bw'imikino aho kuba impapuro, bityo agasanduku kamwe karinda icupa mu gihe cyo gutwara ibicuruzwa. Amashusho akoresha ikimenyetso gakondo cy'Ubushinwa nk'insanganyamatsiko, agaragaza ubuzima bw'inkoni y'inkota. Intego ni ugutanga isura nshya ku gicuruzwa gishaje.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Jiang Hu Igikorwa cy'ibanze: Ipaki y'Ibinyobwa Bisindisha yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The work is exquisite and practical to satisfy any kinds of consumers: the bottle top is heavy enough to be used as paper weight; it also can be used as a glass if turn it over. Besides, it’s a new product of small capacity to fit for people’s capacity for liquor in general.
Ibipimo n'Ipaki: 180mm x 90mm x 50mm
Ibibazo Fatizo: Alcohol, Package, Chinese
Ikoranabuhanga ryo Guteza Imbere: It directly used foam material on outer box package instead of paper. It can both be the outer box of the product and shockproof packaging when sending express delivery.
Ikibazo cy'Ishusho: This product is environmental-friendly. It directly used foam material on outer box package instead of paper. It can both be the outer box of the product and shockproof packaging when sending express delivery.
Ubushakashatsi: The name of the product is “Jiang Hu”. The word “Jiang Hu” sets in the world of elites, it represents a world full of heroes, a fair society that imparting skills to each other, and maintaining a strict code of honor. The "token" is a metal plate that symbolizes strength and bravery, it was also used to authorize military operations in ancient China. Therefore, the "token" used as a symbol to express the "power" of the "jianghu", depicting the initial process of a Chinese swordsman's maturity through adventures and hardships.
Ibyatumye Habaho: Huang jiu is a traditional Chinese specialty that was invented in China about 7 thousand years ago. At the market today, huang jiu products remain the similar packaging design and never highlight any characteristics of traditional Chinese huang jiu. Jiang Hu’s design broke through the conventional mode of thinking, showed a new image of traditional Chinese Huang jiu. It takes the “token" as a design clue, depicting the ups and downs of a swordsman's life in ancient China.
Igihe cy'Umushinga: The project started in August 2019 in Shenzhen China and finished in May 2020 in Shenzhen China.
Uburyo bw'Imikorere: Since huang jiu has gone through such a long history for nearly 7 thousand years in China, people have seen it as a kind of old-fashioned product. “Jianghu” redefined this old but precious Chinese legacy and tried to show a side of fashion by its cultural value of huang jiu. It was a brand new idea on the market.
Abagize Itsinda: Mr. Li Wei