Umushinga Shochu X Igishushanyo Mbonera wa Kota Sagae - Saga Inc ni uwatsinze igihembo cyubahwa cyane 2023 Igihembo cya A' Design Award cya Zahabu mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.
ZahabuIpaki· 2023
Shochu X Igishushanyo Mbonera
Umukiriya: Shochu X
Uwatsinze Igihembo cya A' Design Award cya Zahabu mu Cyiciro cya Ipaki
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #149895Imigereranyo
Ibyerekeye Shochu X Igishushanyo Mbonera
Yagenewe gusubiramo Shochu X, isosiyete itanga agaciro gashya uhereye ku buryo bugezweho kuri shochu, umwuka gakondo ukorerwa mu karere ka Kyushu, mu Buyapani. Yibanze ku kuba iki kirango kidatanga agaciro k’ibinyobwa bisindisha gusa ahubwo binaha agaciro isano n’umuco nubuzima. Yakoresheje imyuka yo muburengerazuba nk'ishusho y'icupa na label, ariko yongeraho igishushanyo mbonera cyerekana imiterere yikiyapani hamwe nuburanga bwiza bwa minimalistes kugirango bagaragaze guhuza umuco hagati yuburengerazuba nuburasirazuba nabenegihugu ku isi & # 039; umunezero wo guhuza imibereho binyuze muriyi shochu.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cya Zahabu
Shochu X Igishushanyo Mbonera ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Shochu X Igishushanyo Mbonera biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Shochu X Igishushanyo Mbonera itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- This design was made for a rebranding of Shochu X, which is a company that has been creating new value from a modern perspective for shochu, a traditional spirit produced mainly in many parts of the Kyushu region in Japan. The design work was done focusing on the fact that this brand does not simply offer the value of alcoholic beverages, but also places great importance on the relationship with food culture and lifestyles.
- Ibipimo n'Ipaki
- Bottle size: Φ85mm, H175mm
- Ibibazo Fatizo
- Japanese-style, minimal, luxury, fusion, lifestyle
- Ibyatumye Habaho
- Shochu is a distilled spirit similar to whiskey, but it can be made from ingredients such as rice, sweet potatoes, brown sugar, as well as barley. After producing unprocessed shochu by single distillation, it can be aged for a long time in ceramic bottles, enamel tanks, or wooden barrels. And just like whiskey, different shochu are sometimes blended to create complex and diverse flavors. To match the diversity of the product, a different appearance was applied to different flavor in the design. In addition, based on the social significance of alcoholic beverages’ existence, which is to connect people, the emphasis was placed on the design that blends multi-ethnic cultures, as well as an affinity with lifestyle from a global perspective. To achieve this goal, a combination of a bottle shape and label normally used for Western spirits was adopted. However, in contrast to this, a graphic design with a Japanese-style pattern and minimalist aesthetics was incorporated to express the cultural fusion between the West and the East and people’s happiness that is being socially connected with this shochu as global citizens beyond national borders.
- Abagize Itsinda
- Creative Director：Kota Sagae
Art Director：Kota Sagae
Designer：Kota Sagae
Creater：Keisuke Hashimoto
Marketing Director：Daiki Okabe
Production Maneger：Miwa Nishii - Abafotoye
- Saga inc.
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