Umushinga Pavanpet Ibiryo by'Amatungo yo mu Rugo wa Mohsen Koofiani ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.
BuronzeIpaki· 2024
Pavanpet Ibiryo by'Amatungo yo mu Rugo
Umukiriya: Pavanpet
Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #151937Imigereranyo
Ibyerekeye Pavanpet Ibiryo by'Amatungo yo mu Rugo
Mubisanzwe, kubera ko abantu bafata amatungo yabo nk'abagize imiryango yabo n'abana babo, igishushanyo cy'ipaketi gisa n'amashusho atoroshye y'abana. Gukoresha ibishushanyo bishobora gukomeza isano n'abareba no gutanga ibidukikije bikurura. Nkigisubizo, ipaketi ifite isano igaragara kandi idasanzwe. Amaso y'amatungo yakozwe mu buryo bwubwenge cyane kandi akaswerera n'ibyishimo byayo bigaragara neza, bikerekanye ingaruka z'uyu mubyara kuri yo. Gukoresha amabara yoroshye nta birambuye byinshi bitera gusobanukirwa neza ishusho n'intego.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cya Buronze
Pavanpet Ibiryo by'Amatungo yo mu Rugo ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Pavanpet Ibiryo by'Amatungo yo mu Rugo biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Pavanpet Ibiryo by'Amatungo yo mu Rugo ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- Normally, because we humans consider pets as members of the family and like our children, packaging design is designed based on the viewer's view of a kids.
The use of characters can strengthen the relationship with the viewer and create an attractive environment color. As a result, the packaging has better visibility and better communication. - Ibipimo n'Ipaki
- W: 200 mm
H: 400 mm
D: 80 mm - Ibibazo Fatizo
- Pet, Pet foods, Package design, Pet foods package design, Cat foods, Dog foods
- Ikoranabuhanga ryo Guteza Imbere
- Matte three-layer packaging with aluminum
printing method: rotogravure - Ikibazo cy'Ishusho
- The most difficult part was the implementation of the idea and the arrangement of colors in the packaging.
- Ubushakashatsi
- The research of this project was done in the form of field research and by showing the packaging design, behavioral studies were done and the reaction of the viewers towards the plan was evaluated. An interesting result was obtained, and that was a more smiling face and the visual and behavioral reaction of the viewer to the presented design than to the real photo of the animals.
- Ibyatumye Habaho
- Simple and uncomplicated images, simple and uniform colors with high contrast are always attractive and this design is inspired by the simplicity of animal life. Uncomplicated and completely clear life.
- Igihe cy'Umushinga
- The project started in December 2022 and finished in March 2023 in Shiraz, Iran.
- Uburyo bw'Imikorere
- Pet food packaging is completely conventional packaging and is not particularly complicated. What distinguishes this packaging is the use of colors and a simple form in its design.
- Abafotoye
- Illustrator / Creator: Mohsen Koofiani
Byatanzwe
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