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7Up Destinations Venezuela Ibikoresho by'Ibinyobwa na PepsiCo Design and Innovation

Umushinga 7Up Destinations Venezuela Ibikoresho by'Ibinyobwa wa PepsiCo Design and Innovation ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.


BuronzeIpaki· 2024

7Up Destinations Venezuela Ibikoresho by'Ibinyobwa

na PepsiCo Design and Innovation

Umukiriya: PepsiCo

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #159595

Amabara

Imigereranyo

Ibyerekeye 7Up Destinations Venezuela Ibikoresho by'Ibinyobwa

Igitabo Kivuga ku: 7Up Destinations Venezuela ni urukurikirane rw'amacupa y'ibinyobwa yakozwe mu ngano ntoya cyane kandi adasanzwe, yakorewe isoko ry'Amerika y'Epfo maze agacuruzwa muri Venezuela. Amacupa ane agaragaza ahantu hane hazwi kandi hiza cyane mu gihugu: Adicora, Los Roques, El Yaque na Canaima. Igishushanyo cyose kigaragaza ibimera n'inyamaswa by'aho hantu muri Venezuela. Imbere y'icupa cyose hakomeza gukoreshwa ibara ry'icyatsi risanzwe rya 7Up kugira ngo abaguzi bamenye vuba ko ari ikimenyetso cy'iyi soko. Inyuma y'icupa cyose hakoreshwa ibara ry'ubururu bw'inyanja bwo mu turere dushyuha nk'imbibi z'amashusho ahuza n'urugendo. Intego ni ugushinga umubano w'ibyiyumvo hagati y'ikirango n'abaguzi.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

7Up Destinations Venezuela Ibikoresho by'Ibinyobwa ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. 7Up Destinations Venezuela Ibikoresho by'Ibinyobwa biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. 7Up Destinations Venezuela Ibikoresho by'Ibinyobwa ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
7UP® is delivering vacation vibes with their ‘Destinations’ campaign for the LATAM market, available for purchase in Venezuela. Inspired by all the beauty of Venezuela, the Design Team created a series of limited-edition cans aimed to capture the essence of the country by representing four of its most picturesque and iconic destinations: Adicora, Los Roques, El Yaque and Canaima.
Ibyatumye Habaho
Each design in the Destinations series reflects the lushness of the country’s local flora and fauna, as well as the refreshing attitude and taste of 7UP. The graphic composition of each visual harmoniously mixes the design elements and inspires an emotional connection with consumers. The front of the can retains the classic 7UP green for easy brand recognition, while the backside of the can embraces a tropical aqua blue as the backdrop for the travel-inspired graphics.

Byatanzwe

Shakisha Hirya ya Designers.org

Menya ibicuruzwa, serivisi n'amahirwe aturuka ku batwamamaza.

Ishusho Nziza Ikwiriye Icyubahiro Gikomeye

Igihembo A' Design Award ni icyubahiro mpuzamahanga gisuzumwa n'abacamanza ku mashusho meza. Injira mu ihiganwa rya A' Design Award kugira ngo ubone amahirwe yo guhabwa icyubahiro gikwiye, icyamamare, icyubahiro n'ubumenyekane ku mushinga wawe. Tanga umushinga wawe mu ihiganwa rya A' Design Award kandi uhiganire igihembo A' Design Prize gikundwa cyane.

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