Darin Gupakira Ibiryo Byubuzima Bwa Koreya na Heesoo Son and Seoyeon Yoon

Umushinga Darin Gupakira Ibiryo Byubuzima Bwa Koreya wa Heesoo Son and Seoyeon Yoon ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IfezaIpaki· 2020

Darin Gupakira Ibiryo Byubuzima Bwa Koreya

na Heesoo Son and Seoyeon Yoon

Umukiriya: Darin

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #92688

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Darin Gupakira Ibiryo Byubuzima Bwa Koreya

Darin yashizweho kugira ngo abantu ba kijyambere badashaka kwanga ibiribwa gakondo by’ubuzima bwa Koreya muri societe y’umunaniro, hagaragaramo ibintu byoroshye, bishushanyije mu kugeza ibicuruzwa ku myumvire y’abantu ba none, bitandukanye n’amashusho atashyizweho umukono yakoreshejwe n’amaduka gakondo y’ibiribwa by’ubuzima muri Koreya; . Ibishushanyo byose bikozwe muburyo bwo gutembera kwamaraso, byerekana intego yo gutanga ubuzima nubuzima kubarushye 20 na 30.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Darin Gupakira Ibiryo Byubuzima Bwa Koreya ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Darin Gupakira Ibiryo Byubuzima Bwa Koreya biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Darin Gupakira Ibiryo Byubuzima Bwa Koreya ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The project is designed to free modern people from reluctance to Korea's traditional health food products in the fatigue society, featuring simple, graphic clarity in delivering packages to the sensibilities of modern people, unlike the undesigned images that have been used by traditional Korean health food shops and called Geongang-won. All designs are made from motifs of blood circulation, visualizing the goal of providing vitality and health to the tired 20s and 30s. In the box, a graphic icon was inserted to show what juice was made of, and at the top of the pack was a pattern derived from the environment in which the material was grown and the properties of the material. In addition, the icons and patterns are made of colors taken from the material and are made up of main colors and sub-colors. Also, we designed a special typeface for the name of the product that will go into the box and pack for Darin's identity
Ibipimo n'Ipaki: The juice pack is 100mmx165mm, the small box is 175mmx105mmx95mm, and the big box is 180mmx275mmx95mm.
Ibibazo Fatizo: package design, korea, graphic design, pattern, healthcare, branding
Ikoranabuhanga ryo Guteza Imbere: Darin's juice is made from a total of seven ingredients: onion, black garlic, eel, pear, terrapin, red ginseng and antlers.
Ikibazo cy'Ishusho: In the process of designing the icons, we have been agonizing over how simple it should be to make the material simpler and more obvious.
Ubushakashatsi: After a visit and interview to find out how existing health centers operate, we found that the main customers are mostly in their 40s and older, and that most stores use packages of the same design, not different packages from store to store. it. We also surveyed people in their 20s and 30s to find out what they think about ‘Geongang-won’ and what we need to improve, and found that the main reason they refused ‘Geongang-won’ was because of the old-Fashioned design, which made them biased that only people of high age go there. And based on these surveys, we tried to communicate our goals aesthetically and visually to people in their 20s and 30s.
Ibyatumye Habaho: In Oriental medicine, internal healing is considered a fundamental treatment rather than external treatment. And the treatment is the basic principle of smoothing blood circulation. So we used blood circulation, which connects the whole body, as a design motif, and we designed lines as a basic component to express blood circulation.
Igihe cy'Umushinga: The project started in September 2018 in Korea and finished in November 2018
Uburyo bw'Imikorere: Darin's package is divided largely with, healthy juice-bearing packs, boxes by material in which the pack is put, and large packaging boxes designed to hold two boxes. The two boxes are packed with two materials that matches well together.
Abagize Itsinda: Heesoo Son
Seoyeon Yoon
Abafotoye: Heesoo Son and Seoyeon Yoon