Kazuaki Kawahara ᱨᱮᱱᱟᱜ Hotel New Grand Ready-to-eat Meals ᱡᱚᱢᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱥᱳᱱᱟᱯᱮᱠᱮᱡᱤᱝ· 2021
Hotel New Grand Ready-to-eat Meals ᱡᱚᱢᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ
Kazuaki Kawahara ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Hotel New Grand
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#114030 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Hotel New Grand Ready-to-eat Meals ᱡᱚᱢᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱦᱚᱴᱮᱞ ᱱᱤᱭᱩ ᱜᱽᱨᱟᱱᱰ ᱨᱮᱰᱤᱼᱴᱩᱼᱤᱴ ᱢᱤᱞᱥ ᱫᱚ ᱛᱮᱭᱟᱨᱟᱠᱟᱱ ᱡᱚᱢᱟᱜ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫᱴᱟᱹᱝ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ, ᱚᱠᱟ ᱨᱮ ᱵᱤᱯᱷ ᱠᱟᱨᱤ, ᱪᱤᱠᱮᱱ ᱠᱟᱨᱤ ᱟᱨ ᱱᱟᱯᱚᱞᱤᱛᱟᱱ ᱯᱟᱥᱛᱟ ᱥᱚᱥ ᱢᱮᱱᱟᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱵᱟᱠᱚᱥ ᱫᱚ ᱠᱟᱰᱵᱚᱰ ᱛᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ ᱟᱨ ᱢᱩᱬᱩᱛ ᱜᱽᱨᱟᱯᱷᱤᱠ ᱦᱟᱹᱴᱤᱧ ᱞᱮᱠᱟᱛᱮ ᱥᱴᱚᱠᱯᱚᱴ (ᱢᱟᱨᱟᱝ ᱤᱥᱤᱱ ᱛᱩᱠᱩᱡ) ᱨᱮᱭᱟᱜ ᱢᱚᱴᱤᱯᱷ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱢᱤᱱᱤᱢᱟᱞᱤᱥᱴ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱨᱮᱰᱤᱼᱴᱩᱼᱤᱴ ᱯᱮᱠᱮᱡᱤᱝ ᱨᱮ ᱡᱟᱹᱥᱛᱤ ᱧᱮᱞᱚᱜ ᱪᱤᱛᱟᱹᱨ ᱟᱨ ᱡᱚᱢᱟᱜ ᱯᱷᱚᱴᱚ ᱠᱚ ᱠᱷᱚᱱ ᱥᱟᱺᱜᱤᱧ ᱛᱟᱦᱮᱸᱱᱟ᱾ ᱱᱚᱶᱟ ᱨᱮᱭᱟᱜ ᱩᱫᱮᱥ ᱫᱚ ᱭᱚᱠᱚᱦᱟᱢᱟ ᱨᱮᱭᱟᱜ ᱢᱤᱫᱴᱟᱹᱝ ᱠᱞᱟᱥᱤᱠ ᱦᱚᱴᱮᱞ ᱨᱮᱭᱟᱜ ᱯᱟᱨᱚᱢᱯᱚᱨᱟ ᱟᱨ ᱢᱟᱱ ᱛᱷᱚᱲᱟ ᱦᱟᱸᱥᱤ ᱥᱟᱶᱛᱮ ᱩᱫᱩᱜ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱚᱲᱟᱜ ᱨᱮ ᱡᱚᱢᱟᱜ ᱞᱟᱹᱜᱤᱫ ᱴᱷᱤᱠ ᱜᱮᱭᱟ ᱟᱨ ᱥᱤᱨᱯᱷᱟᱹ (ᱜᱤᱯᱷᱴ) ᱞᱮᱠᱟᱛᱮ ᱦᱚᱸ ᱵᱟᱪᱷᱟᱣᱜᱼᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Hotel New Grand Ready-to-eat Meals ᱡᱚᱢᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Hotel New Grand Ready-to-eat Meals ᱡᱚᱢᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- With a design based on the motif of a stockpot, this product brings the flavors of the finest dishes prepared by top chefs working in hotel kitchens to the comfort of your home. Enjoy the authentic texture of slowly simmered curry and soup whose aroma has been fully preserved.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Width 130mm x Depth 25mm x Height 165mm (Curry)
Width 130mm x Depth 20mm x Height 182mm (Napolitan, pasta sauce) - ᱴᱮᱜ ᱠᱚ
- Hotel new grand, Ready-to-eat meals, Packaging, Japan, Curry, Napolitan, Pasta Sauce
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The box of the package is made of cardboard.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The minimalist design of this product avoids the use of illustrations or photos of food commonly seen on the packaging of ready-to-eat products, and is fitting for high-quality food that has been prepared in the kitchens of prestigious hotels.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- In our preliminary research, none of the designs conveyed the tradition and prestige of the hotel with wit. In this respect, we found a way to differentiate our product from the competition.
- ᱯᱨᱮᱨᱚᱱᱟ
- This product is a ready-to-eat meals (Beef curry, Chicken curry, Napolitan - pasta sauce) package design for Hotel New Grand, the only classic hotel in Yokohama that opened in December 1927. We wanted to convey the tradition and prestige of the hotel with a little wit to entertain those who saw this design.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in January 2020 and finished in November 2020 in Japan.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- It is popular with many people who want to enjoy the taste of a hotel at home or as a gift for someone special.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Art Director/Designer : Kazuaki Kawahara
- ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Kazuaki Kawahara, 2020.
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