Ximena Ureta ᱨᱮᱱᱟᱜ Organic ᱣᱟᱭᱤᱱ ᱞᱮᱵᱮᱞ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱥᱳᱱᱟᱯᱮᱠᱮᱡᱤᱝ· 2021
Organic ᱣᱟᱭᱤᱱ ᱞᱮᱵᱮᱞ
Ximena Ureta ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: MontGras
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#120237 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Organic ᱣᱟᱭᱤᱱ ᱞᱮᱵᱮᱞ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱚᱨᱜᱟᱱᱤᱠ ᱫᱚ ᱢᱤᱫ ᱣᱟᱭᱤᱱ ᱞᱮᱵᱮᱞ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱢᱤᱫ ᱥᱟᱨᱴᱤᱯᱷᱟᱭᱮᱰ ᱚᱨᱜᱟᱱᱤᱠ ᱟᱨ ᱵᱷᱮᱜᱟᱱ ᱣᱟᱭᱤᱱ ᱵᱨᱟᱸᱰ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱞᱮᱵᱮᱞ ᱫᱚ ᱚᱨᱜᱟᱱᱤᱠ ᱟᱝᱜᱩᱨ ᱵᱟᱜᱟᱱ ᱨᱮᱭᱟᱜ ᱟᱡ ᱛᱮ ᱛᱤᱸᱜᱩ ᱫᱟᱲᱮᱭᱟᱜ ᱤᱠᱚᱥᱤᱥᱴᱚᱢ ᱠᱷᱚᱱ ᱯᱨᱮᱨᱚᱱᱟ ᱧᱟᱢ ᱟᱠᱟᱫᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱨᱟᱥᱟᱭᱚᱱ ᱟᱨ ᱥᱤᱱᱛᱷᱮᱴᱤᱠ ᱡᱤᱱᱤᱥ ᱵᱮᱜᱚᱨ ᱛᱮ ᱪᱟᱥ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ᱾ ᱚᱱᱟ ᱯᱨᱟᱠᱨᱤᱛᱤᱠ ᱥᱚᱱᱛᱩᱞᱚᱱ ᱫᱚ ᱟᱝᱜᱩᱨ ᱱᱟᱲᱤ ᱠᱚ ᱠᱤᱰᱟᱹ ᱟᱨ ᱨᱚᱜᱽ ᱠᱷᱚᱱ ᱨᱩᱠᱷᱤᱭᱟᱭ ᱟᱨ ᱟᱝᱜᱩᱨ ᱨᱮᱭᱟᱜ ᱥᱟᱦᱮᱫ ᱜᱚᱲᱚ ᱮᱢᱟᱭ᱾ ᱱᱚᱶᱟ ᱞᱮᱵᱮᱞ ᱫᱚ ᱨᱤᱥᱟᱭᱠᱮᱞ ᱟᱠᱟᱱ ᱥᱟᱨᱴᱤᱯᱷᱟᱭᱮᱰ ᱠᱟᱜᱚᱡᱽ ᱨᱮ ᱯᱩᱱ ᱜᱚᱴᱟᱝ ᱵᱤᱥᱮᱥ ᱨᱚᱝ ᱛᱮ ᱪᱷᱟᱯᱟ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱨᱮ ᱰᱤᱡᱤᱴᱟᱞ ᱚᱯᱷᱥᱮᱴ ᱥᱟᱶᱛᱮ ᱥᱤᱞᱠᱥᱠᱨᱤᱱ ᱯᱷᱤᱱᱤᱥ ᱟᱨ ᱨᱩᱠᱷᱤᱭᱟᱹ ᱵᱟᱨᱱᱤᱥ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱪᱷᱟᱯᱟ ᱟᱠᱟᱱ ᱨᱤᱞᱤᱯᱷ ᱠᱚ ᱫᱚ ᱢᱮᱴᱟᱞᱤᱠ ᱥᱴᱟᱢᱯᱤᱝ ᱡᱟᱭᱜᱟ ᱨᱮ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ, ᱚᱱᱟᱛᱮ ᱢᱮᱴᱟᱞᱟᱭᱡᱽᱰ ᱯᱷᱚᱭᱮᱞ ᱫᱚ ᱵᱟᱝ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Organic ᱣᱟᱭᱤᱱ ᱞᱮᱵᱮᱞ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Organic ᱣᱟᱭᱤᱱ ᱞᱮᱵᱮᱞ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- MontGras Organic declares the principles of the Gras Family, a socially responsible family. All MontGras wines will be totally summer wines from 2020. This line reflects handcraft and its dedication in the production processes, fundamental pillars of this brand.
The Sauvignon Blanc and Pinot Noir correspond to D.O. Mulchen, Bío-Bío Valley, one of the southernmost wine-producing regions in Chile. - ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Burgundy Label Dimension: 105x114 mm. Taper of 2 mm per side.
Burgundy Label Size: 105x90 mm. - ᱴᱮᱜ ᱠᱚ
- Wine label, packaging, design, MontGras, Ximena Ureta, Organic, Chilean wine.
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Printed on State 100 paper (89 grs / m2), in 4 special colors, in Digital Offset with silkscreen finishes and protective varnish.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- MontGras has developed a new brand architecture and positioning and, consequently, the need has arisen to create a new portfolio that is more attractive, relevant and innovative, as well as able to communicate the new positioning sought by the company, which was called as "Boldly Attractive", this has been our challenge, to live up to the requirements.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- We investigated how to create a product whose materials and manufacturing would be environmentally friendly. With a lightweight bottle and label printed on 100% recycled paper, with FSC certification, avoiding the use of metallised foils. A simulation of printed reliefs was made to avoid metallic stamping.
- ᱯᱨᱮᱨᱚᱱᱟ
- Organic, Naturally Crafted, is inspired by the self-sustaining ecosystem created in organic vineyards, without the use of chemicals and synthetics. This ecosystem, generated in the vineyard, is fundamental to achieve a natural balance that protects the vineyards from pests and diseases. That is why we highlight the natural ecosystem that lives within organic vineyards, as they are responsible for the health and fertilization of the grapes. This is a certified organic and vegan wine brand.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- This project started in June 2020 in Santiago, Chile and ended in January 2021.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- MontGras Organic consumer is very widely spread, both domestically and internationally, in key markets such as Korea, China, USA, Chile, Canada, Denmark, Brazil, Japan and UK.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Art Direction and Design: Ximena Ureta. Graphic Design: Dante Curin. Production: Juan Rojas. MontGras Corporate Image: Ximena Ureta. Illustrations: Benjamin Diéguez. Label Printing: Artica Impresores. Screw cap: Amcor. Capsule: Torrens.
- ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Image #1: Estudio Navarro, Image #2: Estudio Navarro, Image #3: Estudio Navarro, Image #4: Estudio Navarro, Image #5: Jorge Brantmayer
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ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
