ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Hankol - Ji Hao and Zhang XiaoMing ᱨᱮᱱᱟᱜ Hankol Liquor ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ

Hankol - Ji Hao and Zhang XiaoMing ᱨᱮᱱᱟᱜ Hankol Liquor ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2021

Hankol Liquor ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ

Hankol - Ji Hao and Zhang XiaoMing ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: HANKOL/Ji Hao/Zhang XiaoMing

ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

15,767

ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#121965 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Hankol Liquor ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱟᱵᱚᱛ ᱛᱮ

ᱦᱟᱱᱠᱚᱞ ᱞᱤᱠᱩᱚᱨ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱚᱠᱟ ᱠᱟᱱᱟ ᱢᱤᱫ ᱠᱚᱨᱚᱢ ᱨᱚᱚᱠᱟᱹ ᱠᱩᱠᱞᱤᱤ ᱞᱟᱹᱜᱤᱫ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ। ᱦᱟᱱᱠᱚᱞ ᱧᱩᱛᱩᱢ ᱠᱚ ᱚᱠᱚᱭ ᱦᱚᱲᱠᱚ ᱡᱟᱦᱟᱱ ᱡᱚᱨ ᱟᱨ ᱨᱟᱹᱥᱠᱟ ᱛᱮ ᱛᱟᱦᱮᱸ ᱠᱩᱠᱞᱤᱭᱟᱭ, ᱚᱱᱟ ᱦᱟᱸᱰᱤ ᱨᱮᱭᱟᱜ ᱠᱟᱴᱷᱤ ᱞᱮᱠᱟᱛᱮ ᱴᱷᱟᱹᱣᱠᱟ ᱮᱢᱚᱜ ᱟᱨ ᱟᱡ ᱠᱚᱨᱮᱱᱴ ᱛᱮᱞᱟᱜᱟᱜ ᱠᱟᱜᱚᱡᱽᱠᱚᱨᱮᱭᱟᱜ ᱡᱤᱣᱤ ᱛᱮ ᱡᱽᱟᱦᱟᱸᱭᱟᱭ। ᱵᱚᱴᱚᱞ ᱨᱮᱭᱟᱜ ᱨᱩᱯ ᱠᱚ ᱡᱚᱨ ᱟᱨ ᱠᱚᱨ ᱨᱮᱠᱷᱟ ᱛᱮ ᱠᱩᱤᱭᱟᱜ ᱠᱟᱱᱟ, ᱟᱨ ᱞᱚᱜᱚ ᱧᱮᱞᱚᱜ ᱛᱟᱦᱮᱸᱱᱟ ᱥᱟᱶᱛᱮ। ᱯᱚᱡᱤᱴᱭᱟᱹᱭ ᱟᱨ ᱱᱮᱜᱮᱴᱭᱟᱹᱭ ᱨᱩᱯ ᱠᱚ ᱚᱴᱟᱭ ᱦᱤᱡᱩᱜ ᱛᱮ ᱠᱟᱴᱷᱤ ᱮᱦᱚᱵᱚᱱᱠᱟᱨᱤᱭᱟᱜ ᱨᱩᱯ ᱠᱚ ᱱᱮᱜᱮᱴᱭᱟᱹᱭ ᱨᱩᱯᱨᱮ ᱢᱮᱲᱦᱟᱣᱟᱜ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱦᱚᱲ ᱦᱟᱸᱰᱤ ᱨᱮᱭᱟᱜ ᱢᱩᱞ ᱩᱫᱩᱠ ᱦᱚᱨᱟᱹ ᱚᱞᱠᱮᱫᱚᱭᱟᱭ। ᱴᱟᱭᱯᱷᱮᱥ ᱨᱮ ᱪᱟᱭᱱᱤᱡ ᱠᱟᱞᱤᱜᱨᱟᱯᱷᱤ ᱟᱨ ᱢᱩᱦᱚᱨ ᱵᱮᱵᱷᱟᱨ ᱠᱟᱱᱟ, ᱚᱠᱟ ᱮᱥᱴ ᱮᱥᱤᱭᱟᱠᱚ ᱦᱩᱭᱩᱠ ᱠᱟᱴᱷᱤ ᱠᱚ ᱨᱮᱭᱟᱜ ᱪᱤᱱᱦᱟᱹ ᱩᱫᱩᱠᱚᱜᱼᱟ। ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱚᱠᱥ ᱢᱟᱨᱟᱝ ᱮᱱᱣᱟᱭᱨᱚᱱᱢᱮᱱᱴ-ᱵᱟᱸᱰᱷᱚᱵ EPP ᱢᱮᱴᱮᱨᱤᱭᱟᱞ ᱛᱮ ᱛᱮᱭᱟᱨ ᱦᱩᱭᱩᱜᱼᱟ।

ᱢᱟᱱᱟᱱ

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Hankol Liquor ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Hankol Liquor ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Hankol means a person who drinks boldly and happily, which reflects the people-oriented spirit of brand.The design concept originates from "blind taste". Using positive and negative figures, the design skillfully integrates the founder's silhouette into the negative shape, and tells the spiritual essence of not forgetting the original intention. Chinese calligraphy and seal are used in the typeface to present the oriental cultural charm of sauce-flavour liquor.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
Outer box size 200mmx80mmx210mm
ᱴᱮᱜ ᱠᱚ
packaging
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
The outer packaging box uses environmentally friendly EPP materials
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The product packaging uses environmentally friendly and degradable materials. The difficulty lies in the combination of the face metal and the glass bottle body in the production packaging.
ᱜᱚᱵᱮᱥᱚᱱᱟ
Study the expression of the product itself, and then look for the possibility of glass modeling and collision with other materials
ᱯᱨᱮᱨᱚᱱᱟ
Hankol sauce-flavour liquor - cellar: strong and simple lines outline the shape of the bottle with the logo graphics presented on the front of the bottle with exquisite technology, expressing a stable and introverted product temperament.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
Hankol liquor started in Shenzhen in early 2020, completed in Shenzhen in June 2020, and will be released in January 2021.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
The product packaging uses environmentally friendly and degradable materials. The difficulty lies in the combination of the face metal and the glass bottle body in the production packaging.
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
HANKOL
Ji Hao
Zhang XiaoMing
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Image all: Photographer Chen yue, 2020

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

ᱱᱚᱢᱤᱱᱮᱴ