Angela Spindler ᱨᱮᱱᱟᱜ Wildheart Organics ᱥᱩᱜᱚᱱᱫᱷᱤ ᱪᱤᱠᱤᱛᱥᱟ ᱢᱚᱢᱵᱟᱛᱤ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2022
Wildheart Organics ᱥᱩᱜᱚᱱᱫᱷᱤ ᱪᱤᱠᱤᱛᱥᱟ ᱢᱚᱢᱵᱟᱛᱤ
Angela Spindler ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Depot Creative
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#137486 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Wildheart Organics ᱥᱩᱜᱚᱱᱫᱷᱤ ᱪᱤᱠᱤᱛᱥᱟ ᱢᱚᱢᱵᱟᱛᱤ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱢᱤᱫ ᱯᱷᱩᱨᱜᱟᱹᱞ ᱡᱤᱵᱽ ᱥᱩᱜᱚᱱᱫᱷᱤ ᱥᱚᱭᱟ ᱢᱚᱢᱵᱟᱛᱤ ᱞᱟᱭᱤᱱ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱯᱨᱤᱢᱤᱭᱚᱢ ᱧᱮᱞᱚᱢ᱾ ᱢᱚᱱᱮᱨᱮ ᱛᱟᱦᱮᱸ ᱠᱟᱱᱟ ᱩᱥᱩᱞ ᱫᱚᱨ ᱠᱤᱨᱤᱧ ᱛᱷᱟᱱ ᱠᱚᱨᱮ ᱵᱚᱞᱚᱱ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱨᱩᱯ ᱥᱟᱶᱛᱮ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱡᱤᱱᱤᱥ ᱨᱮᱭᱟᱜ ᱜᱩᱱ ᱥᱟᱶ ᱠᱷᱟᱯᱴᱤᱭᱟᱹᱣᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱡᱤᱱᱤᱥ ᱞᱤᱵᱷᱚᱨᱤ ᱛᱮ ᱞᱟᱹᱭ ᱠᱚᱜᱼᱟ᱾ ᱥᱟᱢᱟᱱ ᱵᱟᱪᱷᱟᱣ ᱟᱨ ᱢᱩᱪᱟᱹᱫ ᱥᱟᱯᱲᱟᱣ ᱫᱚ ᱠᱤᱨᱤᱧᱤᱭᱟᱹ ᱠᱚᱣᱟᱜ ᱵᱩᱡᱷᱟᱹᱣ ᱞᱟᱹᱜᱤᱫ ᱢᱩᱠᱷᱭᱟᱹ ᱠᱟᱱᱟ, ᱯᱩᱭᱞᱩ ᱪᱷᱟᱯ ᱠᱷᱚᱱ ᱫᱚᱥᱟᱨ ᱰᱷᱮᱨ ᱵᱤᱪᱟᱹᱨ ᱢᱩᱞᱟᱹᱝᱠᱚ ᱦᱟᱹᱵᱤᱡ᱾ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱ ᱨᱚᱝ ᱠᱚ ᱫᱚ ᱫᱟᱨᱮ ᱟᱨ ᱡᱚᱲᱤ ᱠᱷᱚᱱ ᱦᱮᱡ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱠᱚ ᱜᱚᱱᱫᱷᱚ ᱠᱚ ᱛᱮᱭᱟᱨᱟ᱾ ᱪᱤᱛᱟᱹᱨ ᱠᱚᱨᱮ ᱢᱤᱫ ᱟᱠᱟᱥᱤᱭᱟᱹ ᱜᱩᱱ ᱢᱮᱱᱟᱜᱼᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱚᱢᱵᱟᱛᱤ ᱞᱟᱜᱟᱣ ᱡᱚᱠᱷᱮᱡ ᱜᱚᱱᱫᱷᱚ ᱦᱚᱭ ᱨᱮ ᱯᱟᱥᱱᱟᱣᱜ ᱠᱟᱱ ᱞᱮᱠᱟᱭ ᱵᱟᱰᱟᱭ ᱮᱢᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Wildheart Organics ᱥᱩᱜᱚᱱᱫᱷᱤ ᱪᱤᱠᱤᱛᱥᱟ ᱢᱚᱢᱵᱟᱛᱤ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Wildheart Organics ᱥᱩᱜᱚᱱᱫᱷᱤ ᱪᱤᱠᱤᱛᱥᱟ ᱢᱚᱢᱵᱟᱛᱤ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.
Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials. - ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.
52 SKU's, 5 product ranges - ᱴᱮᱜ ᱠᱚ
- Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars. - ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The project timing was quite tight.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
- ᱯᱨᱮᱨᱚᱱᱟ
- Whiff of luxury.
It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.
We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges. - ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019 - ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening. - ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
