ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Florian W. Mueller ᱨᱮᱱᱟᱜ Multivision Porsche Shanghai ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ

Florian W. Mueller ᱨᱮᱱᱟᱜ Multivision Porsche Shanghai ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ ᱫᱚ ᱯᱷᱚᱴᱚᱜᱨᱟᱯᱷᱤ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱨᱩᱯᱟᱯᱷᱚᱴᱚᱜᱨᱟᱯᱷᱤ· 2022

Multivision Porsche Shanghai ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ

Florian W. Mueller ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Porsche China

ᱯᱷᱚᱴᱚᱜᱨᱟᱯᱷᱤ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#139344 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Multivision Porsche Shanghai ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ ᱵᱟᱵᱚᱛ ᱛᱮ

ᱢᱟᱲᱴᱤᱣᱤᱡᱚᱱ ᱯᱚᱨᱥᱮ ᱥᱟᱸᱭᱦᱟᱭ ᱫᱚ ᱯᱚᱨᱥᱮ ᱪᱤᱱ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱥᱤᱨᱤᱡ ᱠᱟᱱᱟ ᱾ ᱢᱤᱫ ᱢᱤᱫ ᱪᱤᱛᱟᱹᱨ ᱫᱚ ᱟᱡᱚᱢ ᱮᱠᱥᱯᱚᱡᱚᱨ ᱠᱟᱛᱮ ᱯᱮᱭᱟ ᱯᱷᱚᱴᱚ ᱠᱚ ᱢᱤᱫ ᱯᱷᱨᱮᱢ ᱨᱮ ᱢᱤᱫᱛᱩᱭᱤᱡ ᱟᱠᱟᱱᱟ ᱾ ᱱᱩᱭ ᱥᱤᱨᱤᱡ ᱫᱚ ᱥᱟᱸᱭᱦᱟᱭ ᱨᱮᱭᱟᱜ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱢᱚᱦᱚᱲᱟ ᱠᱚ ᱩᱫᱩᱜᱼᱟ, ᱯᱟᱨᱠᱚᱢ ᱪᱤᱱ ᱡᱟᱜᱟ ᱠᱚ ᱟᱨ ᱢᱟᱲᱟᱝ ᱯᱷᱨᱮᱸᱪ ᱠᱚᱱᱥᱮᱥᱚᱱ ᱨᱮᱭᱟᱜ ᱛᱮᱭᱟᱨᱤᱭᱟᱹ ᱠᱷᱚᱱ ᱢᱟᱨᱠᱟᱛ ᱠᱟᱸᱪ ᱟᱨ ᱤᱥᱛᱟᱹᱞ ᱨᱮᱭᱟᱜ ᱚᱲᱟᱜ ᱠᱚ ᱦᱟᱹᱵᱤᱡ ᱾ ᱡᱚᱛᱚ ᱪᱤᱛᱟᱹᱨ ᱨᱮ ᱢᱤᱫ ᱥᱯᱚᱨᱴᱥ ᱠᱟᱨ ᱧᱮᱞ ᱚᱜᱟᱭᱟ ᱟᱨ ᱛᱟᱦᱮᱸᱱ ᱡᱟᱜᱟ ᱠᱚ ᱛᱚᱨᱚᱛ ᱠᱟᱱ ᱦᱚᱸ ᱮᱱ ᱠᱟᱨ ᱫᱚ ᱟᱴᱠᱟᱨᱚᱜ ᱢᱟᱱᱟ ᱾ ᱱᱩᱭ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱫᱚ ᱰᱤᱡᱤᱴᱟᱞ ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱟᱨ ᱟᱞᱩᱢᱤᱱᱤᱭᱚᱢ ᱠᱚᱢᱯᱚᱡᱤᱴ ᱯᱮᱱᱮᱞ ᱨᱮ ᱛᱚᱞ ᱟᱠᱟᱱ ᱯᱷᱟᱭᱤᱱᱼᱟᱨᱴ ᱯᱨᱤᱱᱴ ᱞᱮᱠᱟᱛᱮ ᱞᱤᱢᱤᱴᱮᱰ ᱮᱰᱤᱥᱚᱱ ᱨᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Multivision Porsche Shanghai ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Multivision Porsche Shanghai ᱢᱩᱬᱩᱛ ᱠᱟᱹᱢᱤ: ᱯᱷᱚᱴᱚᱜᱽᱨᱟᱯᱷᱤ ᱠᱟᱹᱨᱩ ᱠᱟᱹᱢᱤ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Porsche China asked me if I’d like to shoot in Shanghai and create some artwork for the PHOTOFAIRS Shanghai, including their iconic sportscars.
I created pictures in the style of my “Multivision” series to show the various vibrant faces of this great city.
It's multiple exposure photography, always three photographies in one picture.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
Different Artworks in different sizes, all in limited editions
ᱴᱮᱜ ᱠᱚ
Shanghai, China, Porsche, multiple exposure, photography
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
Digital photography, the artworks are finished as Fine-Art prints, mounted on Alu-Dibond.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The challenge was the weather and to find locations, where a multiple exposure of Shanghai gives a good view to the different faces of the city.
ᱜᱚᱵᱮᱥᱚᱱᱟ
The project started with a call from Porsche China. I created a concept and did the creative direction. All in all, I didn't have much time, there were about 3 months between the creation of the concept and the exhibition for Porsche's 70th birthday at Photofairs Shanghai.
ᱯᱨᱮᱨᱚᱱᱟ
Shanghai has many different faces. You can find the old, traditional China, the influences of France in the "Former French Concession" and of course very modern glass and steel architecture.
I wanted to capture these different faces of the city in multiple exposures, always with a Porsche in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
Location-Scouting and Shooting: 10 days, 10 more days for postproduction
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
1. Digital location scouting via internet, Google Earth, etc.
2. Physical location scouting in Shanghai
3. Shooting in the streets of Shanghai
4. Post Production
ᱯᱮᱴᱮᱱᱴ ᱠᱚ
Copyrights belong to Florian W. Mueller, 2022.
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
David Schütte
Claire Bayrasy.
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Behind the scene credits: David Schuette
Production Company: Freeman XP, Claire Bayrasy

ᱥᱯᱚᱱᱥᱚᱨᱰ

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ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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