Vishal Vora ᱨᱮᱱᱟᱜ Prakrishi ᱢᱟᱦᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2023
Prakrishi ᱢᱟᱦᱩ ᱯᱮᱠᱮᱡᱤᱝ
Vishal Vora ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Prakrishi
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#141936 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Prakrishi ᱢᱟᱦᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱯᱨᱟᱠᱨᱤᱥᱤ ᱫᱚ ᱛᱩᱨᱩᱭ ᱞᱮᱠᱟᱱ ᱥᱳᱣᱟᱫ ᱢᱟᱦᱩ ᱠᱚᱣᱟᱜ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱣᱟ ᱨᱮᱸᱡ ᱫᱚ ᱢᱤᱫ ᱢᱮᱱᱟᱜ ᱵᱨᱟᱸᱰ ᱠᱚ ᱯᱟᱥᱱᱟᱣ ᱟᱠᱟᱫᱟ ᱟᱨ ᱩᱱᱤᱭᱟᱜ ᱢᱤᱱᱤᱢᱟᱞ ᱥᱴᱟᱭᱤᱞ ᱟᱨ ᱟᱭᱢᱟ ᱯᱩᱸᱰ ᱡᱟᱭᱜᱟ ᱫᱚᱦᱚ ᱟᱠᱟᱫᱟ᱾ ᱨᱚᱸ ᱯᱟᱠᱷᱟ ᱨᱮᱭᱟᱜ ᱥᱴᱟᱭᱤᱞ ᱢᱚᱴᱤᱯᱷ ᱫᱚ ᱢᱩᱬᱩᱛ ᱧᱮᱞᱟᱜ ᱦᱟᱹᱛᱤᱭᱟᱨ ᱞᱮᱠᱟ ᱠᱟᱹᱢᱤ ᱟᱠᱟᱜᱼᱟ᱾ ᱱᱚᱣᱟ ᱢᱚᱴᱤᱯᱷ ᱫᱚ ᱢᱟᱦᱩ ᱨᱮᱸᱡ ᱢᱤᱫ ᱟᱞᱟᱜ ᱪᱤᱱᱦᱟᱹ ᱮᱢᱟᱫᱮᱭᱟ ᱟᱨ ᱠᱤᱨᱤᱧᱤᱡᱽ ᱠᱚ ᱥᱮᱞᱯᱷ ᱨᱮ ᱛᱩᱨᱩᱭ ᱥᱳᱣᱟᱫ ᱟᱞᱟᱜ ᱟᱞᱟᱜ ᱩᱨᱩᱢ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱠᱚᱣᱟ᱾ ᱢᱤᱫ ᱢᱤᱫ ᱢᱟᱦᱩ ᱫᱚ ᱠᱟᱸᱪ ᱵᱚᱛᱚᱞ ᱨᱮ ᱯᱮᱨᱮᱡ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱨᱮᱭᱟᱜ ᱩᱥᱩᱞ ᱫᱚ 180 ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱟᱨ ᱚᱥᱟᱨ ᱫᱚ 100 ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ᱾ ᱵᱚᱛᱚᱞ ᱞᱮᱵᱮᱞ ᱟᱨ ᱰᱷᱟᱠᱱᱤ ᱠᱚᱵᱷᱚᱨ ᱫᱚ ᱯᱨᱟᱠᱨᱤᱛᱤᱠ ᱯᱩᱸᱰ ᱴᱮᱠᱥᱪᱚᱨ ᱠᱟᱜᱚᱡᱽ ᱨᱮ ᱪᱷᱟᱯᱟ ᱟᱠᱟᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Prakrishi ᱢᱟᱦᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Prakrishi ᱢᱟᱦᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger! - ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Height 180mm X Width 100mm X Width 100mm
- ᱴᱮᱜ ᱠᱚ
- Honey, Packaging, Branding, Motif, illustration
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Understand the consumer mind set and need of the very market it is going to sell,
- ᱯᱨᱮᱨᱚᱱᱟ
- As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in Jan 2021 in India and finished in March 2021 in India,
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
- ᱯᱮᱴᱮᱱᱴ ᱠᱚ
- None
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Vishal Vora
- ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Vishal Vora (Sol Benito)
ᱥᱯᱚᱱᱥᱚᱨᱰ
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ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
