Shenzhen Jinjia New Smart-pkg Co., Ltd ᱨᱮᱱᱟᱜ Qingjiu ᱟᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱚᱱᱫᱚᱵᱚᱥᱛᱟ) ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2023
Qingjiu ᱟᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱚᱱᱫᱚᱵᱚᱥᱛᱟ)
Shenzhen Jinjia New Smart-pkg Co., Ltd ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Shenzhen Jinjia new Smartpackaging co.,Ltd
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#144519 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Qingjiu ᱟᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱚᱱᱫᱚᱵᱚᱥᱛᱟ) ᱵᱟᱵᱚᱛ ᱛᱮ
ᱪᱤᱝᱡᱤᱩ ᱫᱚ ᱠᱩᱲᱤ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱨᱟᱠ ᱨᱮᱭᱟᱜ ᱢᱤᱫᱴᱮᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱾ ᱵᱚᱛᱚᱞ ᱫᱚ ᱠᱟᱸᱪ ᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱟᱨ ᱵᱟᱦᱨᱮ ᱵᱟᱠᱥᱟ ᱨᱮ ᱯᱚᱭᱤᱞ ᱥᱴᱮᱢᱯᱤᱝ ᱛᱮ ᱥᱟᱡᱟᱣ ᱟᱠᱟᱱᱟ ᱾ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱨᱩᱯ ᱫᱚ ᱠᱩᱲᱤ ᱦᱚᱲᱢᱚ ᱨᱮᱭᱟᱜ ᱪᱷᱚᱵᱤ ᱠᱷᱚᱱ ᱯᱨᱮᱨᱚᱬᱟ ᱧᱟᱢ ᱟᱠᱟᱫᱟ ᱟᱨ ᱯᱩᱨᱟᱹᱵ ᱟᱨ ᱯᱟᱪᱮ ᱫᱤᱥᱚᱢ ᱨᱮᱭᱟᱜ ᱞᱟᱠᱪᱟᱨ ᱠᱷᱚᱱ ᱦᱟᱛᱟᱣ ᱠᱟᱛᱮ ᱢᱤᱫᱴᱮᱱ ᱢᱟᱨᱟᱝ ᱟᱨ ᱥᱩᱛᱩᱨ ᱪᱷᱚᱵᱤ ᱮ ᱩᱫᱩᱜᱟ ᱾ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱪᱮᱛᱟᱱ ᱦᱟᱹᱴᱤᱧ ᱨᱮ ᱢᱤᱫᱴᱮᱱ ᱪᱚᱞᱚᱛ ᱠᱟᱛᱷᱟ ᱴᱮᱠᱥᱪᱚᱨ ᱢᱮᱱᱟᱜᱼᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱞᱟᱛᱟᱨ ᱨᱮᱭᱟᱜ ᱥᱟᱫᱟ ᱦᱟᱹᱴᱤᱧ ᱥᱟᱶ ᱯᱷᱟᱨᱟᱠ ᱮ ᱩᱫᱩᱜᱟ ᱾ ᱵᱟᱠᱥᱟ ᱨᱮᱭᱟᱜ ᱛᱮᱭᱟᱨ ᱫᱚ ᱵᱟᱸᱠᱟ ᱜᱟᱨ ᱛᱮ ᱦᱟᱹᱴᱤᱧ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱦᱚᱲᱢᱚ ᱮ ᱩᱭᱦᱟᱹᱨ ᱚᱪᱚᱭᱟ ᱾ ᱵᱟᱠᱥᱟ ᱫᱚ ᱩᱥᱩᱞ ᱛᱮ ᱓᱐᱐ ᱢᱤᱢᱤ, ᱡᱤᱞᱤᱧ ᱛᱮ ᱑᱒᱐ ᱢᱤᱢᱤ ᱟᱨ ᱚᱥᱟᱨ ᱛᱮ ᱑᱑᱕ ᱢᱤᱢᱤ ᱠᱟᱱᱟ ᱾ ᱯᱮᱠᱮᱡ ᱫᱚ ᱥᱟᱢᱟᱝ ᱥᱮᱫ ᱠᱷᱚᱱ ᱮ ᱡᱷᱤᱡᱚᱜᱼᱟ ᱟᱨ ᱰᱷᱟᱠᱱᱟ ᱫᱚ ᱵᱩᱞᱟᱹᱣ ᱠᱟᱛᱮ ᱮ ᱚᱰᱚᱠᱚᱜᱼᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Qingjiu ᱟᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱚᱱᱫᱚᱵᱚᱥᱛᱟ) ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Qingjiu ᱟᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱚᱱᱫᱚᱵᱚᱥᱛᱟ) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- The design of the bottle shape is inspired by the noble and elegant temperament of Eastern and Western women. The dynamic texture of the upper part of the body, which contrasts with the lower part of the body, also adds to the dynamic beauty of the whole bottle. The box structure is segmented by female body curves, leaving space for consumer’s imagination. Abstract techniques are applied to express a noble and elegant woman.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The box is 300mm high, 120mm long and 115mm wide.
- ᱴᱮᱜ ᱠᱚ
- Women, whisky, bionic, elegant, packaging
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The bottle is made of glass and the packaging is foil stamped.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The challenge is how to enhance the special attribute of women's wine through product styling or visual characteristics, and use modern craftsmanship design and culture to bring female consumers an exclusive experience.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- This design is mainly based on the scarcity of women's wine on the market, and considers two issues: one is how to design exclusive product packaging with distinctive female attributes, and the other is how to break through the visual characteristics and make the product stand out on the market.
- ᱯᱨᱮᱨᱚᱱᱟ
- Qingjiu is a kind of wine for ladies. The bottle shape is inspired by the figure of female, conveys the noble and elegant temperament of women, and integrates Eastern and Western culture and Chinese wine culture. The bottle shape and flat pattern are treated with abstract art, leaving consumers endless imagination space to show the unique charm of women.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project will be started in Shenzhen in April 2022, completed in August 2022.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Open the package from the front and unscrew the bottle cap, bringing consumers a different experience.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Chairman:Huang Hua
General Manager:Yang Mingyu
Design Manager:Xie Yi
Designer:Lang Xuejiang
three-dimensional:Wu Junjuan
Designer:Cheng Tiansheng
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
