Ruud Winder - Rebrandt ᱨᱮᱱᱟᱜ Animated Koopmans Logo ᱠᱚᱨᱯᱚᱨᱮᱴ ᱪᱤᱱᱦᱟᱹ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱜᱨᱟᱯᱷᱤᱠ· 2023
Animated Koopmans Logo ᱠᱚᱨᱯᱚᱨᱮᱴ ᱪᱤᱱᱦᱟᱹ
Ruud Winder - Rebrandt ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Rebrandt
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#149078 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Animated Koopmans Logo ᱠᱚᱨᱯᱚᱨᱮᱴ ᱪᱤᱱᱦᱟᱹ ᱵᱟᱵᱚᱛ ᱛᱮ
Koopmans ᱫᱚ Rebrandt ᱴᱷᱮᱱ ᱮ ᱢᱮᱛᱟᱫ ᱠᱚᱣᱟ ᱵᱟᱹᱲᱛᱤ ᱥᱟᱹᱯᱷᱟᱹᱭ ᱛᱮ ᱠᱚᱢᱯᱟᱹᱱᱤ ᱨᱮᱱᱟᱜ ᱮᱢᱟᱱ ᱡᱤᱱᱤᱥ ᱠᱚᱣᱟᱜ ᱵᱤᱥᱛᱤᱠᱚ ᱵᱩᱡᱷᱟᱹᱣ ᱞᱟᱹᱜᱤᱫ᱾ "ᱪᱷᱟᱯᱟ ᱫᱩᱠᱟᱹᱱ" ᱟᱹᱲᱟᱹ ᱫᱚ ᱱᱤᱛᱚᱜ ᱩᱱᱠᱩᱣᱟᱜ ᱠᱟᱹᱢᱤ ᱵᱟᱝ ᱵᱩᱡᱷᱟᱹᱣ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱱᱟᱶᱟ ᱪᱤᱱᱦᱟᱹ ᱫᱚ ᱠᱷᱟᱹᱞᱤ ᱢᱤᱫ ᱨᱚᱢᱚᱡᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱟᱹᱨᱥᱤ ᱵᱟᱝᱠᱷᱟᱱ ᱢᱤᱫ ᱵᱮᱯᱟᱨᱤᱭᱟᱹ ᱢᱟᱨᱠᱮᱴᱤᱝ ᱦᱟᱹᱛᱤᱭᱟᱹᱨ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱩᱱᱠᱩᱣᱟᱜ ᱟᱭᱢᱟ ᱡᱤᱱᱤᱥ ᱠᱚ ᱥᱚᱫᱚᱨ ᱮᱫᱟᱭ᱾ Rebrandt ᱨᱤᱱᱤᱡ ᱰᱤᱡᱟᱭᱤᱱ ᱢᱩᱠᱷᱤᱭᱟᱹ Ruud Winder ᱫᱚ ᱠᱩᱥᱤᱭᱟᱜ ᱛᱟᱦᱮᱸ ᱠᱟᱱᱟ ᱡᱮ ᱥᱚᱝᱥᱛᱷᱟ ᱨᱮᱱᱟᱜ ᱪᱚᱨᱚᱠ ᱠᱟᱹᱢᱤ ᱛᱮᱵᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚᱨᱮ ᱧᱮᱞ ᱧᱟᱢᱚᱜ ᱞᱟᱹᱜᱤᱫ᱾ ᱪᱟᱞᱟᱣ ᱫᱚ ᱪᱷᱟᱯᱟ ᱠᱚᱢᱯᱟᱹᱱᱤ ᱨᱮᱱᱟᱜ ᱛᱤᱥ ᱛᱟᱹᱠᱤᱱ ᱥᱟᱶ ᱩᱞᱴᱟᱹ ᱜᱮ ᱛᱟᱦᱮᱸᱱᱟ, ᱟᱨ ᱚᱱᱟ ᱵᱤᱥᱛᱤ ᱜᱮ ᱡᱚᱨ ᱮᱢ ᱞᱟᱹᱠᱛᱤ ᱛᱟᱦᱮᱸ ᱠᱟᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Animated Koopmans Logo ᱠᱚᱨᱯᱚᱨᱮᱴ ᱪᱤᱱᱦᱟᱹ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Animated Koopmans Logo ᱠᱚᱨᱯᱚᱨᱮᱴ ᱪᱤᱱᱦᱟᱹ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Koopmans asked the rebranding agency to communicate the breadth of the range more clearly. The word 'print shop' no longer represents what they do. This new ID is therefore not only an aesthetically appealing design language, but also a strategic marketing instrument that communicates the wide range of products they can offer.
The animated logo (see video) is the basic logo of this company. Koopmans uses it everywhere; online, in videos and all kind of presentations. - ᱴᱮᱜ ᱠᱚ
- Typographic, animated logo, logo system
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The hardest part was getting the typography into a solid balance. After hundreds of versions Rebrandt finaly succeeded.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Company exists more than 70 years, this history needs to be carried by this new design too. With the typography the design is timeless with a small hint to history.
- ᱯᱨᱮᱨᱚᱱᱟ
- The designer wanted the dynamic working attitude of the organization to be reflected in the designs. The movement contrasts with the supposed stillness of a print company, precisely that breadth had to be emphasized.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- From concept to realisation approximately 3 months.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Logosystem is moving as an abacus, slidely moving from one to the other option. Animation is made by Peter Puntman and online by Kaz van Wel.
- ᱯᱮᱴᱮᱱᱴ ᱠᱚ
- Ruud Winder - Rebrandt 2022
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Ruud Winder — concept & design
Linda Kaandorp — dtp
Peter Puntman — animation
Kaz van Wel — website + html5 animation - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Ruud Winder - Rebrandt 2022
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
