ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Liandong Zhang and Xueqian Zhang ᱨᱮᱱᱟᱜ Yanghe Naked Bottle Liquor ᱵᱟᱭᱡᱤᱩ ᱵᱚᱛᱚᱞ ᱯᱮᱠᱮᱡᱤᱝ

Liandong Zhang and Xueqian Zhang ᱨᱮᱱᱟᱜ Yanghe Naked Bottle Liquor ᱵᱟᱭᱡᱤᱩ ᱵᱚᱛᱚᱞ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2025 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱥᱳᱱᱟᱯᱮᱠᱮᱡᱤᱝ· 2025

Yanghe Naked Bottle Liquor ᱵᱟᱭᱡᱤᱩ ᱵᱚᱛᱚᱞ ᱯᱮᱠᱮᱡᱤᱝ

Liandong Zhang and Xueqian Zhang ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Jiangsu Yanghe Distillery Co., Ltd

ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

143,360

ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#170767 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Yanghe Naked Bottle Liquor ᱵᱟᱭᱡᱤᱩ ᱵᱚᱛᱚᱞ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ

Yanghe Naked Bottle Liquor ᱫᱚ ᱵᱟᱭᱡᱤᱩ, ᱢᱤᱫ ᱪᱤᱱ ᱨᱮᱱᱟᱜ ᱰᱤᱥᱴᱤᱞᱰ ᱢᱟᱫᱽ, ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱠᱨᱤᱥᱴᱟᱞ ᱜᱽᱞᱟᱥ ᱵᱚᱛᱚᱞ ᱨᱮ ᱢᱤᱫ ᱠᱞᱟᱥᱤᱠ ᱯᱞᱚᱢ ᱵᱚᱛᱚᱞ ᱨᱩᱯ ᱟᱨ ᱟᱞᱜᱟ, ᱟᱫᱷᱩᱱᱤᱠ ᱜᱟᱨ ᱠᱚ ᱢᱮᱥᱟ ᱟᱠᱟᱱᱟ᱾ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱢᱮᱨᱚᱢ ᱫᱮᱨᱮᱧ ᱞᱮᱠᱟᱱ ᱜᱟᱰᱚᱱ ᱫᱚ ᱵᱽᱨᱟᱸᱰ ᱨᱮᱭᱟᱜ ᱯᱟᱨᱚᱢᱯᱚᱨᱤᱠ ᱢᱮᱨᱚᱢ ᱪᱤᱛᱟᱹᱨ ᱴᱷᱮᱱ ᱩᱫᱩᱜ ᱮᱢᱚᱜᱼᱟ᱾ ᱯᱩᱛᱨᱚᱸ ᱞᱮᱵᱮᱞ ᱫᱚ ᱫᱚᱦᱚ ᱟᱨ ᱥᱩᱫᱷᱨᱟᱹᱣ ᱟᱠᱟᱱᱟ, ᱟᱞᱜᱟ ᱜᱟᱨ ᱟᱨ ᱥᱟᱢᱴᱟᱣᱟᱱ ᱨᱚᱝ ᱢᱮᱥᱟ ᱥᱟᱶᱛᱮ᱾ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱞᱤᱞᱼᱦᱟᱹᱨᱤᱭᱟᱹᱲ ᱨᱚᱝ ᱫᱚ ᱟᱹᱠᱷᱨᱤᱧ ᱛᱷᱟᱠ ᱨᱮ ᱮᱴᱟᱜ ᱠᱷᱚᱱ ᱯᱷᱟᱨᱪᱟ ᱛᱮ ᱧᱮᱞᱚᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮᱭᱟᱜ ᱞᱟᱹᱠᱛᱤ ᱫᱚ ᱟᱞᱜᱟ ᱵᱚᱛᱚᱞ ᱢᱟᱫᱽ ᱨᱮ ᱡᱟᱹᱥᱛᱤ ᱜᱚᱱᱚᱝ ᱨᱮᱭᱟᱜ ᱟᱹᱭᱩᱨ ᱟᱨ ᱢᱤᱫ ᱯᱷᱟᱨᱪᱟ ᱵᱽᱨᱟᱸᱰ ᱪᱤᱱᱦᱟᱹ ᱮᱢ ᱠᱟᱱᱟ᱾ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱢᱟᱯ ᱫᱚ 76 x 76 x 257 ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Yanghe Naked Bottle Liquor ᱵᱟᱭᱡᱤᱩ ᱵᱚᱛᱚᱞ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Yanghe Naked Bottle Liquor ᱵᱟᱭᱡᱤᱩ ᱵᱚᱛᱚᱞ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Yanghe and Yanghe Daqu have a glorious historical honor. The design elements are retained in the classic "butterfly label" shape optimization, highlighting the simple lines and color combinations in the design details. And finally presented a design effect of combining traditional classic and fashionable simplicity. The bottle color of blue-green in the white liquor shelf is an obvious differentiation, which instantly catches the eye of consumers, display effect is outstanding.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
bottle: 76mm*76mm*257mm, 520g;
box: 253mm*253mm*267.5mm, 860g
ᱴᱮᱜ ᱠᱚ
Yanghe, Naked Bottle Liquor, Classic, Elegant
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
With the core concept of ''avenue to simplicity, historical glory'', Yanghe Naked Bottle Liquor perfectly integrates the classic liquor bottle shape with futuristic lines. The crystal glass bottle is like liquid moonlight, and the unique goat-horn structure of the bottle alludes to the classic "goat" pattern of Yanghe. This revolutionary bottle combines traditional packaging ideas with zero-redundancy design to embrace quality. When oriental craftsmanship meets modern aesthetics, it redefines the new paradigm of baijiu aesthetics with cultural self-confidence and excellent quality.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The key challenge is to determine the design features, and it is difficult to control the collision between traditional and fashionable styles and the choice between the two. Considering the glorious historical honor of Yanghe and Yanghe Daqu, the design elements are retained in the classic "butterfly label" shape optimization, highlighting the simple lines and color combinations in the design details. And finally presented a design effect of combining traditional classic and fashionable simplicity.
ᱜᱚᱵᱮᱥᱚᱱᱟ
In order to solve the current situation of Cheap feeling of naked bottle liquor, Yanghe Naked Bottle Liquor replicates the classic and makes a sense of value, reshaping the brand base, which is the purpose of our design.
ᱯᱨᱮᱨᱚᱱᱟ
The product was designed around four key concepts, "the nostalgic spirit of modernity, the unfamiliar sense of deja vu, the industrial customized style, and the more value-added basal products". The packaging continues the classic elements of the plum bottle and butterfly label, with a retro and graceful quality that highlights the product's fashion sense, strengthens consumers' brand recognition of Yanghe, rediscovers the Yanghe gene, and pays homage to the classics.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
From November 2024 Nanjing, Jiangsu, China
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
The product was designed around four key concepts "the nostalgic spirit of modernity, the unfamiliar sense of deja vu, the industrial customized style, and the more value-added basal products", with a retro and graceful quality that highlights the product's fashion sense.
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Liandong Zhang, Xueqian Zhang, Chenchen Li, Ruidong Hua
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Jiangsu Yanghe Distillery Co., Ltd

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

ᱱᱚᱢᱤᱱᱮᱴ