ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Sinong Wu ᱨᱮᱱᱟᱜ Tianyoude 4600 ᱚᱨᱠᱤ ᱯᱮᱠᱮᱡᱤᱝ

Sinong Wu ᱨᱮᱱᱟᱜ Tianyoude 4600 ᱚᱨᱠᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2026 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2026

Tianyoude 4600 ᱚᱨᱠᱤ ᱯᱮᱠᱮᱡᱤᱝ

Sinong Wu ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Sinong Creative

ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#174396 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Tianyoude 4600 ᱚᱨᱠᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ

ᱛᱤᱭᱟᱱᱭᱩᱰᱮ ᱔᱖᱐᱐ ᱫᱚ ᱪᱤᱝᱦᱟᱭ ᱛᱤᱵᱚᱛ ᱯᱚᱴᱚᱢ ᱠᱷᱚᱱ ᱪᱤᱝᱠᱮ ᱚᱨᱠᱤ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱨᱮ ᱩᱥᱩᱞ ᱡᱟᱭᱜᱟ ᱨᱮᱱᱟᱜ ᱟᱨᱮᱞ ᱛᱮ ᱫᱟᱲᱟᱢ ᱟᱠᱟᱱ ᱵᱩᱨᱩ ᱠᱚ ᱟᱨ ᱜᱞᱮᱥᱤᱭᱚᱨ ᱠᱚ ᱩᱫᱩᱜᱚᱜ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱯᱮᱠᱮᱡᱤᱝ ᱨᱮ ᱢᱤᱫ ᱤᱱᱴᱚᱨᱮᱠᱴᱤᱵᱽ ᱡᱷᱤᱡᱽ ᱨᱮᱱᱟᱜ ᱦᱚᱨ ᱵᱮᱵᱷᱟᱨᱚᱜ ᱠᱟᱱᱟ᱾ ᱚᱱᱟᱛᱮ ᱵᱟᱠᱚᱥ ᱡᱷᱤᱡᱽ ᱚᱠᱛᱚ ᱨᱮ ᱯᱚᱴᱚᱢ ᱨᱮᱱᱟᱜ ᱧᱮᱞᱚᱠ ᱩᱫᱩᱜᱚᱜᱼᱟ᱾ ᱫᱚᱦᱲᱟ ᱵᱮᱵᱷᱟᱨᱟᱜ ᱠᱚᱨᱩᱜᱮᱴᱮᱰ ᱠᱟᱜᱚᱡᱽ ᱛᱮ ᱱᱚᱶᱟ ᱨᱮᱱᱟᱜ ᱛᱮᱭᱟᱨ ᱦᱩᱭ ᱟᱠᱟᱱᱟ᱾ ᱟᱨ ᱢᱤᱫ ᱡᱚᱲᱟᱣ ᱟᱠᱟᱱ ᱠᱟᱴ ᱛᱮ ᱢᱤᱫ ᱵᱷᱤᱛᱨᱤ ᱦᱮᱸᱰᱮᱞ ᱛᱮᱭᱟᱨᱚᱜ ᱠᱟᱱᱟ᱾ ᱚᱱᱟᱛᱮ ᱠᱤᱨᱤᱧ ᱛᱷᱚᱞᱟ ᱵᱟᱭ ᱞᱟᱹᱠᱛᱤᱭᱟ᱾ ᱵᱷᱤᱛᱨᱤ ᱨᱮ ᱢᱤᱫ ᱵᱷᱟᱣᱪᱚᱨ ᱢᱮᱱᱟᱜᱼᱟ᱾ ᱚᱱᱟ ᱛᱮ ᱵᱚᱛᱚᱞ ᱫᱚ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱ ᱫᱩᱠᱟᱹᱱ ᱠᱚ ᱨᱮ ᱫᱚᱦᱲᱟ ᱯᱮᱨᱮᱡ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ ᱥᱮ ᱵᱟᱦᱟ ᱫᱚᱦᱚ ᱛᱷᱚᱞᱟ ᱞᱮᱠᱟᱛᱮ ᱫᱚᱦᱲᱟ ᱵᱮᱵᱷᱟᱨᱚᱜᱼᱟ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Tianyoude 4600 ᱚᱨᱠᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Tianyoude 4600 ᱚᱨᱠᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Tianyoude Qingke liquor packaging design, brand comes from the Qinghai Tibet Plateau. Design with the concepts of ecology, interactivity, and sustainability. High altitude visuals are brought to the design through illustrations. When opening the packaging, the interactive design concept gives consumers an immersive experience, like a public service advertisement that makes consumers feel the importance of environmental protection. Made of recycled corrugated paper, the structural design allows the packaging to come with a handle, eliminating the need for shopping bags and making it more environmentally friendly.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
265mmX160mmX160mm
ᱴᱮᱜ ᱠᱚ
Plateau,Snow mountain,Interactive Packaging Design,Glacier,Environmentally friendly packaging design,Snow leopard
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
The packaging is made of recycled corrugated paper, which has the characteristics of lightweight, easy processing, and low cost. More than 80% of it can be recycled and reused without incineration pollution. The waste can be naturally degraded or reused, and the recycling technology is mature and cost-effective. The structural design provides a handle for packaging, eliminating the need for shopping bags and making them more environmentally friendly. Inside the box, a redemption voucher is designed, which consumers can bring to designated stores to pack wine or serve as a vase, achieving the reuse of the bottle body.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The most difficult part of this project is how to express the brand's regional attributes. The brand is located in the highest place in the world - the Qinghai Tibet Plateau, which is above the snow line all year round.
The packaging design adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle", eliminating the need for shopping bags
In the design, we combined unique brand culture and regional culture for the design. All of this is a new design that has not appeared in traditional Chinese liquor. Not only does it consider environmental protection and sustainability, but it also brings consumers high-end and interactive visual enjoyment, while conveying the brand's natural and ecological culture to consumers.
ᱜᱚᱵᱮᱥᱚᱱᱟ
The designer combines the brand's unique high-altitude environment and uses illustrations in this project to reflect the beauty of the brand and products through the interactivity and sustainability of the packaging when opened. To attract consumers and make them feel the "spiritual enjoyment" and "environmentally friendly packaging can also reflect the quality of the product".
ᱯᱨᱮᱨᱚᱱᱟ
In China, the packaging of alcoholic beverages is too luxurious, and most brands use environmentally unfriendly materials to reflect the uniqueness and value of their products. The designer of this project achieved this goal through the unique environment of Tianyoude brand plateau, using illustrations and combining the interactivity and environmental friendliness of packaging to create a brand unique beauty and express product quality. At the same time, it also conveys the concepts of ecology, nature, and purity to consumers, and environmentally friendly materials can be designed to convey the uniqueness and value of products.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
The project started design in Chengdu in December 2024 and was completed in Chengdu in the first quarter of 2025.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
The packaging adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle" without a shopping bag, making it easy to use this packaging. All of this is not present in similar packaging designs. Bringing spiritual enjoyment to consumers, while also benefiting the environment.
ᱯᱮᱴᱮᱱᱴ ᱠᱚ
Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Sinong Wu
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.

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A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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