ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Tian Sheng Cheng ᱨᱮᱱᱟᱜ Hong Jiu ᱢᱚᱫ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱟᱱᱫᱷᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ)

Tian Sheng Cheng ᱨᱮᱱᱟᱜ Hong Jiu ᱢᱚᱫ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱟᱱᱫᱷᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ) ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2026 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2026

Hong Jiu ᱢᱚᱫ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱟᱱᱫᱷᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ)

Tian Sheng Cheng ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Shenzhen Jinjia New Intelligent Packaging Co., Ltd.

ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#177863 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Hong Jiu ᱢᱚᱫ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱟᱱᱫᱷᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ) ᱵᱟᱵᱚᱛ ᱛᱮ

ᱦᱚᱝ ᱡᱤᱭᱩ ᱫᱚ ᱵᱟᱭᱡᱤᱭᱩ ᱧᱩᱛᱩᱢᱟᱱ ᱢᱤᱫ ᱠᱮᱴᱮᱡ ᱪᱤᱱ ᱢᱚᱫ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱥᱤᱨᱯᱷᱟᱹ ᱯᱮᱠᱮᱡ ᱠᱟᱱᱟ᱾ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱨᱩᱯ ᱫᱚ ᱪᱤᱱ ᱨᱮᱭᱟᱜ ᱢᱟᱨᱮ ᱫᱷᱚᱱᱩ ᱞᱮᱠᱟᱱ ᱯᱩᱞ ᱞᱮᱠᱟ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱟᱨ ᱱᱚᱶᱟ ᱫᱚ ᱦᱟᱭ ᱵᱚᱨᱚᱥᱤᱞᱤᱠᱮᱴ ᱠᱨᱤᱥᱴᱟᱞ ᱜᱞᱟᱥ ᱛᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱥᱟᱯᱷᱟ ᱧᱮᱞᱚᱜ ᱟᱨ ᱴᱷᱚᱠᱚᱨ ᱠᱷᱚᱱ ᱵᱟᱸᱪᱟᱣ ᱞᱟᱹᱜᱤᱫ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾ ᱪᱮᱛᱟᱱ ᱨᱮ ᱢᱤᱫ ᱥᱚᱱᱟ ᱞᱮᱯᱮᱫ ᱟᱠᱟᱱ ᱫᱷᱟᱛᱩ ᱪᱷᱟᱛ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱞᱚᱥᱴ ᱣᱟᱠᱥ ᱠᱟᱥᱴᱤᱝ ᱦᱚᱨᱟ ᱛᱮ ᱴᱷᱤᱠ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱠᱞᱚᱭᱡᱚᱱᱮ ᱨᱤᱢᱤᱞ, ᱠᱚᱸᱬᱮ ᱟᱨ ᱵᱟᱦᱟ ᱨᱮᱭᱟᱜ ᱱᱚᱠᱥᱟ ᱛᱮ ᱥᱟᱡᱟᱣ ᱟᱠᱟᱱᱟ᱾ ᱡᱚᱠᱷᱚᱱ ᱰᱷᱟᱠᱱᱤ ᱡᱷᱤᱡᱚᱜ ᱠᱟᱱᱟ, ᱵᱷᱤᱛᱨᱤ ᱫᱚ ᱵᱚᱛᱚᱞ ᱛᱟᱭᱚᱢ ᱨᱮ ᱢᱤᱫ ᱫᱤᱥᱚᱢ ᱪᱤᱛᱟᱹᱨ ᱞᱮᱠᱟ ᱡᱷᱤᱡᱚᱜ-ᱟ᱾ ᱴᱨᱮ ᱫᱚ ᱢᱤᱫ ᱩᱫᱩᱜ ᱥᱴᱮᱸᱰ ᱞᱮᱠᱟ ᱦᱚᱸ ᱠᱟᱹᱢᱤ ᱮᱫᱟᱭ, ᱚᱱᱟᱛᱮ ᱵᱚᱛᱚᱞ ᱫᱚ ᱴᱮᱵᱩᱞ ᱪᱮᱛᱟᱱ ᱨᱮ ᱥᱟᱡᱟᱣ ᱡᱤᱱᱤᱥ ᱞᱮᱠᱟ ᱫᱚᱦᱚ ᱫᱟᱲᱮᱭᱟᱜ-ᱟ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Hong Jiu ᱢᱚᱫ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱟᱱᱫᱷᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ) ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Hong Jiu ᱢᱚᱫ ᱯᱮᱠᱮᱡᱤᱝ (ᱵᱟᱱᱫᱷᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
This is a strong liquor (baijiu) from Huangshan. The bottle design breaks tradition by using the shape of a Chinese arched bridge to show its cultural roots. When you open the gift box, it unfolds like a landscape painting that matches the bottle's bridge design. The product tells a story about scenery, architecture, and liquor, making it a special way to share Huangshan's culture and Huizhou craftsmanship.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
The bottle has a diameter of 250 millimeters and a height of 180 millimeters
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
We use high-borosilicate crystal glass (or K9 optical glass) for the main body. It offers exceptional clarity, strong impact resistance, and high heat resistance, perfectly meeting the display and safety requirements for premium liquor packaging.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The three core components, including the gilded roof, cloisonné parts and glass bridge body, need to be accurately assembled with snaps. It is necessary to ensure stable and firm structure without looseness, as well as easy opening and disassembly. At the same time, assembly gaps should be avoided to affect the overall aesthetic effect, which puts very high requirements on mold precision and assembly tolerances.
ᱜᱚᱵᱮᱥᱚᱱᱟ
Inspired by traditional Chinese arch bridges and Chinese aesthetics, this design focuses on cultural expression and experiential innovation for high-end liquor packaging, creating an integrated solution that combines artistic value, practical function, and cultural heritage.Drawing on cultural symbols such as traditional Chinese roof eaves, cloisonné patterns, and landscape imagery, the top features a gilded metal roof component made via precision lost-wax casting. Paired with cloisonné cloud, crane, and flower patterns, the design merges intangible cultural heritage craftsmanship with modern manufacturing technology, balancing premium texture and mass production feasibility.
ᱯᱨᱮᱨᱚᱱᱟ
This design combines the beauty of Huangshan's mountains, Huizhou architecture, and liquor culture. Using "rainbow" as the main idea, it connects two aspects: 1) The rainbow in nature (the beauty of Huangshan's misty clouds), and 2) The rainbow in architecture (the shape of traditional folk bridges). The clear, rainbow-like color of the liquor matches the fine details of Huizhou buildings and the elegant style of baijiu, creating a visual symbol that tells a poetic story with cultural meaning.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
The project started in April 2025 in SHENZHEN and finished in August 2025 in SHENZHEN
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
When the lid is opened, the arch-shaped liquor bottle is fully displayed. Its transparent glass body, gilded traditional Chinese roof, and cloisonné crane patterns create a "scene within a scene" effect with the landscape painting on the lid. Users can view every detail of the packaging from 360 degrees for an immersive first visual experience. The tray can also be used as a display stand, turning the bottle into a desktop ornament and giving the packaging a second life.

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

ᱱᱚᱢᱤᱱᱮᱴ